[Libs-Or] Fwd: [alacro-l] Publisher partners with libraries for Money Smart Week promotion

[Suzanne Sager]

FYI,

Suzanne L. Sager

---------- Forwarded message ----------
From: Don Wood <dwood at ala.org>
Date: Fri, Apr 8, 2016 at 9:58 AM
Subject: [alacro-l] Publisher partners with libraries for Money Smart Week
promotion
To: "alacro-l at lists.ala.org" <alacro-l at lists.ala.org>


Libraries celebrating Money Smart Week, April 23 – 30, will have the
opportunity to take advantage of an offer from publisher HarperCollins to
receive special pricing for simultaneous access to seven finance-related
ebook titles.



>From April 15 through May 15, participating libraries can obtain, at the
price of $100, unlimited access to the following titles: “Real Money
Answers for Every Woman,” by Patrice C. Washington; “The New Totally
Awesome Money Book for Kids,” by Arthur Bochner and Rose Bochner; “The Wall
Street Journal Guide to the New Rules of Personal Finance,” by Dave Kansas;
“The Aspirational Investor,” by Ashvin B. Chhabra; “The Opposite of
Spoiled: Raising Kids Who Are Grounded, Generous, and Smart About Money,”
by Ron Lieber; “The Intelligent Investor,” by Benjamin Graham”; and “The
Truth About Money,” by Ric Edelman.



Libraries should contact their vendors for further information.



Created by the Federal Reserve Bank of Chicago in 2002, Money Smart Week®
is a public awareness campaign designed to help consumers better manage
their personal finances. The American Library Association (ALA) is among
several partnering organizations. Participating libraries provide
programming for all ages and all stages of life on topics such as: basic
budgeting; managing student debt; retirement planning; home purchasing;
saving money through couponing; and how to prevent identity theft.



“The ALA is excited that HarperCollins is providing this opportunity for
libraries to circulate information and resources to help Americans realize
their financial goals,” said ALA President Sari Feldman. “Financial
literacy skills are absolutely crucial in our society, regardless of age or
financial status.”



“We also applaud HarperCollins for recognizing that libraries are dynamic
centers of learning in the digital age,” said Feldman, who led an ALA
delegation in meetings with Big 5 publishing executives in December to
discuss expanding the options for library ebook lending business models to
give libraries more choice – one idea that emerged was the possibility of
special promotions tied to specific subject matter. “This is an important
step in the development of the relationship between libraries and
publishers, a relationship that will have long-lasting implications for
reading and literacy.”



Carolyn Anthony, co-chair of the ALA’s Digital Content Working Group (DCWG)
and a member of the delegation that met in December, said of the promotion,
“This is a positive development and a clear indication that the
relationship between ALA and publishers is moving in the right direction.
We welcome experimentation with terms and pricing that will help libraries
develop breadth in their digital collections.”



For more information regarding Money Smart Week events and financial tips
visit http://www.moneysmartweek.org/resources.



Don Wood
Program Officer
Chapter Relations Office
<http://www.ala.org/ala/aboutala/offices/cro/index.cfm>
American Library Association
50 East Huron Street
Chicago, IL 60611
dwood at ala.org
1-800-545-2433, ext. 2429; 312-280-2429
312-280-4392 (fax)
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thing.”—Albert Schweitzer

“One child, one teacher, one book, and one pen, can change the world.”—Malala
Yousafzai

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-- 
Suzanne L. Sager
Oregon ALA Representative
Portland State University Library
PO Box 1151
Portland, OR  97207-1151

Phone: 503-725-8169
Fax: 503-725-5799

email: sagers at pdx.edu
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