[Libs-Or] FW: FREE WEBINAR! 2020 Census—Last Chance

Mon Jun 22 09:51:54 PDT 2020

The COVID-19 pandemic changed the way libraries approached Census 2020 promotion, but with the extension of the deadline for participation through October 2020, there is still time to promote Census participation in your community. This upcoming webinar will help libraries to target efforts with undercounted groups and offer up some ideas to help with the final push for participation.

Arlene Weible, MLS
Electronic Services Consultant
Oregon Federal Regional Depository Coordinator
arlene.weible at state.or.us<mailto:arlene.weible at state.or.us> | 503-378-5020 | http://www.oregon.gov/library/libraries
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Everyone counts - take the Census today at my2020census.gov<https://my2020census.gov>
COVID-19 info: https://libguides.osl.state.or.us/coronavirus

From: Public Library Association [mailto:pla at ala.org]
Sent: Monday, June 22, 2020 9:35 AM
To: Arlene Weible <ArleneWeible at oslmail.osl.state.or.us>
Subject: FREE WEBINAR! 2020 Census—Last Chance

Make sure everyone in your community is counted by October

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Free PLA Webinar
2020 Census: Last Chance for a Complete Count

Wednesday, July 8, 2020 | 1-2 p.m. Central

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A complete count in the 2020 Census is essential to make sure that libraries and their communities don’t miss out on billions of dollars in needed funding, as well as political representation. However, nearly 40% of households have not responded yet, and the count is even lower among populations that have been undercounted historically. Participants in this webinar will learn how the Census Bureau, libraries, and community partners have adapted their operations and outreach in response to COVID-19, and how libraries can support a complete count before the Census ends in October. REGISTER NOW<http://ala.informz.net/z/cjUucD9taT05NDE0Mjg2JnA9MSZ1PTEwNjc1ODk4OTUmbGk9NzgxMjQ2NjY/index.html>!

This webinar is co-sponsored by the ALA Public Policy and Advocacy Office<http://ala.informz.net/z/cjUucD9taT05NDE0Mjg2JnA9MSZ1PTEwNjc1ODk4OTUmbGk9NzgxMjQ2Njc/index.html> and the Office for Diversity, Literacy and Outreach Services<http://ala.informz.net/z/cjUucD9taT05NDE0Mjg2JnA9MSZ1PTEwNjc1ODk4OTUmbGk9NzgxMjQ2Njg/index.html>.

Learning Outcomes

At the conclusion of this webinar, participants will be able to:

  *   Identify populations at higher risk of being undercounted in the 2020 Census;
  *   Understand major Census operations that will take place in the summer and fall;
  *   Recognize multiple methods for libraries to promote a complete count in the 2020 Census; and
  *   Develop strategies for library outreach adapted to COVID-19 limitations.

Instructors

[Gavin Baker]

Gavin Baker serves as deputy director in the American Library Association’s Public Policy and Advocacy Office. Previously, he worked at Common Cause, the Center for Effective Government, and the Scholarly Publishing and Academic Resources Coalition. He worked as a census-taker in the 2010 Census. Gavin earned his M.S. in library and information studies from Florida State University and his B.A. in political science from the University of Florida.

[Slone T. Williams]

Slone T. Williams is the manager of communications/community and user engagement for the Cobb County Public Library (Marietta, GA). Williams’ expertise centers on video production, strategic planning, mass communications, government relations, digital marketing, social media management, and community outreach. She has led the 2020 Census initiatives on behalf of her department for the past year, and her efforts continue in raising awareness through virtual communications and collaboration with community partners. She currently serves on the following committees with Cobb County Government: Cobb County Complete Count Census Committee; Friendship Club; (County Manager's) Millennial Think-Tank Task-force; Atlanta Metro Library Committee; and the Cobb Library Employee Recognition Committee. Williams has a MBA in International Business from Clayton State University and a Bachelor’s Degree in Mass Communications and Media Arts from Southern Illinois University of Carbondale.

[Burton Reist]

Burton Reist is the U.S. Census Bureau’s assistant director of the Communications Directorate with responsibility for operations and management. He oversees the Public Information Office, the National Partnership Program, and the Program Management Office for the Integrated Communications Contract which provides extensive communications support for the 2020 Census. In all of these areas, he provides executive leadership for ensuring ongoing strategic communications for the 2020 Census Program. Mr. Reist has a bachelor's degree in politics from the University of California at Santa Cruz, and a master's degree in public administration from Cornell University.

[Lizette Escobedo]

Lizette Escobedo currently serves as the director of the National Census Program at the NALEO Educational Fund where she leads national efforts to ensure a full count of Latino in the 2020 Census. Prior to returning to the NALEO Educational Fund she worked as communications director at SEIU Local 2015, one of the largest long-term care local unions in the country representing over 390,000 long-term care workers in California. Lizette has dedicated over twelve years of her career mobilizing and empowering communities to ensure they have a voice in the democratic process and to ensure they play an integral role in the policy and legislative decisions that impact their communities and quality of life. In 2016 Lizette was elected to serve as delegate representing the 57th Assembly District and in 2019 Lizette was named Woman of the Year by Majority Leader Ian Calderon (CA-AD 57).

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