<html><head><meta http-equiv="content-type" content="text/html; charset=utf-8"></head><body dir="auto"><div><br><br><span style="background-color: rgba(255, 255, 255, 0);">Alissa Leavitt, MPH, CHES<br><a href="mailto:green.alissa@gmail.com">green.alissa@gmail.com</a><br><a href="tel:503-358-2331" x-apple-data-detectors="true" x-apple-data-detectors-type="telephone" x-apple-data-detectors-result="3/1">503-358-2331</a></span><div><br></div><div>Sent via iPhone. Please excuse any grammatical errors. </div><div><br></div><div><br></div><div><br></div></div><div><br>Begin forwarded message:<br><br></div><blockquote type="cite"><div><b>From:</b> Michael Villaire <<a href="mailto:mvillaire@iha4health.org">mvillaire@iha4health.org</a>><br><b>Date:</b> April 9, 2014 at 5:11:39 AM PDT<br><b>To:</b> <a href="mailto:green.alissa@gmail.com">green.alissa@gmail.com</a><br><b>Subject:</b> <b>Scholarships / Early Bird Deadline / Share Your ACA Story</b><br><b>Reply-To:</b> <a href="mailto:mvillaire@iha4health.org">mvillaire@iha4health.org</a><br><br></div></blockquote><blockquote type="cite"><div>

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                                          <b>In This Issue</b>
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                                                <a style="color:#4C4C4C;font-family:Arial,Helvetica,sans-serif;font-size:10pt;" shape="rect" href="#LETTER.BLOCK5">About IHA</a>
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                                                <a style="color:#4C4C4C;font-family:Arial,Helvetica,sans-serif;font-size:10pt;" shape="rect" href="#LETTER.BLOCK25">Attend Four Hands-On Interactive Breakout Sessions!</a>
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<p style="font-family: Arial, Helvetica, sans-serif; font-size: 10pt; margin-top: 0px; margin-bottom: 0px;"><strong>The Institute for Healthcare Advancement</strong> (IHA) is a not-for-profit healthcare organization based in La Habra, California. Our mission is to <em>Empower people to better health</em>.</p>
<p style="font-family: Arial, Helvetica, sans-serif; font-size: 10pt; margin-top: 0px; margin-bottom: 0px;"><br>IHA is nationally recognized for our efforts in health literacy, including our annual <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kN_O77d-kRDQSOe72NMT3lxETt17s9eGVuFyxQKyvDyKfrqNe9UN9o2JGlSrhI5wHvzAwXevq3O6FpxFqMmB-59JHlP72SdWurhwbYeGco4N7NpF76W7cyWZI1EOxXAEfN80ssEPJ9cRs=&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Health Literacy Conference</a>, our <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNOo7MCfSdlrhd4c7u6FITubNiXUrlOP8ToSe9j9zvfRAZE8f4SHDbdXQ1TSLAJhBuSN0GKIMREHJLZWRZRWyCn-m5neRQc-M0sGfYA7WRUwXAza5doTfn8QcJBVSCXTvQ&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Health Literacy Rewrite & Redesign Service</a>, and our <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNxX9RwO0xZn1JjCJYnSbrsla-oGIPZf9HrJt7oytnA0GY77QrXktVM7xn9QmGP2Vx3-bcCax47qSRlNA5hOoZL95P3hkFV8R5Y0AI6Gd43Fs_aYTMUdvhEKTITyjmD8xO&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">"What To Do For Health" book series</a>, self-help health books written at a 3rd to 5th grade reading level.</p>
<p style="font-family: Arial, Helvetica, sans-serif; font-size: 10pt; margin-top: 0px; margin-bottom: 0px;"><br>For more information, please check out our new website at <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9g0Ldr7vlVuJb41CFwSlj8s8QJjqh5LTI2hn2dFHOilWrXOVe8V5CZa407myBwKoteNnDOHL4RrIrefOZWxq40fRm6IX7lIJlgelp0v-2X5kdpO-maUi9Vk=&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">www.iha4health.org</a> or call us toll-free (800)</p>
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<div style="text-align: center; font-size: 12pt;" align="center"><span style="font-size: 24pt;"><span style="font-size: 18pt;">● </span>Scholarships Available</span></div>
<div style="text-align: center; font-size: 12pt;" align="center"><span style="font-size: 24pt;"><span style="font-size: 18pt;">● </span>Early Bird Deadline Friday</span></div>
<div style="text-align: center; font-size: 12pt;" align="center"><span style="font-size: 24pt;"><span style="font-size: 18pt;">● </span>Share Your ACA Story</span></div>
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<div style="color:#000000;font-family:Arial,Helvetica,sans-serif;font-size:10pt;text-align: left;" align="left"><span style="color: rgb(0, 0, 0); font-size: 14pt; text-decoration: underline;"><strong>5 Scholarships Available</strong></span></div>
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<table class="imgCaptionTable" style="text-align: center; margin-top: 0px; margin-bottom: 0px;" width="150" align="left"><tbody><tr><td class="imgCaptionImg" style="text-align: center; color: rgb(51, 51, 51);" width="150" rowspan="1" colspan="1"><img height="100" vspace="0" border="0" name="ACCOUNT.IMAGE.72" hspace="0" width="150" alt="Conference audience" src="http://ih.constantcontact.com/fs146/1101146503240/img/72.jpg"></td></tr><tr><td class="imgCaptionText" style="text-align: center; color: rgb(51, 51, 51); font-family: Arial, Helvetica, sans-serif; font-size: 9pt; font-style: normal; font-weight: 400;" rowspan="1" colspan="1">IHA Health Literacy Conference</td></tr></tbody></table>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">We know. We understand. Flying all the way across the country, taking 3 or 4 days off, paying for the flight and the hotel room, AND the tuition for the conference...that can be too much for many of us.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">We're here to help a little bit.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">IHA is pleased to announce that, through the <strong>generosity of several of our speakers</strong> who redirected some or all of their honoraria to this effort, and a contribution from IHA as well, we have <strong>5 scholarships</strong> available to the <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9qroahHgmZQOKkH0OSh1k43a71yEkdPmioAu2mtx2k5CfuV4AAZBaaqZ1ar4hGeI8krFIC99onO-fRRGzkrZwoJVpiAJNflXQmpr1AWghGNXDaN-0jXjP0U0-oXHPrX-kqYXyIR-v3kL17Lo0OPes2eqXIdytfCiQoPeIvmOXx8OTNz-PzoQHDohkhUier_4YgNOUEv5ttrLJjC8x7leO1pqrLueO6gUFA==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">IHA Health Literacy Conference</a> for those who could really use the help.  </div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;"><span style="text-decoration: underline;"><em>How to apply</em></span></div>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Send an email to <a shape="rect" href="mailto:mvillaire@iha4health.org" target="_blank">mvillaire@iha4health.org</a> <strong>no later than Wednesday, April 16 at 5 pm PDT</strong>. Include the following information:</div>
<ul><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Name</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Address</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Email</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Phone</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Why you feel you are a good choice for this scholarship</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">One way you plan on applying what you learn at this conference</li></ul>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">We'll review and select 5 people to receive this scholarship. Remember, this is for conference tuition only, and does not provide any financial support for travel or lodging.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt;"><span style="text-decoration: underline;"><strong>Early Bird Deadline is Friday!</strong></span></div>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Speaking of saving money, our <strong>early bird registration rates are good until this Friday</strong>. So why not save a little dough and <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9hnU0ycYeoCsBq4T5Gib-qfsK1HbFwtY5hmMij70sscjzI0htf4J8L8E5wOQSF0AdX-kZkDiIjBcpB2rzysOAxqeSDKvHqxhNJN1qXG46SuPKZJxylvuGaqoqbpXRGw6_LN4euBMB27gt86JrOTXoroNlC8RnFHzQXKf1RfJKdAfh5jiZClya3PiaLf7kHOL5A==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">register now for the conference</a>?</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt;"><span style="text-decoration: underline;"><strong>The Affordable Care Act and Health Literacy</strong></span></div>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">You may have noticed that there is an emphasis on the issues we encounter when doing our work related to the Affordable Care Act (ACA). Understanding health insurance is a very important element of health literacy. And the ACA has touched many people's lives. Has it affected you? Your work? Did you see people struggle with understanding their options? Did you create something to help them?</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">We want to hear your story.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">It all starts <strong>next week</strong> on the <a style="color: rgb(0, 0, 255); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNeepyW7vGwJvK5mIPLsFlKIZ3dBiEfSUwKN_n0K9DOyjjrI44DApDyBRwjRPhfPLSbtWkSQV3rYILOn0BXNwQu7riGazlGNzZF-NFwUxpollbuZYMhnHZ8YBwCyHFqztSzw2Rg7ZITo8lLhVSJ3aX6taOnYH1BLebpGYtkUJbl_fnIHRC2Wt6HQ==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Health Literacy Discussion List</a>. This listserv, which is brought to you courtesy of IHA, comprises a group of nearly 1600 of your colleagues who all share one thing in common: <strong>a commitment to improving health literacy</strong>. The discussion takes place <strong>Monday, April 14 to Wednesday, April 16</strong>. Please share your stories, your experiences, your programs, your efforts, your successes, and your not-so-successful efforts.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Not a member of the listserv? <a style="color: rgb(0, 0, 255); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNeepyW7vGwJvK5mIPLsFlKIZ3dBiEfSUwKN_n0K9DOyjjrI44DApDyBRwjRPhfPLSbtWkSQV3rYILOn0BXNwQu7riGazlGNzZF-NFwUxpollbuZYMhnHZ8YBwCyHFqztSzw2Rg7ZITo8lLhVSJ3aX6taOnYH1BLebpGYtkUJbl_fnIHRC2Wt6HQ==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Click here to join now</a>. It's easy and it's free. And we don't share or sell our lists. Ever.</div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Then, <a style="color: rgb(0, 0, 255); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNHVhMJ0PhuqAOuhA2p4ZFtKUkog3iiaV-lyWamPBF6Cc5d27b-O-YMz_U-pccYGSIuDaob5IsdASzzjQElM8ArugV9ApIcE2zQglBnihfWaAbuncRpfK6dvmGd0cIefcDTsONyezWjhDxEuYQuudT7qxeSf475FA7dtkmsA6u34ZyRGdGh93gFTvWNWmLGeCQGdgt_JDzeIM0V57kDWRlExrwn877yMomGxQKyIF1in8=&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">share your story here</a>. We are talking about your experiences with health literacy and the ACA at our<a style="color: rgb(0, 0, 255); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNHVhMJ0PhuqAOuhA2p4ZFtKUkog3iiaV-lyWamPBF6Cc5d27b-O-YMz_U-pccYGSIuDaob5IsdASzzjQElM8ArugV9ApIcE2zQglBnihfWaAbuncRpfK6dvmGd0cIefcDTsONyezWjhDxEuYQuudT7qxeSf475FA7dtkmsA6u34ZyRGdGh93gFTvWNWmLGeCQGdgt_JDzeIM0V57kDWRlExrwn877yMomGxQKyIF1in8=&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank"> Live, National Interactive Social Media Event to discuss Stories and Lessons from the Intersection of the Affordable Care Act and Health Literacy</a>. There are 2 ways you can participate:</div>
<ul><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;"><strong>Join us</strong> at the IHA Health Literacy Conference to share your story live and in person.</li><li style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Not going to the conference? <strong>Tune in on your computer</strong> on May 7 at Noon PDT and watch the webcast live from your desk. </li></ul>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">Questions? Email <a style="color: rgb(0, 0, 255); text-decoration: underline;" shape="rect" href="mailto:mvillaire@iha4health.org" linktype="2" target="_blank">mvillaire@iha4health.org</a> or call (562) 690-4001, ext. 202.</div>
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<div style="color:#000000;font-family:Arial,Helvetica,sans-serif;font-size:10pt;"><span style="font-size: 14pt;"> <b>We're adding a few goodies for you this year</b> </span></div>
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<p style="margin-top: 0px; margin-bottom: 0px;"><span>We have made dozens of changes to our conference since we held our first one way back in 2002. Why change? Because you asked for it. Or we just had a good idea we thought you might like. </span></p>
<p style="margin-top: 0px; margin-bottom: 0px;"><span> </span></p>
<p style="margin-top: 0px; margin-bottom: 0px;"><span>For 2014, we have one of each. </span></p>
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<p style="margin-top: 0px; margin-bottom: 0px;"><span><strong><span style="text-decoration: underline;">Attendee Electronic Bulletin Board</span>.</strong> Have you ever wanted to see if someone was driving to the conference from your neighborhood? Wanted to share a room? Get like-minded folks together for early coffee/late dinner? Now you'll be able to electronically post a note for your fellow attendees. The Board will be up and functional next week. Stay tuned.</span></p>
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<p style="margin-top: 0px; margin-bottom: 0px;"><strong><span style="text-decoration: underline;">Networking/Support Space to Share How You're Putting Into Practice What You Learned</span>. </strong>So many times after we attend a conference, the materials we got there--along with our notes--go into a binder on a shelf, or a file folder in a drawer, never to see the light of day again. So, to combat that, we are starting a LinkedIn networking/support group for attendees. Sign up and share with your colleagues what changes you are putting into place at your work. Talk about how you're doing something differently as a result of something you learned at the conference. Support someone in their efforts to do the same. Details to follow! Have an idea about this? Email me: <a shape="rect" href="mailto:mvillaire@iha4health.org" target="_blank">mvillaire@iha4health.org</a> </p>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt;"><b>Different Name, Same Hotel</b></div>
<table class="imgCaptionTable" style="text-align: center; margin-top: 4px; margin-bottom: 4px;" width="162" align="right"><tbody><tr><td class="imgCaptionImg" style="text-align: center; color: rgb(0, 0, 0);" width="162" rowspan="1" colspan="1"><img style="text-align: right;" height="111" vspace="0" border="0" name="ACCOUNT.IMAGE.8" hspace="0" width="154" alt="hyattregencyirvine" src="http://ih.constantcontact.com/fs041/1101146503240/img/8.jpg"></td></tr><tr><td class="imgCaptionText" style="text-align: center; color: rgb(0, 0, 0); font-family: Arial, Helvetica, sans-serif; font-size: 10pt; font-style: normal; font-weight: normal;" rowspan="1" colspan="1">
<div>Hotel Irvine-Jamboree Center (formerly known as the Hyatt Regency, Irvine)</div>
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<p style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt; margin-top: 0px; margin-bottom: 0px;">The 13th Annual IHA Health Literacy Conference will be held once again at the  <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9rKJkDB1no1h87shFpZ51PmtNZPxPnIHHKli-BNgSoqvarjbZVN2r_9kCZ585Dp9OlWyNj_FcTTx-vkcHcrtra30wDafLmCKVa3awho-r07ETAJHSf2mBjyoCJ-aPjLJMg==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Hotel Irvine-Jamboree Center</a>, formerly known as the Hyatt Regency, Irvine. This is the same hotel at which we've had the IHA Health Literacy Conference for the past 6 years. Same hotel and same owners (The Irvine Company), just no longer managed by Hyatt. </p>
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<p style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt; margin-top: 0px; margin-bottom: 0px;">The Hotel Irvine is close to John Wayne/Orange County Airport (SNA) and offers complimentary airport shuttle.  </p>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">We have negotiated a limited number of rooms at <strong style="font-size: 12pt;">a special rate of $125 </strong><span style="font-size: 12pt;">at the Hotel Irvine. <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNOXVgtqJH0WWRrkUffR4-wpVFTTZNuSgwFe7DP1mCKUmmr0UsOrJSI-id6QZkDdjrkoXHVSSMn1IGJadV2y2Jrf12bbM9p4l-_vxmrm8dWsKO8l_1f01PbilZqnRQrzfUAR14oxPEPdgBw1bEGID22kXVoFpvD9VF&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Click here to reserve your room</a> quickly and securely online. Or call them at (949) 230-4452 or (888) 230-4452. If you call, </span><strong style="font-size: 12pt;">be sure to mention that you are attending the IHA Health Literacy Conference to get this special rate. </strong><span style="font-size: 12pt;">Book your room early,</span><span style="font-size: 12pt;"> as the block of rooms at this special rate is limited. When these rooms are gone, prevailing rates apply on an as-available basis.</span></div>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;"><strong>Deadline</strong> for reserving rooms at this rate is</div>
<p style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt; margin-top: 0px; margin-bottom: 0px;"><strong>April 23, OR until rooms in this block are sold out, </strong><span style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt;">whichever comes first. Rates are good for two days before and two days after the conference.</span>  </p>
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<div style="color:#000000;font-family:Arial,Helvetica,sans-serif;font-size:10pt;text-align: left;" align="left"><span style="font-size: 14pt;"><strong>Earn Continuing Education Credits!</strong></span><strong> </strong></div>
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<div style="text-align: left; color: #000000;" align="left">The IHA 13th Annual Health Literacy Conference is a great way to learn and <strong>earn up to 21 continuing education credits</strong>. <span style="font-size: 12pt;">A complete list of available credits will be listed on the website soon! Call us at (800) 434-4633 with questions on specific credits to be offered. </span></div>
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<div style="text-align: left; color: rgb(0, 0, 0);" align="left"><span style="font-size: 14pt;"><b>Attend Four Hands-On, Interactive Breakout Sessions!</b></span> </div>
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<div style="text-align: left; color: rgb(0, 0, 0);" align="left"><span>Folks who have attended our conference tell us what really sets the IHA Health Literacy Conference apart is that you can attend four, 1.5-hour skill-building breakout sessions on Thursday and Friday. Roll up your sleeves and learn specific skills to help you function more efficiently and better understand <span>and meet your clients' and patients' needs.</span></span></div>
<br><div style="text-align: left; color: rgb(0, 0, 0);" align="left"><span><span>These</span> sessions provide a wide selection of choices, from tools you can use and programs you can replicate to practicing new skill sets, and more.</span></div><div style="text-align: left; color: rgb(0, 0, 0);" align="left"><span> </span></div><div style="text-align: left; color: rgb(0, 0, 255);" align="left"><span>
<div><span style="color: rgb(0, 0, 0); text-decoration: underline;">Here are your breakout session topics for 2014</span>: </div>
</span></div><ul><li style="text-align: left; color: rgb(51, 51, 51);" align="left"><span style="font-size: 12pt;">Communicating Clearly-Skills Workshop</span></li><li style="text-align: left; color: rgb(51, 51, 51);" align="left"><span style="font-size: 12pt;">Health Insurance Literacy</span></li><li style="margin-top: 0px; margin-bottom: 0px;"><span style="color: rgb(51, 51, 51);">Health Literacy Workshop-Community Groups</span></li><li style="margin-top: 0px; margin-bottom: 0px;">Reducing Unnecessary Hospital Readmissions</li><li style="margin-top: 0px; margin-bottom: 0px;">Using Twitter to Convey Simple Health Messages</li><li style="margin-top: 0px; margin-bottom: 0px;">Tools for Clear Communication</li><li style="margin-top: 0px; margin-bottom: 0px;">Field Testing</li><li style="margin-top: 0px; margin-bottom: 0px;">Digital Storytelling</li><li style="margin-top: 0px; margin-bottom: 0px;">Integrating Interactivity into Your Learning Session</li><li style="margin-top: 0px; margin-bottom: 0px;">Effective Design for Patient Education Materials </li></ul><p style="margin-top: 0px; margin-bottom: 0px;"><span style="font-size: 12pt;">Want a complete overview of what sessions we're offering? <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNNnsVilkZLeo3g0C2568abgtJFpSDrv1_F20gP8871k8AwmQawxHmWJ9diDfw8OUTmRYhvqOjeKnY7vHhDENQwukFej47_yJTsZg5mtC10L0B98YNjDbd1p3ZCBy8uA9oWnYpYn5ZHCsiERYw5I9Ct8-WVhoyiaNnHrCHiA-PwIBWZb5Uwm3yyQ==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Click here to review the agenda</a>. </span></p></td></tr></tbody></table></td>
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<p style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt; margin-top: 0px; margin-bottom: 0px;"><span style="color: rgb(51, 51, 51); font-family: Arial;" color="#333333" face="Arial"><strong>Incredible Learning at a Fabulous Price!</strong></span></p>
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<div style="text-align: left; color: rgb(0, 0, 0); font-family: Arial, Helvetica, sans-serif; font-size: 12pt;" align="left">These days, we're all looking closely at where we can best spend our training dollars. This is particularly true for nonprofit organizations. However, when you consider that <strong>only 12% of American adults are considered proficient in the health literacy skills they need to effectively navigate and use our healthcare system</strong>, you can see that the Health Literacy Conference is an excellent investment. If you make even a small number of incremental changes in how you and your staff interact and communicate with your patients and clients, the results could more than pay for your tuition to attend this conference.</div>
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<div><strong>We have kept our tuition rates at the same low rate every year</strong>. <a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9rKJkDB1no1hPPMPUdqpUCujUNdCEXjENwwb3jscL0d3l9EyvnrX99D-oa34dUzRwpk0qKRJZlklOklEE8xHo_kwotC-cY9YnPYD4GJEnhZ4zaVrc1ma5CFoJi7o0zvMAItz8eUDu0WUY71pyEic1AZztGEkiZMiw2ceuocVs_BLfbmoANdEuPsIpuwpzMJXgSloHqHtjqKg_rG52RgMZu2cahZgPCWJRA==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Check out our tuition rates</a> and show it to whoever approves your education programming. See how little you will pay to attend this important conference. And remember, your tuition includes:</div>
</div><ul><li><strong>Continuing Education</strong> credits </li><li><strong>Breakfast</strong> on Thursday and Friday </li><li><strong>Lunch</strong> on Wednesday, Thursday and Friday </li><li><strong>FREE</strong> preconference sessions on Wednesday: <br>*  Live, National, Interactive Social Media Event: <strong>The Intersection of the Affordable Care Act and</strong><strong> Health Literacy</strong><br>*  Integrating Health Literacy into Your Organization: Subtle Issues to Consider<br>*  Health Literacy 101: An Introduction to the Field</li><li><span style="font-size: 12pt;">Opening Night </span><strong style="font-size: 12pt;">Reception</strong><span style="font-size: 12pt;">--complimentary cocktails and hors d'oeuvres</span></li><li><strong>Poster session</strong> on Thursday evening </li><li>Complimentary tote bag with <strong>free </strong>set of IHA books,<strong> AND </strong>a<strong> free</strong> copy of the out-of-print classic, "<a style="color: rgb(0, 0, 204); text-decoration: underline;" track="on" shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9v5WzLUsi2kNOgbXOqRX3aYc7jnkjeCDCkp4mhZ3P1F2dEsUk7l90wiYY5_25nHrnXHd5yHUiNsiBGXB-CsOcKp4ebxRfZZxuEdP7iE9iT-vw3TFv3vtXWznPSrXqog_x1CXlbUaohVUiPLlzis67RRFGuniUxkU0PSbxSGgBndIiKWRH3l5IQ2WAnXczFh3fSdf4pPoLLCWNLROrragFvCAGJhPW8VrSg==&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" linktype="1" target="_blank">Teaching Patients With Low Literacy Skills</a>," by Len and Ceci Doak and Jane Root)</li><li>Multiple <strong>networking</strong> opportunities</li><li>...and more!</li></ul><div>All this for around $300? Are you kidding? If you need more convincing, please call me, Michael Villaire, at (562) 690-4001, ext. 202, or email me at <a shape="rect" href="mailto:mvillaire@iha4health.org" target="_blank">mvillaire@iha4health.org</a>.</div></td></tr></tbody></table>
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<div style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt;"><strong>Share Your Love For Health Literacy!</strong></div>
<div style="font-family: Arial, Helvetica, sans-serif; font-size: 14pt;">  </div>
<div>Consider forwarding this email to any of your colleagues whom you feel might benefit from hearing about, and attending, the conference. Scroll down just a bit and use the "Forward Email" link. And please feel free to pick up the phone and call me anytime at (562) 690-4001, ext. 202, or email me at <a shape="rect" href="mailto:mvillaire@iha4health.org" target="_blank">mvillaire@iha4health.org</a>.</div>
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<p style="font-family: Arial, Helvetica, sans-serif; font-size: 12pt; margin-top: 0px; margin-bottom: 0px;">I hope that the IHA Health Literacy Conference Team and I see you in Irvine in May at our conference! </p>
<div><b> </b></div>
<div><b>Sincerely,</b></div>
<div><img height="47" vspace="5" border="0" name="ACCOUNT.IMAGE.81" hspace="5" width="197" src="http://ih.constantcontact.com/fs146/1101146503240/img/81.jpg"> <br></div>
 
<div><span>
<div>Michael Villaire, <span style="font-size: 11pt;">MSLM </span></div>
<div>Chief Executive Officer</div>
<div>Institute for Healthcare Advancement</div>
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<div>If you work in healthcare, you need to know about health literacy, and the IHA Health Literacy Conference is one of the best ways to learn. Visit us at <a shape="rect" href="http://r20.rs6.net/tn.jsp?f=0017VTUhVfIY2-6xxu_bgcQ63MlxTCdHc1TLnWK7k4f90A8F2audkPe9mWa_5S1zy4-Rt8wifXzi8-hMQgZvOUPVOsfWZgCezXMbd5QJIPeOcsbJD3bQVFPidkfkTc5Bx357oZ0i468N9u-vu71DUT3rhy_ZzIUvspL&c=4X0bsmDu8ooSYaUP1rLLeKXF0DzC2Wsj4LSNmmxihjINmC8mU8zp_g==&ch=LXWto4v3a9W7V3-XdCty4nlGqX_qxs_n1kyLchWZcCLnmpuGM2kWfg==" target="_blank">www.iha4health.org</a> or call us at (800) 434-4633. We want to see you at the conference in May. Thanks for your time reading this email.</div><br></td></tr></tbody></table></td>
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</tbody></table><div style="font-family:tahoma,sans-serif;font-size:12px;color:#000000;background-color:#ffffff;padding-top: 12px;" align="left" id="LETTER.PHYSICALADDRESS"><font style="font-family:tahoma,sans-serif;font-size:12px;color:#000000;" color="#000000" size="1" face="tahoma,sans-serif">Institute For Healthcare Advancement<span style="color: #bababa;"> | </span>501 S. Idaho Street, Suite 300<span style="color: #bababa;"> | </span>La Habra<span style="color: #bababa;"> | </span>CA<span style="color: #bababa;"> | </span>90631</font></div></div>
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