<html xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office" xmlns:w="urn:schemas-microsoft-com:office:word" xmlns:m="http://schemas.microsoft.com/office/2004/12/omml" xmlns="http://www.w3.org/TR/REC-html40">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=us-ascii">
<meta name="Generator" content="Microsoft Word 15 (filtered medium)">
<style><!--
/* Font Definitions */
@font-face
{font-family:Wingdings;
panose-1:5 0 0 0 0 0 0 0 0 0;}
@font-face
{font-family:"Cambria Math";
panose-1:2 4 5 3 5 4 6 3 2 4;}
@font-face
{font-family:Calibri;
panose-1:2 15 5 2 2 2 4 3 2 4;}
/* Style Definitions */
p.MsoNormal, li.MsoNormal, div.MsoNormal
{margin:0in;
margin-bottom:.0001pt;
font-size:11.0pt;
font-family:"Calibri",sans-serif;}
a:link, span.MsoHyperlink
{mso-style-priority:99;
color:#0563C1;
text-decoration:underline;}
a:visited, span.MsoHyperlinkFollowed
{mso-style-priority:99;
color:#954F72;
text-decoration:underline;}
p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph
{mso-style-priority:34;
margin-top:0in;
margin-right:0in;
margin-bottom:0in;
margin-left:.5in;
margin-bottom:.0001pt;
font-size:11.0pt;
font-family:"Calibri",sans-serif;}
span.EmailStyle17
{mso-style-type:personal-compose;
font-family:"Calibri",sans-serif;
color:windowtext;}
.MsoChpDefault
{mso-style-type:export-only;
font-family:"Calibri",sans-serif;}
@page WordSection1
{size:8.5in 11.0in;
margin:1.0in 1.0in 1.0in 1.0in;}
div.WordSection1
{page:WordSection1;}
/* List Definitions */
@list l0
{mso-list-id:279150370;
mso-list-type:hybrid;
mso-list-template-ids:815850212 67698689 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;}
@list l0:level1
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l0:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level3
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l0:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l0:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level6
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l0:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l0:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level9
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l1
{mso-list-id:1361977536;
mso-list-type:hybrid;
mso-list-template-ids:818308994 67698689 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;}
@list l1:level1
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level3
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l1:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level6
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l1:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level9
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l2
{mso-list-id:1555770495;
mso-list-type:hybrid;
mso-list-template-ids:-1494312950 -1318545662 67698713 67698715 67698703 67698713 67698715 67698703 67698713 67698715;}
@list l2:level1
{mso-level-text:"\(%1\)";
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:36.75pt;
text-indent:-18.75pt;}
@list l2:level2
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l2:level3
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l2:level4
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l2:level5
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l2:level6
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l2:level7
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l2:level8
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l2:level9
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l3
{mso-list-id:1911697528;
mso-list-type:hybrid;
mso-list-template-ids:-1783713926 67698689 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;}
@list l3:level1
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l3:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l3:level3
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l3:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l3:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l3:level6
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l3:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Symbol;}
@list l3:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:"Courier New";}
@list l3:level9
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;
font-family:Wingdings;}
@list l4
{mso-list-id:1936546785;
mso-list-type:hybrid;
mso-list-template-ids:888697030 67698703 67698713 67698715 67698703 67698713 67698715 67698703 67698713 67698715;}
@list l4:level1
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level2
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level3
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l4:level4
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level5
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level6
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
@list l4:level7
{mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level8
{mso-level-number-format:alpha-lower;
mso-level-tab-stop:none;
mso-level-number-position:left;
text-indent:-.25in;}
@list l4:level9
{mso-level-number-format:roman-lower;
mso-level-tab-stop:none;
mso-level-number-position:right;
text-indent:-9.0pt;}
ol
{margin-bottom:0in;}
ul
{margin-bottom:0in;}
--></style><!--[if gte mso 9]><xml>
<o:shapedefaults v:ext="edit" spidmax="1026" />
</xml><![endif]--><!--[if gte mso 9]><xml>
<o:shapelayout v:ext="edit">
<o:idmap v:ext="edit" data="1" />
</o:shapelayout></xml><![endif]-->
</head>
<body lang="EN-US" link="#0563C1" vlink="#954F72">
<div class="WordSection1">
<p class="MsoNormal"><span style="font-size:14.0pt">Good morning, all –<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt">I wanted to share a selection of the local earned media pieces from the tobacco retail assessment results, which we released on July 10. In addition to these, there have been several statewide pieces.<o:p></o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l3 level1 lfo2"><span style="font-size:14.0pt">Columbia County – great work with the tailoring the press release with your local results!</span><b> Holy smokes: Assessing Oregon’s tobacco retail environment,
statewide and locally.</b> Chief News: <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__www.thechiefnews.com_news-5Fpaid_holy-2Dsmokes-2Dassessing-2Doregon-2Ds-2Dtobacco-2Dretail-2Denvironment-2Dstatewide-2Dand_article-5F5e53964c-2Da9b3-2D11e9-2D9c4a-2Dbbcfdebd6d6b.html&d=DwMGaQ&c=7gilq_oJKU2hnacFUWFTuYqjMQ111TRstgx6WoATdXo&r=aRHD2Fsr73m-Hp16heDlLCC8xpUQeMNkUS3T5pGYgFo&m=U6Kx5h2z-PMpvuiRILDAPKX_Lv0PrTZSnwZEiJo3d3s&s=92S9DgYeyOpN2EjtQFILQDYouaF_G3lD6bhF1q_2g3c&e=">
https://www.thechiefnews.com/news_paid/holy-smokes-assessing-oregon-s-tobacco-retail-environment-statewide-and/article_5e53964c-a9b3-11e9-9c4a-bbcfdebd6d6b.html</a>
<o:p></o:p></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo1"><span style="font-size:14.0pt">Jefferson, Crook, and Deschutes Counties – we were glad to see the results complement tobacco retail license presentations happening in your counties.
As the Deschutes piece below shows, earned media plus those presentations can result in some good coverage.</span><b> Deschutes County may license tobacco retailers.</b> KTVZ:
<a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__www.ktvz.com_news_study-2Doregon-2Dtobacco-2Dretailers-2Dtry-2Dto-2Dlure-2Dyouth_1093847262&d=DwMF-g&c=7gilq_oJKU2hnacFUWFTuYqjMQ111TRstgx6WoATdXo&r=aRHD2Fsr73m-Hp16heDlLCC8xpUQeMNkUS3T5pGYgFo&m=lCrmfj2zwmKt-wEKfCpe7JWaw_1Pz3LOS9wQjVS830E&s=0P3oD3hvcvT-DZ46EJAB3hXa0NuNaOGavPH2yMwyr14&e=">
https://www.ktvz.com/news/study-oregon-tobacco-retailers-try-to-lure-youth/1093847262</a>
<o:p></o:p></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l1 level1 lfo4"><span style="font-size:14.0pt">Douglas County will be featured later this week on Jefferson Exchange with Dr. Bob Dannenhoffer, County Health Officer, as a spokesperson.<o:p></o:p></span></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo1"><span style="font-size:14.0pt">The Skanner, a Portland metro area publication from the Black community that has an equity focus, picked up the press release as well.
</span><b>Tobacco in Oregon: Cheap, sweet, plentiful and sold at kids’ eye level.
</b>The Skanner: <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__www.theskanner.com_news_northwest_28792-2Dtobacco-2Din-2Doregon-2Dcheap-2Dsweet-2Dplentiful-2Dand-2Dsold-2Dat-2Dkids-2Deye-2Dlevel&d=DwMF-g&c=7gilq_oJKU2hnacFUWFTuYqjMQ111TRstgx6WoATdXo&r=aRHD2Fsr73m-Hp16heDlLCC8xpUQeMNkUS3T5pGYgFo&m=lCrmfj2zwmKt-wEKfCpe7JWaw_1Pz3LOS9wQjVS830E&s=EXliBBAS0u5ttZYUvYs68ECpbRKB_hVnxc4IO4ymgbg&e=">
https://www.theskanner.com/news/northwest/28792-tobacco-in-oregon-cheap-sweet-plentiful-and-sold-at-kids-eye-level</a>
<o:p></o:p></li></ul>
<p class="MsoNormal"><span style="font-size:14.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt">The initial coverage shows three things:<o:p></o:p></span></p>
<p class="MsoListParagraph" style="margin-left:36.75pt;text-indent:-18.75pt;mso-list:l2 level1 lfo6">
<![if !supportLists]><span style="font-size:14.0pt"><span style="mso-list:Ignore">(1)<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:14.0pt">The media finds this story interesting. (This means there will likely be interest in the alcohol report, too.)<o:p></o:p></span></p>
<p class="MsoListParagraph" style="margin-left:36.75pt;text-indent:-18.75pt;mso-list:l2 level1 lfo6">
<![if !supportLists]><span style="font-size:14.0pt"><span style="mso-list:Ignore">(2)<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:14.0pt">They’re using our main talking points from the press release.
<o:p></o:p></span></p>
<p class="MsoListParagraph" style="margin-left:36.75pt;text-indent:-18.75pt;mso-list:l2 level1 lfo6">
<![if !supportLists]><span style="font-size:14.0pt"><span style="mso-list:Ignore">(3)<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:14.0pt">The stories are better with local spokespeople</span></b><span style="font-size:14.0pt"> –the Columbia County piece accurately reflects state and county tobacco prevention work, while the Deschutes
County piece has some inaccuracies about state policy.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:14.0pt">We’re still available to help you leverage the report for earned media – there’s clearly lots of interest. Feel free to reach out to me or Elizabeth Hartig (<a href="mailto:elizabeth.j.hartig@state.or.us">elizabeth.j.hartig@state.or.us</a>)
if you’d like to talk about a local event or tailoring the <a href="https://www.oregon.gov/oha/PH/DISEASESCONDITIONS/CHRONICDISEASE/HPCDPConnection/Tobacco/Pages/TobaccoMedia.aspx">
toolkit</a> to your needs.<o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="font-size:14.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt">All the best,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt">Sarah W.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#002060">---<o:p></o:p></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#002060">Sarah Wylie, MPH</span><span style="font-size:14.0pt;color:#222222"><o:p></o:p></span></p>
<p class="MsoNormal" style="background:white"><i><span style="font-size:14.0pt;color:#002060">Health Promotion Strategist<o:p></o:p></span></i></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#002060">Health Promotion & Chronic Disease Prevention Section | Public Health Division | OREGON HEALTH AUTHORITY<o:p></o:p></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#002060">p: 971-673-1051<o:p></o:p></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#002060">c: 971-200-9887<o:p></o:p></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#1F497D">e: </span><u><span style="font-size:14.0pt;color:#0563C1"><a href="mailto:sarah.a.wylie@dhsoha.state.or.us"><span style="color:blue">sarah.a.wylie@dhsoha.state.or.us</span></a><o:p></o:p></span></u></p>
<p class="MsoNormal" style="background:white"><span style="font-size:14.0pt;color:#1F497D"><a href="http://www.oregon.gov/OHA"><span style="color:blue">http://www.oregon.gov/OHA</span></a>
</span><span style="font-size:14.0pt;color:#222222"><o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
</div>
</body>
</html>