<html xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office" xmlns:w="urn:schemas-microsoft-com:office:word" xmlns:dt="uuid:C2F41010-65B3-11d1-A29F-00AA00C14882" xmlns:m="http://schemas.microsoft.com/office/2004/12/omml" xmlns="http://www.w3.org/TR/REC-html40">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1">
<meta name="Microsoft Theme 2.00" content="Journal 110">
<meta name="Generator" content="Microsoft Word 15 (filtered medium)">
<!--[if !mso]><style>v\:* {behavior:url(#default#VML);}
o\:* {behavior:url(#default#VML);}
w\:* {behavior:url(#default#VML);}
.shape {behavior:url(#default#VML);}
</style><![endif]--><style><!--
/* Font Definitions */
@font-face
{font-family:Wingdings;
panose-1:5 0 0 0 0 0 0 0 0 0;}
@font-face
{font-family:"Cambria Math";
panose-1:2 4 5 3 5 4 6 3 2 4;}
@font-face
{font-family:Calibri;
panose-1:2 15 5 2 2 2 4 3 2 4;}
@font-face
{font-family:"Calibri Light";
panose-1:2 15 3 2 2 2 4 3 2 4;}
@font-face
{font-family:Verdana;
panose-1:2 11 6 4 3 5 4 4 2 4;}
/* Style Definitions */
p.MsoNormal, li.MsoNormal, div.MsoNormal
{margin:0in;
font-size:12.0pt;
font-family:"Verdana",sans-serif;
color:#00277A;}
a:link, span.MsoHyperlink
{mso-style-priority:99;
color:#FF3C00;
text-decoration:underline;}
p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph
{mso-style-priority:34;
margin-top:0in;
margin-right:0in;
margin-bottom:0in;
margin-left:.5in;
font-size:12.0pt;
font-family:"Verdana",sans-serif;
color:#00277A;}
.MsoChpDefault
{mso-style-type:export-only;
font-size:10.0pt;}
@page WordSection1
{size:8.5in 11.0in;
margin:1.0in 1.0in 1.0in 1.0in;}
div.WordSection1
{page:WordSection1;}
/* List Definitions */
@list l0
{mso-list-id:668412940;
mso-list-type:hybrid;
mso-list-template-ids:122346342 67698691 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;}
@list l0:level1
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:21.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:57.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level3
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:93.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l0:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:129.0pt;
text-indent:-.25in;
font-family:Symbol;}
@list l0:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:165.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level6
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:201.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l0:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:237.0pt;
text-indent:-.25in;
font-family:Symbol;}
@list l0:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:273.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l0:level9
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:309.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l1
{mso-list-id:1143111525;
mso-list-type:hybrid;
mso-list-template-ids:564157972 67698695 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;}
@list l1:level1
{mso-level-number-format:image;
list-style-image:url("cid:image001.gif\@01D7A655.BE5D1040");
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:21.0pt;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:57.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level3
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:93.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l1:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:129.0pt;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:165.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level6
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:201.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l1:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:237.0pt;
text-indent:-.25in;
font-family:Symbol;}
@list l1:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:273.0pt;
text-indent:-.25in;
font-family:"Courier New";}
@list l1:level9
{mso-level-number-format:bullet;
mso-level-text:\F0A7;
mso-level-tab-stop:none;
mso-level-number-position:left;
margin-left:309.0pt;
text-indent:-.25in;
font-family:Wingdings;}
@list l2
{mso-list-id:1262445431;
mso-list-template-ids:1205520356;}
@list l2:level1
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level2
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:1.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level3
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:1.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level4
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:2.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level5
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:2.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level6
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:3.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level7
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:3.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level8
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:4.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l2:level9
{mso-level-number-format:bullet;
mso-level-text:o;
mso-level-tab-stop:4.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:"Courier New";
mso-bidi-font-family:"Times New Roman";}
@list l3
{mso-list-id:1843348176;
mso-list-template-ids:-899744380;}
@list l3:level1
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level2
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:1.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level3
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:1.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level4
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:2.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level5
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:2.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level6
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:3.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level7
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:3.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level8
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:4.0in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
@list l3:level9
{mso-level-number-format:bullet;
mso-level-text:\F0B7;
mso-level-tab-stop:4.5in;
mso-level-number-position:left;
text-indent:-.25in;
mso-ansi-font-size:10.0pt;
font-family:Symbol;}
ol
{margin-bottom:0in;}
ul
{margin-bottom:0in;}
--></style><!--[if gte mso 9]><xml>
<o:shapedefaults v:ext="edit" spidmax="1026" />
</xml><![endif]--><!--[if gte mso 9]><xml>
<o:shapelayout v:ext="edit">
<o:idmap v:ext="edit" data="1" />
</o:shapelayout></xml><![endif]-->
</head>
<body bgcolor="white" lang="EN-US" link="#FF3C00" vlink="#DF9300" style="word-wrap:break-word">
<div class="WordSection1">
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">Hello HIV Prevention Partners,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">The Oregon Health Authority, HIV Prevention Program is hosting a webinar,
<b><u>Digital Outreach & Engagement Strategies: Social Media Influencers and HIV Prevention
</u></b><u>on <b>Friday October 1, 2021, 12:00 PM – 2:30 PM Pacific Time. </b>[2:00 PM – 4:30 PM
<i>CDT</i>, 3:00 PM – 5:30 PM <i>EDT</i>].</u> Feel free to forward this to any staff who could benefit from the content. The webinar will be recorded and shared out after the event.
<b><o:p></o:p></b></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><u><span style="font-family:"Calibri",sans-serif">Webinar Description
<o:p></o:p></span></u></b></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">Social media & marketing continues to be a major strategy to reach broader audiences with educational materials, outreach for different testing opportunities, partner notification, and much
more. As COVID-19 has severely impacted the delivery of services, it’s essential more than ever to integrate the various types of social media platforms, technologies, and engage influencers to reach populations at an increased risk for acquiring HIV infection.
<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">Influencer marketing is popular with consumer brands and marketing companies. This strategy remains an
<a name="_Hlk80705945">untapped tool </a>for public health and community organizations. Local influencers are the new gatekeepers, and they can assist in spreading healthy messages among their audiences on a variety of digital platforms. In this webinar you
will meet organizations and hear from dedicated staff from across the nation who:<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<ul style="margin-top:0in" type="circle">
<li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l0 level1 lfo3">
<span style="font-family:"Calibri",sans-serif">Have employed social media influencers and other digital outreach methods to promote HIV prevention messages and strategies during the COVID-19 pandemic.<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l0 level1 lfo3">
<span style="font-family:"Calibri",sans-serif">Are conducting community-level HIV Prevention activities through digital outreach, social media marketing campaigns, geo-location applications, at home prevention programs, and other innovative strategies.<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l0 level1 lfo3">
<span style="font-family:"Calibri",sans-serif">Designing unique social media content, performing and funding influencer outreach, developing training material and reviewing social media metrics to measure their programs efforts and impact.<o:p></o:p></span></li></ul>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><u><span style="font-family:"Calibri",sans-serif">Speakers<o:p></o:p></span></u></b></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l1 level1 lfo6">
<b><span style="font-family:"Calibri",sans-serif">Manny Muro, </span></b><span style="font-family:"Calibri",sans-serif">Prevention Navigator at Radiant Health Centers, Irvine California
<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l1 level1 lfo6">
<b><span style="font-family:"Calibri",sans-serif">Ramatoulaye Keita, </span></b><span style="font-family:"Calibri",sans-serif">Senior Manager of Community Health, Washington DC<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l1 level1 lfo6">
<b><span style="font-family:"Calibri",sans-serif">Mario Heags</span></b><span style="font-family:"Calibri",sans-serif">, Social Media Health Educator, Howard Brown Health, Chicago Illinois
<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l1 level1 lfo6">
<b><span style="font-family:"Calibri",sans-serif">Javier Chapa</span></b><span style="font-family:"Calibri",sans-serif">, At-Home-Prevention Health Educator, Howard Brown Health, Chicago Illinois<o:p></o:p></span></li><li class="MsoListParagraph" style="margin-left:-15.0pt;mso-list:l1 level1 lfo6">
<b><span style="font-family:"Calibri",sans-serif">Karma Munez, </span></b><span style="font-family:"Calibri",sans-serif">Sexual & Reproductive Health Outreach Coordinator, Howard Brown Health, Chicago Illinois<o:p></o:p></span></li></ul>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif;color:#FF9966"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif;color:#FF9966"><a href="https://www.zoomgov.com/meeting/register/vJIsd-irrzsqGWgUy0HyU31iluFXSp7P_0I">REGISTER Here!</a>
<o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif">Where</span></b><span style="font-family:"Calibri",sans-serif">: ZoomGov meeting<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif">When</span></b><span style="font-family:"Calibri",sans-serif">: Oct 1, 2021 12:00 PM Pacific Time, 2:00 PM Central Time, 3:00 PM Eastern Time (US and Canada)
<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Calibri",sans-serif">Register</span></b><span style="font-family:"Calibri",sans-serif"> in advance for this meeting:<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><a href="https://www.zoomgov.com/meeting/register/vJIsd-irrzsqGWgUy0HyU31iluFXSp7P_0I">https://www.zoomgov.com/meeting/register/vJIsd-irrzsqGWgUy0HyU31iluFXSp7P_0I</a></span><span style="font-family:"Calibri",sans-serif;color:#FF9966"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">After registering, you will receive a confirmation email containing information about joining the meeting. If you have questions about this webinar, please feel free to reach out to Javier
Saucedo at <a href="mailto:javier.saucedo@dhsoha.state.or.us">javier.saucedo@dhsoha.state.or.us</a> or Joseph Ramirez at
<a href="mailto:joseph.f.ramirez2@dhsoha.state.or.us">joseph.f.ramirez2@dhsoha.state.or.us</a>. We look forward to seeing you there!<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif">In community,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Calibri",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><b><span style="font-family:"Calibri Light",sans-serif;color:#1F3864">Joseph Ramirez<o:p></o:p></span></b></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif;color:#1F3864">He/Him/El<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif">HIV Prevention Specialist<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif">OREGON HEALTH AUTHORITY<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif">Public Health Division<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif">Cell: 503-957-7976<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif;color:#2E74B5"><a href="mailto:Joseph.F.Ramirez2@dhsoha.state.or.us"><span style="color:#2E74B5">Joseph.F.Ramirez2@dhsoha.state.or.us</span></a><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><span style="font-size:11.0pt;font-family:"Calibri Light",sans-serif"><a href="http://www.healthoregon.org/hivprevention"><span lang="ES-CO" style="color:#0563C1">www.healthoregon.org/hivprevention</span></a></span><span lang="ES-CO" style="font-size:11.0pt;font-family:"Calibri Light",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:1.0pt"><i><span lang="ES-CO" style="font-size:11.0pt;font-family:"Calibri Light",sans-serif;color:#C45911">Se habla espaņol<o:p></o:p></span></i></p>
<p class="MsoNormal"><i><span lang="ES-CO" style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#C45911"><o:p> </o:p></span></i></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><img border="0" width="136" height="103" style="width:1.4166in;height:1.0729in" id="Picture_x0020_1" src="cid:image003.png@01D7A652.424583A0"></span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
</div>
</body>
</html>