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FYI<br>
<br>
Suzanne L. Sager<br>
ALA Oregon Chapter Councilor<br>
<br>
-------- Original Message --------
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<th align="right" nowrap="nowrap" valign="baseline">Subject: </th>
<td>[alacro-l] New ALA Tough Economy Toolkit</td>
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<tr>
<th align="right" nowrap="nowrap" valign="baseline">Date: </th>
<td>Tue, 13 Jan 2009 10:09:25 -0500</td>
</tr>
<tr>
<th align="right" nowrap="nowrap" valign="baseline">From: </th>
<td>Michael Dowling <a class="moz-txt-link-rfc2396E" href="mailto:mdowling@ala.org"><mdowling@ala.org></a></td>
</tr>
<tr>
<th align="right" nowrap="nowrap" valign="baseline">Reply-To: </th>
<td><a class="moz-txt-link-abbreviated" href="mailto:alacro-l@ala.org">alacro-l@ala.org</a></td>
</tr>
<tr>
<th align="right" nowrap="nowrap" valign="baseline">To: </th>
<td><a class="moz-txt-link-rfc2396E" href="mailto:alacro-l@ala.org"><alacro-l@ala.org></a>, <a class="moz-txt-link-rfc2396E" href="mailto:chapeditor@ala.org"><chapeditor@ala.org></a></td>
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<h2 style="text-align: left;" align="left"><span
style="font-size: 11pt; font-family: "Calibri","sans-serif"; font-weight: normal; font-style: normal;">Chicago
-- A new web-based resource has just been released that will help
library
advocates make the case for libraries during times of economic
downturn. The
“Advocating in a Tough Economy” toolkit is available at <a
moz-do-not-send="true" href="http://www.ala.org/tougheconomytoolkit"><span
style="text-decoration: none;">www.ala.org/tougheconomytoolkit</span></a>
. <o:p></o:p></span></h2>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal" style="text-indent: 0.5in;">“With city, county,
state and
federal budgets under increasing pressure, we need to be making the
case for
libraries more than ever. All too often, libraries are the first to
receive
budget cuts. Funders need to understand the essential role that
libraries play
in our society and economy, with usage up significantly, and increasing
numbers
of people coming to libraries for job-related services, for access to
government assistance programs, and as a way of making their money go
further.” says Keith Michael Fiels, ALA Executive Director. “The
new toolkit will arm librarians and library supporters with the facts
and
strategies they need to speak out effectively for libraries in this
tough
economy,”<o:p></o:p></p>
<p class="MsoNormal" style="text-indent: 0.5in;"><br>
The toolkit contains information on how to work with decision-makers,
ways to
work with the media, and talking points to help libraries articulate
the role
of libraries in times of economic downturn. Talking points on the
economic
value of libraries, with return-on-investment examples; libraries and
the
economy; and upswings in library usage are included. Users are also
invited to share their stories of how they have successfully advocated.
Recent
media coverage of libraries is also featured. <o:p></o:p></p>
<p class="MsoNormal" style="text-indent: 0.5in;"><o:p> </o:p></p>
<p class="MsoNormal" style="text-indent: 0.5in;">This resource is part
of the
“Advocacy U”, ALA’s new initiative geared to providing tools,
training and resources to library advocates achieve real advocacy goals
in real
situations at the local level. Learn more at <a moz-do-not-send="true"
href="http://www.ala.org/advocacyuniversity">www.ala.org/advocacyuniversity</a>.
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">
“The Advocating in a Tough Economy Toolkit” is also a work in
process. Updates and improvements will be implemented as new
information and
new success stories become available. <o:p></o:p></p>
<p class="MsoNormal" style="text-indent: 0.5in;"><o:p> </o:p></p>
<p class="MsoNormal" style="text-align: center;" align="center">###<o:p></o:p></p>
<p class="MsoNormal"><o:p> <br>
</o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;">Marci
Merola, Director<o:p></o:p></span></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;">Office
for Library Advocacy<o:p></o:p></span></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;">American
Library Association<o:p></o:p></span></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;">50 E. Huron
Street, Chicago, IL, 60611<o:p></o:p></span></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;">312.280.2431;
800.545.2433, x2431<o:p></o:p></span></p>
<p class="MsoNormal"><span
style="font-size: 10.5pt; font-family: Consolas;"><a
moz-do-not-send="true" href="mailto:mmerola@ala.org">mmerola@ala.org</a>
<o:p></o:p></span></p>
<p class="MsoNormal">Visit <a moz-do-not-send="true"
href="http://www.ilovelibraries.org">www.ilovelibraries.org</a>
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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