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<DIV dir=ltr align=left><SPAN><SPAN class=467222417-13092010><FONT color=#0000ff
size=2 face=Arial>Please excuse cross-postings - this looks like an
interesting conference!</FONT></SPAN></SPAN></DIV>
<DIV dir=ltr align=left><SPAN><SPAN
class=467222417-13092010> </SPAN></SPAN></DIV>
<DIV dir=ltr align=left><SPAN><SPAN
class=467222417-13092010> </SPAN><STRONG>PNC/MLA only one month away, sign
up now!<o:p></o:p></STRONG></SPAN></DIV>
<DIV class=WordSection1>
<P class=MsoNormal> <o:p></o:p></P>
<P class=MsoNormal>The 2010 Pacific Northwest Chapter/Medical Library
Association (PNC/MLA) will be happening in one month, October 9-12, 2010! That’s
right! In only one month you will have the opportunity to gather with your
colleagues to discuss health information issues and to participate in learning
opportunities on everything from third-party Pubmed tools, to consumer-driven
healthcare, to creating effective presentations, managing information overload
and exploring services for mobile users.<o:p></o:p></P>
<P class=MsoNormal> <o:p></o:p></P>
<P class=MsoNormal>More information on continuing education sessions at<SPAN
class=apple-converted-space> </SPAN><A
href="http://depts.washington.edu/pncmla/pncmla2010/ce.shtml">http://depts.washington.edu/pncmla/pncmla2010/ce.shtml</A><SPAN
class=apple-converted-space> and </SPAN>below.<SPAN
class=apple-converted-space> </SPAN><U>Registration numbers for CE classes
will be assessed on Sept. 17<SUP>th</SUP>. If minimum numbers are not met,
some of these classes may have to be cancelled. Sign up now!<o:p></o:p></U></P>
<P class=MsoNormal> <o:p></o:p></P>
<P class=MsoNormal>More information on the entire program at<SPAN
class=apple-converted-space> </SPAN><A
href="http://depts.washington.edu/pncmla/pncmla2010/program.shtml">http://depts.washington.edu/pncmla/pncmla2010/program.shtml</A><SPAN
class=apple-converted-space> </SPAN>.<o:p></o:p></P>
<P class=MsoNormal> <o:p></o:p></P>
<P class=MsoNormal>Registration from<SPAN
class=apple-converted-space> </SPAN><A
href="http://depts.washington.edu/pncmla/pncmla2010/">http://depts.washington.edu/pncmla/pncmla2010/</A><SPAN
class=apple-converted-space> </SPAN>. Registration prices go up September
25, so register now!<o:p></o:p></P>
<P class=MsoNormal><SPAN style="COLOR: #1f497d"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 14pt">Continuing Education
Sessions: PNC/MLA 2010<o:p></o:p></SPAN></B></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Saturday, October 9,
2010<BR>12:30pm - 4:30pm</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Creating
Effective Presentations</SPAN></B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Instructor: Anna
Johnson ~~ Mt Hood Community College<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt"><A
href="mailto:anna.johnson@mhcc.edu">anna.johnson@mhcc.edu</A><BR>Cost:
$70 | $90 non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Many
librarians facilitate trainings and teach classes, but few of us are formally
trained to deliver information effectively in front of an audience. Feeling
under-skilled as a public speaker can make librarians dread giving a talk, and
feeling pressure to teach everything important in a single session can make us
bombard students with too much information. Participants in this lively,
hands-on class will learn how to go beyond slide software to better engage and
educate an audience both during a library instruction session and after the
session ends. The first half of the class will focus on public speaking skills
and audience engagement strategies, with an emphasis on the structure and timing
of spoken presentations. Participants will be encouraged (but not compelled) to
practice these new techniques in front of the group. After a short break, the
class will resume with a crash course in document design principles and
processes for creating content-rich instructional materials. Participants will
be seated at individual computers and will be given time to practice these
document design principles by editing a template file provided by the
facilitator. Upon completing this class, participants will be prepared to
improve their library instruction sessions by always developing their
presentations in two parts: an engaging in-class lesson and a well-designed,
web-accessible document for students to learn from later.</SPAN><o:p></o:p></P>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center>
<HR style="COLOR: black" align=center SIZE=2 width="40%" noShade>
</DIV>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><A name=info-overload></A><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Saturday, October 9,
2010<BR>1:00pm - 5:00pm</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Managing
Information Overload</SPAN></B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Instructor: William
Jones ~~ University of Washington<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt"><A
href="mailto:williamj@uw.edu">williamj@uw.edu</A><BR>Cost: $70 | $90
non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Information
scattered and disorganized can overwhelm. The same information organized can be
a thing of utility and even beauty. How then do we manage "information
overload"? We ignore or eliminate information at our peril. Better is an
approach that seeks to organize our information and our interactions with this
information in accordance with the roles we mean to fulfill in our lives and the
goals we wish to achieve. This is the point of personal information management
or PIM. In this course, you will learn about PIM and how it can be applied in
your life. The course will include a hands-on segment during which you will
identify and refine a personal unifying taxonomy (PUT). Your PUT provides a
basis for "placing" and organizing the information you need to lead the live the
life you want to live.</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Bio: William
Jones is a Research Associate Professor in the Information School at the
University of Washington where he manages the Keeping Found Things Found group
(<A href="http://kftf.ischool.washington.edu">kftf.ischool.washington.edu</A>).
He has published in the areas of personal information management (PIM),
human-computer interaction, information retrieval and cognitive psychology.
Prof. Jones wrote the book "Keeping Found Things Found: The Study and Practice
of Personal Information Management" and also edited the book "Personal
Information Management" (with co-editor Jaime Teevan). Prof. Jones received his
doctorate from Carnegie-Mellon University for research into human
memory.</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center>
<HR style="COLOR: black" align=center SIZE=2 width="40%" noShade>
</DIV>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><A name=consumer></A><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Sunday, October 10,
2010<BR>8:00am - 5:00pm</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Online
Consumer Health and Consumer-Driven Healthcare</SPAN></B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Lisa Gualtieri ~~ Tufts
School of Medicine<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Cost: $140 |
$160 non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">How are
people using the Internet to support their health information needs? What are
their objectives, triggers? How does their level of health literacy affect what
they get out of it and their degree of success? What is the role of physicians
and nurses? There's a growing chasm between healthcare professionals and
consumers concerning the large role of the Internet in consumers' use of the
healthcare system and their decision making about their healthcare. What can
librarians do to help consumers obtain and manage the information they need for
their healthcare? And how can librarians help bridge the chasm between
healthcare professionals and e-Patients? What are the methodologies used &
skills required to design a health web site for consumers, based on a
consumer-driven process?</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center>
<HR style="COLOR: black" align=center SIZE=2 width="40%" noShade>
</DIV>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><A name=pm-third-party></A><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Sunday, October 10,
2010<BR>8:00am - 11:00am</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Third-Party Pubmed
Tools</SPAN></B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Instructor:
Alison Aldrich ~~ NN/LM PNR<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt"><A
href="mailto:aldrich3@u.washington.edu">aldrich3@u.washington.edu</A><BR>Cost:
$60 | $80 non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">The freely
available PubMed API (application programming interface) makes it possible for
programmers from outside of the National Library of Medicine to develop
alternatives to<SPAN class=apple-converted-space> </SPAN><A
href="http://PubMed.gov/">PubMed.gov</A><SPAN
class=apple-converted-space> </SPAN>for searching NLM's vast database of
biomedical journal literature citations. This three-hour workshop will introduce
several popular and free third-party PubMed tools, comparing and contrasting
them with the<SPAN class=apple-converted-space> </SPAN><A
href="http://PubMed.gov/">PubMed.gov</A><SPAN
class=apple-converted-space> </SPAN>interface. Through case studies, group
exercises and hands-on practice, participants will become familiar with the
strengths and limitations of search tools such as HubMed, PubGet, Novoseek, and
Quertle. This workshop is intended for intermediate and advanced PubMed
searchers.</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Objectives: Participants
will be able to</SPAN><o:p></o:p></P>
<UL style="MARGIN-TOP: 0in" type=disc>
<LI style="mso-list: l0 level1 lfo3" class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Use and teach others about the
latest updates to<SPAN class=apple-converted-space> </SPAN><A
href="http://PubMed.gov/">PubMed.gov</A></SPAN><o:p></o:p>
<LI style="mso-list: l0 level1 lfo3" class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Name and develop appropriate search
strategies for at least three third-party PubMed tools</SPAN><o:p></o:p>
<LI style="mso-list: l0 level1 lfo3" class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Identify situations in which
searching with a third-party tool would be beneficial</SPAN><o:p></o:p>
<LI style="mso-list: l0 level1 lfo3" class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'">Stay current with new developments
related to third-party PubMed tools</SPAN><o:p></o:p> </LI></UL>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center>
<HR style="COLOR: black" align=center SIZE=2 width="40%" noShade>
</DIV>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><A name=mobile-intro></A><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Sunday, October 10,
2010<BR>12:30pm - 2:30pm</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Services
for Mobile Users: Introduction</SPAN></B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Instructors: Kim Griggs, Laurie
Bridges and Hannah Rempel ~~ Oregon State University<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt"><A
href="mailto:kim.griggs@oregonstate.edu">kim.griggs@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/griggsk">osulibrary.oregonstate.edu/staff/griggsk</A><BR><A
href="mailto:laurie.bridges@oregonstate.edu">laurie.bridges@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/bridgesl">osulibrary.oregonstate.edu/staff/bridgesl</A><BR><A
href="mailto:hannah.rempel@oregonstate.edu">hannah.rempel@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/rempelh">osulibrary.oregonstate.edu/staff/rempelh</A><BR>Cost:
$35 | $55 non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">In this
presentation the Oregon State University MobileLib team will discuss why OSU
Libraries chose to spend time and resources developing a mobile site. The team
will review the current status of mobile statistics and demographics
information, take a look at examples of mobile sites, compare options for mobile
catalogs, discuss what is currently hot in mobile library sites, and cover best
practices for creating your own user-friendly mobile library site. This
presentation is intended for librarians just beginning the process of mobilizing
their Web site and will provide you with the tools to make a strong argument to
your library management about the importance of having a mobile Web
site.</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center>
<HR style="COLOR: black" align=center SIZE=2 width="40%" noShade>
</DIV>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"> </SPAN><o:p></o:p></P>
<P class=MsoNormal><A name=mobile-coding></A><B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt">Sunday, October 10,
2010<BR>3:00pm - 5:00pm</SPAN></B><o:p></o:p></P>
<P class=MsoNormal><B><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">Services
for Mobile Users: Coding</SPAN></B><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'"><BR>Instructors: Kim Griggs, Laurie
Bridges and Hannah Rempel ~~ Oregon State University<BR></SPAN><SPAN
style="FONT-FAMILY: 'Arial','sans-serif'; FONT-SIZE: 10pt"><A
href="mailto:kim.griggs@oregonstate.edu">kim.griggs@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/griggsk">osulibrary.oregonstate.edu/staff/griggsk</A><BR><A
href="mailto:laurie.bridges@oregonstate.edu">laurie.bridges@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/bridgesl">osulibrary.oregonstate.edu/staff/bridgesl</A><BR><A
href="mailto:hannah.rempel@oregonstate.edu">hannah.rempel@oregonstate.edu</A><SPAN
class=apple-converted-space> </SPAN> | <SPAN
class=apple-converted-space> </SPAN><A
href="http://osulibrary.oregonstate.edu/staff/rempelh">osulibrary.oregonstate.edu/staff/rempelh</A><BR>Cost:
$35 | $55 non-PNC member</SPAN><o:p></o:p></P>
<P class=MsoNormal><SPAN style="FONT-FAMILY: 'Arial','sans-serif'">In this class
Oregon State University Libraries' programmer will cover the basics of building
standards-compliant web sites for mobile devices. Expand your skills by learning
about mobile markup languages and design recommendations, mobile testing and
usability issues, content adaptation tips and tools, and best practices for
mobile web development. This practical course includes information on developing
a mobile strategy, code examples and audience participation. For web developers
or programmers familiar with XHTML, CSS, and JavaScript.</SPAN><o:p></o:p></P>
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<P class=MsoNormal>Laura Zeigen, MA, MLIS<o:p></o:p></P>
<P class=MsoNormal>User Experience Librarian<o:p></o:p></P>
<P class=MsoNormal>Oregon Health & Science University<o:p></o:p></P>
<P class=MsoNormal>3181 SW Sam Jackson Park Road - LIB<o:p></o:p></P>
<P class=MsoNormal>Portland, OR 97239<o:p></o:p></P>
<P class=MsoNormal><A href="mailto:zeigenl@ohsu.edu">zeigenl@ohsu.edu</A> /
503-494-0505<o:p></o:p></P>
<P class=MsoNormal><A
href="http://www.ohsu.edu/library/staff/zeigenl">http://www.ohsu.edu/library/staff/zeigenl</A>
<o:p></o:p></P>
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href="http://www.facebook.com/pages/Portland-OR/Oregon-Health-Science-University-Library/159569287815?ref=ts"><SPAN
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