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<title>Free Webinar: Integrating Project Outcome into Strategic Planning & Measuring Priority Areas</title>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">Greetings!<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">THIS WEBINAR IS FREE, BUT REGISTRATION IS REQUIRED AND SPACE IS LIMITED. You can register for this webinar until it begins, or until space is no longer available,
 whichever comes first. <b><a href="http://ala.informz.net/z/cjUucD9taT03MTUyMDM0JnA9MSZ1PTEwMTg3ODQzMTcmbGk9NDk2OTU2MjM/index.html" target="_blank">REGISTER NOW</a>!</b><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">Date:</span></b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5"> Thursday, December 7, 2017<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">Time: </span></b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">1:00–2:00 PM Central<o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">Who Should Attend:</span></b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5"><br>
While this webinar will be most useful to those already using Project Outcome, I would encourage you to attend if you have an interest in
<b>using outcome data for service improvement and/or strategic planning</b>. Project Outcome is a free service provided by the Public Library Association. If you would like to enroll in Project Outcome in advance of the webinar, please do so at
<a href="http://ala.informz.net/z/cjUucD9taT03MTUyMDM0JnA9MSZ1PTEwMTg3ODQzMTcmbGk9NDk2OTU2MjU/index.html" target="_blank">
www.projectoutcome.org</a>.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#2E74B5">Please see below or visit:
<a href="http://www.ala.org/pla/education/onlinelearning/webinars/projectoutcomestrategicplanning">
http://www.ala.org/pla/education/onlinelearning/webinars/projectoutcomestrategicplanning</a> for more information.<o:p></o:p></span></p>
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<strong><span style="font-size:36.0pt;font-family:"Century Gothic",sans-serif;color:#4C3494">Project Outcome</span></strong><b><span style="font-size:36.0pt;font-family:"Century Gothic",sans-serif;color:#4C3494"><br>
</span></b><strong><span style="font-size:16.0pt;font-family:"Century Gothic",sans-serif;color:black">Integrating Project Outcome into Strategic Planning & Measuring Priority Areas</span></strong><b><span style="font-size:16.0pt;font-family:"Century Gothic",sans-serif;color:black"><br>
</span></b><span style="font-family:"Century Gothic",sans-serif;color:black"><br>
Thursday, December 7, 2017 | 1:00 PM Central</span><span style="font-family:"Verdana",sans-serif;color:#4C3494"><o:p></o:p></span></p>
<p style="mso-margin-top-alt:5.0pt;margin-right:37.5pt;margin-bottom:5.0pt;margin-left:37.5pt;line-height:120%">
<span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">PLA's Project Outcome is a free online toolkit designed to help public libraries understand and share the impact of their programs and services by providing simple surveys
 and an easy-to-use process for measuring and analyzing outcomes. The panelists on this webinar have prioritized outcome measurement in their libraries and integrated Project Outcome into their strategic planning.
</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p style="mso-margin-top-alt:5.0pt;margin-right:37.5pt;margin-bottom:5.0pt;margin-left:37.5pt;line-height:120%">
<span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Participants in this webinar will learn how other libraries are aligning their outcome measurement with strategic priorities, measuring their success in priority program
 areas, and the changes libraries are able to make using outcome data to improve programming and better meet community needs. Participants will have the opportunity to ask questions and share their own experiences. <a href="http://ala.informz.net/z/cjUucD9taT03MTUyMDM0JnA9MSZ1PTEwMTg3ODQzMTcmbGk9NDk2OTU2MjM/index.html" target="_blank"><strong><span style="font-family:"Arial",sans-serif">REGISTER
 NOW!</span></strong></a></span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p style="mso-margin-top-alt:5.0pt;margin-right:37.5pt;margin-bottom:5.0pt;margin-left:37.5pt;line-height:120%">
<span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">The panelists on this webinar will also be presenting on Tuesday, March 20, at the PLA 2018 preconference, "<a href="http://ala.informz.net/z/cjUucD9taT03MTUyMDM0JnA9MSZ1PTEwMTg3ODQzMTcmbGk9NDk2OTU2MjQ/index.html" target="_blank">Project
 Outcome Training Workshop: Tools for Measuring Patron Outcomes</a>."</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p style="mso-margin-top-alt:5.0pt;margin-right:37.5pt;margin-bottom:5.0pt;margin-left:37.5pt;line-height:120%">
<span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">At the conclusion of this webinar, participants will:</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;margin-right:37.5pt;mso-margin-bottom-alt:auto;margin-left:73.5pt;text-indent:-.25in;line-height:120%;mso-list:l0 level1 lfo2">
<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Understand how other libraries are using Project Outcome’s surveys and tools to measure the outcomes of priority program and service areas;</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;margin-right:37.5pt;mso-margin-bottom-alt:auto;margin-left:73.5pt;text-indent:-.25in;line-height:120%;mso-list:l0 level1 lfo2">
<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Know how other libraries are aligning outcome data to strategic priority areas and using Project Outcome to help inform strategic planning;
 and</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;margin-right:37.5pt;mso-margin-bottom-alt:auto;margin-left:73.5pt;text-indent:-.25in;line-height:120%;mso-list:l0 level1 lfo2">
<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Be able to apply lessons learned and best practices for integrating Project Outcome in their library.</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Panelists: </span></strong><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Amy Koester</span></strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">, youth &
 family program supervisor, Skokie (Ill.) Public Library</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Julianne Rist</span></strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">, director
 of public services, Jefferson County (Colo.) Public Library</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Christa Werle</span></strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">, public
 services manager, Sno-Isle Libraries, Wash.</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;line-height:120%;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">Emily Plagman</span></strong><span style="font-size:10.0pt;line-height:120%;font-family:"Arial",sans-serif;color:black">, project
 manager, Project Outcome, Public Library Association</span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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</span></b><span style="font-family:"Arial",sans-serif;color:black"> </span><span style="font-family:"Verdana",sans-serif;color:black"><o:p></o:p></span></p>
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<p class="MsoNormal"><img border="0" id="_x0000_i1026" src="http://ala.informz.net/clk/red6d.aspx?mi=7152034&u=1018784317&b=4053"><o:p></o:p></p>
<p class="MsoNormal" style="margin-bottom:3.0pt"><b><span style="font-size:10.0pt;font-family:"Century Gothic",sans-serif;color:black">Darci Hanning, MLIS<o:p></o:p></span></b></p>
<p class="MsoNormal" style="margin-bottom:3.0pt;line-height:115%"><span style="font-size:9.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#2E74B5">Technology Development Consultant</span><span style="font-size:9.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#2E74B5"><o:p></o:p></span></p>
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