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<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif">Hi everyone,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif">If you engage users on social media, you know that it takes a lot of time and effort- but how do you know if your hard work is paying off? Join the PNR Rendezvous webinar where you will learn
the basics about social media analytics, and how to use the data to evaluate social media campaigns and programs. You will also learn the basic principles of evaluation, such as creating realistic outcomes and objectives for your social media activities. After
this PNR Rendezvous session – <b><i>“Beyond the Memes: Social Media Evaluation”,
</i></b>you’ll be able to evaluate and report on your social media activities, and have a basic understanding of evaluation principles.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif">Registration is encouraged. The session will be recorded and posted soon after the live session.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif">Learn more and register at
<a href="https://nnlm.gov/class/beyond-memes-social-media-evaluation/8279">https://nnlm.gov/class/beyond-memes-social-media-evaluation/8279</a>
<o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-family:"Verdana",sans-serif">When:</span></b><span style="font-family:"Verdana",sans-serif"> April 18, 1:00pm Pacific Time (1 hour)<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-family:"Verdana",sans-serif">Presenter:</span></b><span style="font-family:"Verdana",sans-serif"> Kalyna Durbak, Program Coordinator, NNLM National Evaluation Office<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif">Hope to you can join us!<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Verdana",sans-serif"><o:p> </o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">Carolyn Martin, MLS, AHIP / Consumer Health Coordinator<o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">NNLM Pacific Northwest Region<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">University of Washington Health Sciences Library<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">Box 357155<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">Seattle, WA 98195-7155<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif">206-221-3449<o:p></o:p></span></p>
<p class="MsoNormal"><a href="mailto:martinc4@uw.edu"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif;color:#2E74B5">martinc4@uw.edu</span></a><span style="font-size:9.0pt;font-family:"Verdana",sans-serif;color:#2E74B5"><o:p></o:p></span></p>
<p class="MsoNormal"><a href="https://nnlm.gov/pnr"><span style="font-size:9.0pt;font-family:"Verdana",sans-serif;color:#2E74B5">https://nnlm.gov/pnr</span></a><span style="font-size:9.0pt;font-family:"Verdana",sans-serif;color:#2E74B5">
</span><span style="font-family:"Verdana",sans-serif;color:#2E74B5"><o:p></o:p></span></p>
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