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<div class="WordSection1">
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Arial",sans-serif;color:#1F497D">Welcome to the latest issue of Tech-Talk!<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Arial",sans-serif;color:#1F497D"><o:p> </o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Arial",sans-serif;color:#1F497D">Having trouble reading this email?
<br>
You can view the <b><a href="https://www.tech-talk.com/what-is-ssl-and-why-your-website-needs-it.html">tech tip</a></b>, the
<b><a href="https://www.tech-talk.com/use-eom-in-email-subject.html">communication tip</a></b>, and the
<b><a href="https://www.tech-talk.com/open-ended-questions-build-trust.html">leadership tip</a></b> online instead!
<br>
When prompted for a <b>username and password, </b>use<b> ORLIBTECH </b>for<b> both.</b></span><span style="font-size:1.0pt"><img border="0" width="1" height="1" style="width:.0104in;height:.0104in" id="_x0000_i1063" src="http://r20.rs6.net/on.jsp?ca=65d7e6a8-da56-44c2-a0e2-05aef19401db&a=1100778316270&c=980e0ed0-0713-11e6-a7b7-d4ae528ed502&ch=981cb4d0-0713-11e6-a7b7-d4ae528ed502"></span></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="font-size:1.0pt">Does your website have an SSL certificate? <o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="font-size:1.0pt"><img border="0" width="1" height="1" style="width:.0104in;height:.0104in" id="_x0000_i1101" src="http://r20.rs6.net/on.jsp?ca=69a93796-4814-4688-b9eb-b45ad3180e4c&a=1100778316270&c=980e0ed0-0713-11e6-a7b7-d4ae528ed502&ch=981cb4d0-0713-11e6-a7b7-d4ae528ed502"></span><span style="font-size:1.0pt"><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">This Week's Topic: WEB DESIGN</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<i>eom</i> in the email subject line</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#16274C">3. LEADERSHIP
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:white"><a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvcx-WrC0yU3RBPSfHG1aFxOwlVkEuEIjUvLQ1uTdbYhvRdeFoRmrQsq2fgYUlb7CSctyWu0tPJub7f-02XLhgaIKTKuyPFRiUBZSfyM-FAPWi&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w=="><span style="color:white;text-decoration:none">Register
for Webinars</span></a><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvczuU1R_iG2vpGc7szJYVFE8g0hHwS_vH0HqNvDNk1f08deEMt2YuKtu85esdqVJYj9K2OXy60fymTd7d27OusP9jCRyY_J0mkKY2nKIM9M9PizVxwtXg9kXyc5sgZ7_RzeTNeKrDZXWJmyM83FwpNuEzXRCrjQINQA==&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w=="><span style="text-decoration:none"><img border="0" width="599" height="357" style="width:6.2395in;height:3.7187in" id="_x0000_i1098" src="https://files.constantcontact.com/ee1208b4001/b1cff6f4-d6e0-43db-8bf6-8422b42accfd.png" alt="SSL certificate"></span></a><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvczuU1R_iG2vp4YgQ8MGz2DNDiX6cMXWp8f9OftSmErTnsn-9lZdSCUsL6vLV9gOWWDjyo7Jkj0-lpsOirp-CiVJn879Wzvr1-UAjBp0nqx6fN4W5XM_2rM-XM70ORfto9KfL9Ug77ZhrleFWcv6aLrvumnrUD1j9AOsLrJWBCGkOIPq8GOJotxJNDbnSrbiulu1EQq3HSOqVDPtv126EgIc=&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w==" target="_blank"><span style="color:#3661BD">Martha
Dominguez de Gouveia</span></a> on <a href="" target="_blank"><span style="color:#3661BD">Unsplash</span></a>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Brought To You By
<span class="contact-detail">State Library of Oregon</span></span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="162" height="143" style="width:1.6875in;height:1.4895in" id="_x0000_i1095" src="https://files.constantcontact.com/ee1208b4001/9975e68c-5234-456e-bd40-fe203e94bf80.png" alt="State of Oregon"><o:p></o:p></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvc5S0xZsQpZFduP05VMLCA8kL-SGBedSdLjht7whPKjGUur1hvJGCnPHXok8wbgApuiMJjT6_7LgBj4ISUrd_Z-ZTIijzB9KHcEvvxsw42sCi&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w==" target="_blank"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Visit
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<p class="MsoNormal"><b><span style="font-size:15.0pt;font-family:"Times New Roman",serif;color:#333333">Username</span></b><span style="font-size:15.0pt;font-family:"Times New Roman",serif;color:#333333">:
<span class="contact-detail">ORLIBTECH</span></span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:15.0pt;font-family:"Times New Roman",serif;color:#333333">Password</span></b><span style="font-size:15.0pt;font-family:"Times New Roman",serif;color:#333333">:
<span class="contact-detail">ORLIBTECH</span></span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Questions about Tech-Talk?</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal"><span class="contact-detail"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><a href="mailto:darci.hanning@state.or.us">darci.hanning@state.or.us</a></span></span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1094" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">WEB DESIGN – What is SSL and Why Your Website Needs It</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Advanced</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="15" height="1" style="width:.1562in;height:.0104in" id="_x0000_i1093" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="256" height="205" style="width:2.6666in;height:2.1354in" id="_x0000_i1092" src="https://files.constantcontact.com/ee1208b4001/bc72e4f3-9de8-4645-b5c8-a1d28eb4999e.png" alt="SSL certificate"><o:p></o:p></p>
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<td width="5" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1091" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" style="width:.0104in;height:.052in" id="_x0000_i1090" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">With the ease of drag-and-drop website builder tools, it has become much easier for anyone with a bit of technical knowledge to build a website or blog.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">However, if you are managing or building a website, did you know that
<b>it is critical to have an SSL certificate? </b> <o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">It
<i>used </i>to be </span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">only required if you were taking sensitive customer information… such as credit card transactions.
<b>That's changed!</b> Now it's not a question of <i>IF </i>you have an SSL certificate, but what
<i>kind </i>you have.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Let's put it this way… you buckle your seatbelt when you're in a vehicle, you wear a hard hat in a construction zone, you don't share your Netflix password
with others (no, really, you shouldn't </span><span style="font-size:12.0pt;font-family:"Segoe UI Emoji",sans-serif;color:#333333">😊</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">).<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">All of these things are designed to
<b>minimize risk.</b> That's what an SSL certificate does. Not only does it make visiting your website safer, it reassures your visitors that you have their protection in mind.
<b>If you <i>don't</i> have the SSL certificate</b>, people who come to your website might be scared away when they see the words "not secure".<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p>
<p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="275" height="48" style="width:2.8645in;height:.5in" id="_x0000_i1089" src="https://files.constantcontact.com/ee1208b4001/5c8b540b-de0d-4b9b-978b-b749d3eacfae.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">NOTE:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> If you don't manage a website now and just want to get
a <b><i>non-techie overview</i></b> of SSLs so you can talk intelligently with others
<a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvczuU1R_iG2vpJHPgoYSBrtuJzBZamhsQj2p4zwW7R-4-7Grvx-Jzlr5z0r6MBRrrREQ9J4WaEMlWxqCytq-V008kIH3nvkVySFWaCvG3-t9E3Zdxie3mDGX58mktLtESiDlls9asN-kk6_xZy9RMGx0=&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w==" target="_blank">
<b><span style="color:#3661BD">read this article</span></b></a> ... it will help you stay safe as you wander the internet.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1088" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">What is an SSL Certificate?</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">"SSL" is short for Secure Sockets Layer.</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> It creates an encrypted
connection between your visitor's browser and your server. It secures data transfers, credit card transactions, log-in and other personal information.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="484" height="323" style="width:5.0416in;height:3.3645in" id="_x0000_i1087" src="https://files.constantcontact.com/ee1208b4001/7ff441e5-7497-40c6-be68-78d3c31d921a.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<tbody>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt">
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1562in;height:.0104in" id="_x0000_i1086" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="318" height="71" style="width:3.3125in;height:.7395in" id="_x0000_i1085" src="https://files.constantcontact.com/ee1208b4001/d3eeb551-0b05-4f50-8ea8-1100da11cc0a.png"><o:p></o:p></p>
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<tr style="height:3.75pt">
<td width="5" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1084" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" style="width:.0104in;height:.052in" id="_x0000_i1083" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Yes, you can tell
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">if a site is SSL Certified by looking at the beginning of the URL address. It should display HTTPS. <b>A site without the "S" (HTTP) is not secure.</b>
<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Another way to tell if a site is secure is through the
<i>browser</i> designation. </span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Each
<i>browser </i>(<i>Chrome, Firefox, Edge</i>) has its own way of displaying that a site is secure with an image of a PADLOCK in the address bar (usually green or gray).<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p>
<p></p>
<div align="center"></div>
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<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
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<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
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<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1082" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<div>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Why is Having an SSL Certificate Important?</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Installing an SSL certificate on your website:<o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l11 level1 lfo2">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Provides a safe connection for site visitors</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> to purchase
products and services, fill out forms and browse your website safely.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l4 level1 lfo3">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Improves the site's SEO</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> so that it can be found in
a search. In 2018 Google started to flag websites that do not have an SSL Certificate installed. SSL is now part of Google's search ranking algorithm.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l10 level1 lfo4">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Validates the site identity.
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">When you install a certificate a validation process called a Certificate Authority (CA) confirms your organization’s identity.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l5 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Is part of PCI compliance</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">. If you take credit cards
on your site, SSL is required.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">What Happens if You Don't Have One?</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">If you've ever gone to a website page and viewed a message that says<b> "your connection is not private"</b> or it has a
<b>"Not Secure" </b>warning next to the URL, you'd think twice about entering the site, right?
<b><i>What if it was YOUR website? </i></b> <o:p></o:p></span></p>
</div>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 0in 7.5pt 0in">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="427" height="213" style="width:4.4479in;height:2.2187in" id="_x0000_i1081" src="https://files.constantcontact.com/ee1208b4001/d7fe13a4-5103-42ca-8f85-7b2306f10b0c.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
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<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1080" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Where Do You Purchase an SSL Certificate?</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">You could go to a Certificate Authority (CA) like
<a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvczuU1R_iG2vp2ES7vgc_7JBWfbBZqQmPQvAMLC6Nry4PNm6srYnX8JIljCn0Cr7H-o3R_WhkSGYfaMi3j6nwTbZUJfLueH1Oxw==&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w==" target="_blank">
<span style="color:#3661BD">https://letsencrypt.org</span></a>, but then you'll need to configure it in your hosting account.<o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Or, if your website is hosted</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> on one of the many popular platforms,
they most likely will have SSL Certificates (free and paid) -- and provide assistance in the installation process.
<b>Working through your hosting company</b> keeps everything "under one roof."<o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">When looking at certificate choices,
<b>note the <i>level </i>of validation along with the <i>type</i> of certificate.</b> The cost varies based on these factors.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1079" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<div>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Types of Validation</span></b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD"> </span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
</div>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 0in 7.5pt 0in">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="477" height="134" style="width:4.9687in;height:1.3958in" id="_x0000_i1078" src="https://files.constantcontact.com/ee1208b4001/8a1d348a-fa26-4061-ad56-eb9597c64514.png" alt="type of validation"><o:p></o:p></p>
</div>
</td>
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</td>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Domain Validated Certificate (DV SSL)</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l8 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Type of business:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> Works well for small websites and
blogs that do not ask for personal information from visitors. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l8 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">What is displayed</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">: HTTPS and the padlock.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l8 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Verification:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> This type is the
<b>easiest and fastest to get</b> as information about the identity of the website owner is not looked at. But also, the lowest level of validation.
<b>Some hosting companies provide this type of certificate free</b> with a hosting package.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Organization Validated Certificate (OV SSL) </span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Type of business:
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Suited for small to medium-sized sites that do have forms where information is gathered and/or online stores.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">What is displayed:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> HTTPS and padlock are displayed
and when you click on the padlock more information about the organization is given (name, address, country).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Verification:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> The Certificate Authority (CA) verifies
the individual or business that owns the domain with minor vetting.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Extended Validation Certificate (EV SSL) </span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l9 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Type of business:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> For larger enterprise sites.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l9 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">What is displayed:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> HTTPS and padlock are displayed
and when you click on the padlock more information about the organization is given (name, address, country)<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l9 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Verification</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">: The Certificate Authority (CA) verifies
the individual or business that owns the domain with extensive background checks on the owner, legal existence, physical location, and more.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1077" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Types of Certificates</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">When deciding what type of certificate to obtain it can depend on the size and type of your website, how many domains or subdomains you have, and if you work
in a Microsoft Exchange environment.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Single-Doman SSL Certificate -
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">For a single domain. It can have any of the types of validation (DV, OV or EV as noted above).<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Wildcat SSL Certificate</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> - For a single domain (along with subdomains
for that domain) are protected. For instance, if you have a certificate for <i>mywebsite.com</i> - then subdomains such as
<i>mail.mywebsite.com </i>or <i>members.mywebsite.com</i> are included.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Multi-Domain SSL Certificate (MDC)</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> - Up to 100 different domains
are protected under this type.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Unified Communications Certificate (UCC)</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> - Created specifically
for environments that use Microsoft Exchange and Office Communications.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">If you are confused about what type of certificate is the best for the website you manage, check with your hosting company. They can work with you to make
sure your site is secure.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;background:#F7F7F7;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
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<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1076" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="left" style="border-collapse:collapse;margin-right:3.5pt">
<tbody>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="180" height="119" style="width:1.875in;height:1.2395in" id="_x0000_i1075" src="https://files.constantcontact.com/ee1208b4001/41d9a61c-7e5a-4de3-b0a4-4021dd05cea3.png"><o:p></o:p></p>
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1562in;height:.0104in" id="_x0000_i1074" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" style="width:.0104in;height:.052in" id="_x0000_i1073" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td width="5" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1072" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#333333">Communicating: Email</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">End of Message (eom) in Subject box</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">We all have people at work with whom we communicate through email on a constant basis, right?<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Here's a tip</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> that works between people who know each other and
have mutually accepted this shortcut. <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">It's adding "eom" at the end of an email subject
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">... and
<i>not</i> including a message.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l13 level1 lfo9">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Eom means "end of message"<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l1 level1 lfo10">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">When you use it in the subject area, they don't have to
<i>open </i>the email. (It saves time. It's efficient.)<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l12 level1 lfo11">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">For someone who may not know the code, you can use
<i>(end of msg)</i> <o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Examples:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l14 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">"Typo on earlier email - should be I am NOW reading Warren Buffett Invests Like a Girl (eom)"<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l3 level1 lfo13">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">"Can we move our meeting tomorrow to one hour later? eom"<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;background:white;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:3.75pt 0in 3.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 4.5pt 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.052in;height:.0104in" id="_x0000_i1071" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;background:white;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="left" style="border-collapse:collapse;margin-right:3.5pt">
<tbody>
<tr style="height:.75pt">
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="180" height="148" style="width:1.875in;height:1.5416in" id="_x0000_i1070" src="https://files.constantcontact.com/ee1208b4001/da1c6ee9-ba35-4af5-9c80-8e1b5781189e.png"><o:p></o:p></p>
</div>
</td>
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1562in;height:.0104in" id="_x0000_i1069" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
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<tr style="height:.75pt">
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
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<img border="0" width="1" height="5" style="width:.0104in;height:.052in" id="_x0000_i1068" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#333333">Leadership
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">One way to build trust: Ask open-ended questions.</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#222222">We recently asked you for one adjective ... one word that describes a characteristic you felt was most important in being a leader.</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#222222">The attribute most often mentioned was
<i>trust. </i></span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#222222">There are so many ways</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#222222"> you can get others to rely on you to:
tell the truth, to follow through with what you say you're going to do, to be kind. In other words, to be trustworthy.</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#222222">And interestingly enough, the next most frequent adjective suggested as key to leadership was
<i>listening.</i> (Well, <i>that's </i>bigger than a bread box, right?)</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Here's one "trick" (technique) you can use to
<b>improve your listening</b> ... which will in turn <b>increase the trust</b> people have in you ... and will result in you're being a more
<b>effective leader</b>.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">It's focusing on
<i>open-ended questions.</i></span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">
<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">You know,
<b>any question that can NOT be answered with a <i>yes</i> or a <i>no</i></b><i> </i>
... nor a one-word or two-word reply, Ask something that gets them to open up with their opinion, ideas or feelings.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Examples</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">:
<o:p></o:p></span></p>
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<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l6 level1 lfo14">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">How do you feel about this new assignment? (vs. Do you feel OK with this new assignment?)<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"> <o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">What is one idea that comes to mind for achieving our goals? (vs. Do you have any ideas for achieving our goals?)<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Georgia",serif;color:#333333"> </span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">Just concentrating on asking open-ended questions
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#333333">will bring about positive changes in many ways. You'll be perceived as a good listener and therefore someone people might trust.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="http://r20.rs6.net/tn.jsp?f=001psI7D446xJmV5TQQKUBS6_54i6c46TLjlAqGTMKFI7wS7oXh4ljvc49IrXaFN0EvzsK0QcSIv0NwsiqJ_gUWf4wL7nTDl8ihZB-BgcggyAzMrgA-eHyF9_rpQdXQDow4UO1mn-bc8c4nYGLkPnOHEseaM3yDQhVa&c=ZAdsDz1LgWtMxFXNs68JpEaaZaZFaeQ87bTNeENB4VWBBbkNOCVu7Q==&ch=AHQk2N90KGpInFVBVCeuxn9Phrr_-C61W9zCK8IYGRaP9IUnVeFI9w=="><span style="text-decoration:none"><img border="0" width="272" height="182" style="width:2.8333in;height:1.8958in" id="_x0000_i1065" src="http://files.constantcontact.com/ee1208b4001/b13a7a6a-7445-4d8e-b741-4b475385ef5b.png"></span></a><o:p></o:p></p>
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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#333333">Copyright 1996-2021 Shared Results International. Published weekly. Distribution is limited by license. For information on how to include additional recipients,
contact <a href="mailto:support@tech-talk.com">support@tech-talk.com</a> 941-355-2092. <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:#1F497D"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#1F497D">The Tech-Talk e-newsletter for Oregon library staff is distributed weekly via the Libs-OR and TechTalk mailing lists.<b>
</b>Know someone who might be interested in receiving a copy but they’re not on TechTalk or Libs-OR mailing lists? Have them contact
<a href="mailto:darci.hanning@state.or.us">darci.hanning@state.or.us</a> or visit
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<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#1F497D">Tech-Talk is a paid subscription service for staff of Oregon libraries and is supported in whole by the Institute of
Museum and Library Services (IMLS) through the Library Services and Technology Act (LSTA), administered by the State Library of Oregon.<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Arial",sans-serif;color:#1F497D"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:#1F497D">Cheers,<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:3.0pt"><b><span style="font-size:10.0pt;font-family:"Century Gothic",sans-serif;color:black">Darci Hanning, MLIS (she/her/hers)<o:p></o:p></span></b></p>
<p class="MsoNormal">Public Library Consultant / CE Coordinator<b><span style="color:#404040"><br>
</span></b><span style="color:black">State Library of Oregon</span><b><span style="font-size:10.0pt;color:#1F4E79"><br>
</span></b><span style="color:#1F497D"><a href="mailto:darci.hanning@slo.oregon.gov"><span style="color:#0563C1">darci.hanning@slo.oregon.gov</span></a></span><span style="color:#1F4E79">
</span><b><span style="color:#1F497D">|</span></b><span style="color:#1F4E79"> </span>
<span style="color:#1F497D">971-375-3491<b><o:p></o:p></b></span></p>
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