[OMS_MANAGERS] FW: Main Street Weekly

Fri Oct 24 13:13:54 PDT 2014

Hello & Happy Friday to all.

I am forwarding today's Main Street Weekly from the National Main Street Center in case you haven't see it. Check the link to Main Street Now under the Celebrating Main Street Leaders heading. The article includes our own Joan Wessell who has been a main street manager for 25 years (Corvallis and Coos Bay)!

Sheri

From: Rachel Bowdon [mailto:RBowdon at savingplaces.org]
Sent: Friday, October 24, 2014 12:30 PM
To: Rachel Bowdon
Subject: Main Street Weekly: Tips for Small Business Saturday

Having trouble reading this email? View it online.<http://my.preservationnation.org/site/R?i=vT9DaF34wSb5ltOsR8zvIw>

[Main Street Weekly Header]

October 24, 2014

How to Rally Your Community on Small Business Saturday

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Black Friday is about deep discounts and long lines. Small Business Saturday, in contrast, is about a leisurely stroll around the neighborhood, meeting local business owners, bumping into friends and taking home some unique gifts. It's also a major boon to the local economy. Consumers who were aware of Small Business Saturday reported spending $5.7 billion at independent merchants on the day last year.

Founded by American Express in 2010, Small Business Saturday is celebrated each Saturday after Thanksgiving, and encourages local residents to shop at neighborhood stores. This year's event will take place on November 29. For Main Street communities around the nation, it's a great opportunity not only drive sales but also to bring residents downtown. Here are a few tips for ways to make the day a success.
<http://my.preservationnation.org/site/R?i=Nvkj5Z0HJaHF1cKhn6_zRQ>

Free Live-Streaming Events from the Preservation Conference

[10_NTHP_Live Stream Events from the Conference.jpg]PastForward goes virtual this year. Live-stream, for FREE, the four TrustLive presentations (Nov. 12-14) which explore historic preservation and how it intersects with larger issues such as evolving technology and entrepreneurship. Sign up<http://my.preservationnation.org/site/R?i=UzU8bjVXEiNQDBavuoC5uw> and then join the discussion on Twitter.

Smart Growth Technical Assistance

[smart-growth-graphic.jpg]The U.S. Environmental Protection Agency (EPA) invites communities of all sizes to apply for technical assistance to implement smart growth development approaches. The program aims to increase resilience to natural disasters and strengthen the economy while protecting human health and the environment. The application deadline is Nov. 20, 2014. Apply now!<http://my.preservationnation.org/site/R?i=QOSHgGppjz46HXJj640GpA>

Celebrating Main Street Leaders

[sharon-jablonski-weekly-image.jpg]Meet Sharon Jablonski - the Main Street Director of Morganton, North Carolina. Sharon has been the Main Street director in Morganton for nearly 24 years. Previously she served as the Promotions Coordinator for the Raleigh (N.C.) Downtown Development Corporation. She has created a stable, consistent program with progressive achievements such as public-private partnerships for restaurants, a multi-plex movie theater, city hall in a renovated textile mill, downtown housing, streetscapes, and more. Learn more about Sharon's 26 years on Main Street.<http://my.preservationnation.org/site/R?i=Xu7euPZhfjB1LhzCIdl-qQ>

In the summer edition of Main Street Now, we interviewed Sharon and 12 other Main Street directors who have led local Main Street programs for 25 years or more. Read the article here.<http://my.preservationnation.org/site/R?i=N47cOHpgw9nZYhvVB6_Uow>

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Protecting Downtown Annapolis - A National Treasure

[annapolis-weekly-image.jpg]
Yesterday, the National Trust announced that it is giving the Main Streets Annapolis Partnership a $5,000 grant to help with public outreach and awareness initiatives to help educate property and business owners on flood mitigation strategies. That comes in addition to a $25,000 grant the organization gave to the city last year for storm disaster prevention planning. Learn more.<http://my.preservationnation.org/site/R?i=N-YqQ8FAbfStfWmzBCrXSg>

Around the Network

  *   Downtown Franklin. Franklin, Tenn., described as "a small-town gem near Nashville," is featured in this New York Times article. Learn more<http://my.preservationnation.org/site/R?i=rVs6wTtzcGNY8O7bX6DOgg> about this successful Main Street community.
  *   Otsego Main Street. A new study done in Otsego, Mich., reveals what the downtown needs to help attract new business. Watch a news clip discussing the study here.<http://my.preservationnation.org/site/R?i=BNC1Mv41GpLZz_fXBZr9Qg>
  *   Main Street Shakopee. Backers of a "gigantic" 1,000 square foot mural project in Shakopee, Minn., aim to change perceptions of downtown. Learn more. <http://my.preservationnation.org/site/R?i=mb6a4LTpOOaMgfgW7HwBSg>
  *   Oklahoma. From a World War II bombing to an annual Sucker Day, an Oklahoma native chronicles the stories of Oklahoma's Main Streets. Check it out.<http://my.preservationnation.org/site/R?i=jSP6uvKuJtblvOqwbqBmxQ>

Word on the Web

  *   Attracting the Younger Generation. In response to a recent study<http://my.preservationnation.org/site/R?i=SFgJeYs34LiDAHEFYG2gqA> that indicates many millennials are avoiding small-town America, Gracen Johnson urges communities not overeact and to think twice before creating flashy new initiatives to attract the younger generation. Read her insightful piece here.<http://my.preservationnation.org/site/R?i=9A8timV9HrfEyguRNWudYQ>
  *   Prioritizing the Pedestrian. Check out <http://my.preservationnation.org/site/R?i=RBxy-LvgjSYGs4Nb6f4VnQ> these six intersection designs that prioritize pedestrians.
  *   Shop Small. Consumers are changing their spending to favor small retailers over large retailers - learn more<http://my.preservationnation.org/site/R?i=oOnQkZ5OF3R7mIpkCHY3IA> about this positive trend. <http://my.preservationnation.org/site/R?i=yfFM6366e7JFQvoIuX6fhQ>
  *   Connected Communities. In this post<http://my.preservationnation.org/site/R?i=CqyMO1spArzeMMXI6lpuEw>, Kaid Benfield outlines how compact and connected communities can improve public health.

Visit www.mainstreet.org ><http://my.preservationnation.org/site/R?i=I5hTdtmYB0AFA667eLUpmQ>

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