[OMS_MANAGERS] Good morning

Tue May 15 13:35:12 PDT 2018

You guys are all great!  It's nice to get some ideas flowing!!
See you all soon,

Kelly

Kelly Haverkate
Downtown Dayton
971-241-2076

On Tue, May 15, 2018 at 1:02 PM, Lise Grato <director at albanydowntown.com>
wrote:

> I love our Downtown Managers! What great ideas. I’ll be checking out Becky
> McCray. Here are a couple things that come to mind.
>
>
>
> *Rally the troops*
>
> I agree with Allison. When I worked with Downtown Lebanon it was just
> before they built a Wal-Mart in town. Talk about an issue to rally around.
>
>
>
> We started a “Downtown Thursday Nights” event for the summer with
> businesses staying open until 7 or maybe it was 8 pm (it was 18 years ago
> forgive me). We themed each week. “Fiesta Night” the local Mexican
> restaurant made an piñata and the fire department closed a side street and
> we hung the piñata from the ladder. We had a “50s Night” inviting a car
> club. Other themes, too. It was successful enough for Albany to ask what’s
> up in Lebanon!
>
>
>
> City of Albany has a “Cup with a Cop” program when an officer or two sit
> and visit over coffee with anyone who comes in. It was well attended. I’m
> reaching out to APD to see if we can do that or a Downtown Watch event
> soon. Downtown Albany was recently victim of a “Tree Mugging” as the press
> called it. Many of our newly planted streetscape trees were broken and
> planters smashed. Damage was estimated at $5500. After the initial leads
> didn’t pan out, APD released some merchant video and announced the $700
> reward from ADA members. When that hit TV and social media, the culprit
> turned himself in (after his mother saw his photo on Facebook and told him
> to). Again it was an incident that rallied folks. And now everyone knows
> don’t mess with Downtown Albany!
>
>
>
> *Trainings*
>
> Albany Downtown Association holds training a once or twice a year. In
> 2016, the Facebook training was popular and kicked off an Economic
> Development Committee co-op advertising campaign. Seminar attendee could
> get 50% back on Facebook ads up to a $100 check. Ads were limited to a
> specific time frame. It was first-come first served. They had to submit a
> request to reserve the dollars, so we stayed in our overall budget for the
> program. In 2017, we offered the co-op program to any members.
>
>
>
> Our 2018 training was on eCommerce and how brick ‘n mortar businesses can
> compete. Attendance was good. It was more of an overview. Merchants have
> asked future training be more hands on. I’m looking at a Instagram
> training, not because I think merchants should be putting energy there, but
> to get them in the door. Then we can reinforce the ranking of the various
> social media options (from training at Main Street Now) and introduce a
> free dashboard tool to publish to multiple social media sites. This
> provides consistence, structure and saves time. It looks like Buffer is
> what we’ll be suggesting*. If anyone has recent experience with Buffer or
> another free options (Hootsuite, Tweetdeck), please email me directly.*
>
>
>
> Thank you,
>
>
>
> *Lise Grato*
>
> Executive Director
>
> Albany Downtown Association
>
> 126 SW Ferry Street
>
> Albany, OR 97321
>
>
>
> Email: director at albanydowntown.com
>
> Phone: (541) 928-2469
>
> Cell: (541) 905-2908
>
>
>
> *From:* OMS_MANAGERS [mailto:oms_managers-bounces@
> listsmart.osl.state.or.us] *On Behalf Of *Allison McKenzie
> *Sent:* Tuesday, May 15, 2018 12:15 PM
> *To:* Oregon Main Street program managers <oms_managers at listsmart.osl.
> state.or.us>
> *Subject:* Re: [OMS_MANAGERS] Good morning
>
>
>
> Hi Kelly.  I’ll think about this and get back to you when I get a
> brainwave.  It’s an issue in many small communities, not just Dayton.
>
>
>
> Is there an issue that they can all clamor around, either a problem to
> solve or a time-sensitive opportunity to take advantage of?  (like
> capturing business of wine travelers during Memorial Day weekend or
> similar?)
>
>
>
> We do a lot of collaborative work but it’s often through a class that we
> hold or some other “connecting” experience.
>
>
>
> And we run into us vs. them all the time, not just with businesses but
> with communities.  When people are scared they run back into their silos.
> Lots of angst out there these days and that doesn’t help, even if it is
> happening somewhere else.
>
>
>
> One thing that might be fun is watching a video from Becky McCray
> together.  I think the subscription is $20/mo or something like that.  I
> think I have an email from her recently and will forward it to you so you
> have the contact info.  We are considering doing this ourselves.  She and
> her biz partner Deb have very creative ways for small communities to build
> great economies, and her talking points can be a segue into other
> conversations.  Watching those together and discussing them may be
> helpful.  And more interesting/productive than having cocktails (though
> that doesn’t hurt).  Depending on when they open for business, it is
> possible to have a monthly coffee time or breakfast if evenings don’t work
> (evenings are difficult for everyone right now, esp. in the summer)?
>
>
>
> Allison
>
> 503.871.5188
>
>
>
> *From:* Kelly Haverkate <kellyjhaverkate at gmail.com>
>
> *Sent:* Tuesday, May 15, 2018 8:17 AM
>
> *To:* Managers OMS <oms_managers at listsmart.osl.state.or.us>
>
> *Subject:* [OMS_MANAGERS] Good morning
>
>
>
> I'm looking for ideas to get our business owners working together.
> Activities I can employ to start a "bonding" process.  :)
>
> Want to build camaraderie!
>
> We have a bit of an "us vs. them" mentality among a few.
>
>
>
> Remembering that we have only about 6-8 business in our downtown, we lack
> the ability to have the normal "after hours cocktail parties to loosen
> folks up.  (with so few people).
>
>
>
> Thoughts for possible training opportunities?
>
> Shared events that are not "contests"?  (I've been told by a few they
> don't like contests, ie:  holiday window displays etc).
>
>
>
> I think it boils down to a bit of education that shows them that the more
> prosperous their neighbor is, the more prosperous THEY will be.
>
>
>
> Thanks much!
>
>
>
> Kelly
>
>
>
>
>
> Kelly Haverkate
>
> Program Manager
>
> Dayton Downtown
>
> 971-241-2076
> ------------------------------
>
> _______________________________________________
> OMS_MANAGERS mailing list
> OMS_MANAGERS at listsmart.osl.state.or.us
> http://listsmart.osl.state.or.us/mailman/listinfo/oms_managers
> Hosted by the State Library of Oregon. The Library is not responsible for
> content.
>
> Questions related to message content should be directed to the sender of
> the message, by phone or email.
> Technical questions? Call 503-378-8800.
>
> _______________________________________________
> OMS_MANAGERS mailing list
> OMS_MANAGERS at listsmart.osl.state.or.us
> http://listsmart.osl.state.or.us/mailman/listinfo/oms_managers
> Hosted by the State Library of Oregon. The Library is not responsible for
> content.
>
> Questions related to message content should be directed to the sender of
> the message, by phone or email.
> Technical questions? Call 503-378-8800.
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://omls.oregon.gov/pipermail/oms_managers/attachments/20180515/260942b7/attachment.html>