[OMS_MANAGERS] OMS Daily Roundup (Please note the first item - request for info by Main Street America)

Mon Mar 30 11:55:17 PDT 2020

This message is being distributed over the OMS listserv. All responses will be over the listserv.

  1.  Request from Main Street America:
Help Us Help Small Businesses<https://www.mainstreet.org/blogs/national-main-street-center/2020/03/27/small-businesses-and-the-coronavirus-survey>. We are seeking information from small business owners about the challenges they're facing as a result of the COVID-19 public health emergency. Specifically, we need to better understand the ability of businesses to withstand what may be a several months of suppressed revenue and what kinds of support programs will have the most impact. Please encourage your small businesses to respond to this survey<https://www.surveymonkey.com/r/6K96DHF>. This data will make us stronger advocates to Congress, to state legislators, and to our local elected officials in explaining the kind of resources needed by Main Street businesses to weather the storm. We're asking for responses by 5:00pm PT this Friday, April 3rd. It should take each small business owner about five minutes to go through the questions.

  1.  See attached for two guides for small businesses on the CARES Act.

  1.  Reminder: OMS is hosting a conversation w/Stephen Hodges on Tuesday, March 31. Stephen will give an overview of various tools, but then open for business owners to ask questions about their specific needs or issues regarding establishing an on-line presence. Please share this info w/your business owners:

Session Description: COVID-19 has forced many businesses to create or enhance their online presence to keep their businesses going. Today we will talk about some basic online tools that are helpful to many small businesses including webpages, social media, SEO, paid ads, and much more. Bring your current business situations to the meeting if you are open to sharing your challenges and potential solutions to others!

Your speaker: Stephen Hodges is a serial entrepreneur and seasoned educator. His current venture, BosonHub Digital Development, was founded in late 2012 as the "go-to team" for online marketing, and has grown to serve clients around the world. He is also an instructor of business at Oregon State University and adjunct faculty of computer science at Treasure Valley Community College, and the secretary of a non-profit called Nerds Abroad. In his free time, Stephen enjoys mentoring, auto racing, and spending time with family.

Join Zoom Meeting
https://zoom.us/j/216787643

Meeting ID: 216 787 643

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Dial by your location
        +1 669 900 9128 US (San Jose)
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        +1 253 215 8782 US
Meeting ID: 216 787 643
Find your local number: https://zoom.us/u/abePttfpUe

  1.  Free 16-week planned giving course. Plain English Planned Giving [Register for 8-module course, beginning 4-1-2020]<https://clicks.aweber.com/y/ct/?l=E9oLz&m=3gD46y7GVZp5fsi&b=Vxi4wayf5Y_mOz80nf9PhQ>. Lynda Sands<https://clicks.aweber.com/y/ct/?l=E9oLz&m=3gD46y7GVZp5fsi&b=l6mc.yEeZ_WDdDXR32ADQQ> pretty much wrote the book - and much of the legislation - on planned giving. As her way of helping nonprofits through these difficult times, this is her gift to the nonprofit community during these stressful times. Just 15 minutes or so each day, with time for Q & A. If you miss a session, there will be a recorded recap. If you've ever wanted to begin a legacy giving program... if you just need a refresher on 'planned giving' concepts... if you want to know what's trending right now in this field. Click Here to Register<https://www.dogtailpress.com/plain-english-pg>

  1.  Added to the list on resources and trainings for new businesses to develop on-line presence. At the top is info shared by Lauren Kolojejchick-Koch with RDI - we added to the list sent last Friday to keep everything in one email.

*        The Denton, TX Main Street hosted a Facebook Live exactly on this topic - https://www.facebook.com/events/2597241333854952/ . It was held earlier in the week but it's available to view now under "videos" on their FB page<https://www.facebook.com/downtowndenton/videos/214118603330311/>.

*        Jonelle McCoy shared this tutorial with me. She said that their challenge, which I'm sure is mirrored in Oregon is that some businesses have existing websites without ecommerce, some have no existing website, and some have a website and a POS system (like Square) which they can use on their website but don't have click-to-cart stock or easy POS shopping embedded.

o   Here is a 25min tutorial on setting up ecommerce she had been looking at :https://www.wpbeginner.com/wp-tutorials/how-to-start-an-online-store/

*        Brad Attig is in the process of or has developed a number of workshops which can be delivered fully online and will all be on their learning platform by the end of next week. He did suggest creating a "Community Marketplace" online store first, especially if most small business owners in a community are hurting for resources right now to launch their own online ecommerce platforms. Right now we're working on one for Spark Collaborative Studios in Burns, which has 18 businesses in the popup retail space, and may be doing a downtown Corvallis platform as well. Last year they created this site for The Arts Center in Corvallis: https://the-arts-center-artshop.myshopify.com/ (to support all the artists in the collective rather than set by ecommerce artist by artist)

*        My city councilor friend in Mosier (Emily Reed) shared these resources for businesses that are trying to set up online gift cards or certificates:

        *   https://www.kabbage.com/helpsmallbusiness
        *   https://help.gettimely.com/category/356-gift-vouchers (this does not charge a % fee)
And the list of webinars and resources from Last week:

     *   Description of different on-line platforms (pros & cons)<https://www.momainstreet.org/FileStream.aspx?FileID=499>

     *   Recording: Ben Muldrow talks w/Chris about Retailers Heading Online Watch Here<https://www.youtube.com/watch?v=zl06sFUOB4M> this has some specific tips for selling on-line - starts w/some info on restaurants, but online starts around 8 minutes or so in. And, a companion video where Ben sits down with two business owners to talk about their leap to eCommerce: this video<https://www.facebook.com/downtowndenton/videos/214118603330311/>
     *   Recording of Emergency Ecommerce - Learn how to use PayPal to add e-commerce to your website and promote products Click Here<https://zoom.us/rec/share/yedbFIDirkxOAafI0R_QB_UEH67LT6a823RKq_MMxDSgYZ8X-8tSkX1AEP4buAs>
     *   Webinars for Business Owners and Entrepreneurs hosted by Oregon RAIN on Mondays from 3-4 pm Schedule & Register<https://www.oregonrain.org/events/?mc_cid=e19f12db7a&mc_eid=3fa6401ad1>:
        *   March 30:  Knowing Your Customer is More Important Than Ever<https://oregonrain.us1.list-manage.com/track/click?u=da90a9a7abbb33a58509f94b8&id=f41e264b43&e=3fa6401ad1>
April 6:      Social Media 101: Maintaining Customer Engagement During COVID-19<https://oregonrain.us1.list-manage.com/track/click?u=da90a9a7abbb33a58509f94b8&id=3ab06babc2&e=3fa6401ad1>
April 13:    Going Online: Digital Sales in the Era of COVID-19 <https://oregonrain.us1.list-manage.com/track/click?u=da90a9a7abbb33a58509f94b8&id=dea02705c1&e=3fa6401ad1>
April 20:    Startup Sales & Marketing Tips<https://oregonrain.us1.list-manage.com/track/click?u=da90a9a7abbb33a58509f94b8&id=46a38653a7&e=3fa6401ad1>
April 27:    Getting Kids Excited About Entrepreneurship<https://oregonrain.us1.list-manage.com/track/click?u=da90a9a7abbb33a58509f94b8&id=0bb38b7c18&e=3fa6401ad1>

     *   E-commerce Tutorials - big shout-out to Mary Bosch with Marketek for researching
        *   https://websitesetup.org/woocommerce-online-store-tutorial/  (for Wordpress sites)
        *   https://www.youtube.com/watch?v=MrEG5Std2xI (Wordpress)
        *   https://www.youtube.com/watch?v=0IZ_-9-dL34  (Best for Squarespace subscribers)
        *   https://www.websitebuilderexpert.com/building-online-stores/ (overview of popular E-commerce platforms)

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