[OMS_MANAGERS] Updates from Main Street America

Wed Oct 21 16:20:58 PDT 2020

  1.  eBay Seller School (and an opportunity to win a free registration to Main Street Now!)
Help the small businesses on your Main Street develop the e-commerce skills to succeed this holiday season and beyond by forwarding them an invitation to sign up for a free, six-week course: eBay's Seller School. Class begins Wednesday, October 21 with rolling enrollment. Download an email and social posts here <https://www.mainstreet.org/viewdocument/ebay-seller-marketing-toolkit> to share this opportunity with businesses in your district and encourage them to sign up.

Every organization that shares a post about Seller School on social media will be entered into a raffle to receive one free registration to the Main Street Now Conference<https://www.mainstreet.org/howwecanhelp/mainstreetnow>! (Be sure to tag us on social to be entered!)

  1.  HartBeat of Main Street Grant Program Round 2
We are thrilled to announce that the second round of the HartBeat of Main Street Grant Program<http://www.mainstreet.org/hartbeat> will open on Thursday, October 22 at 9am PT. In partnership with The Hartford, the program will continue to fund solutions that help brick-and-mortar small business owners respond and adapt to the COVID-19 pandemic, and also help to revitalize and strengthen older and historic downtown commercial districts. Check out our website for details on the application and to review our FAQ: www.mainstreet.org/hartbeat<https://www.mainstreet.org/howwecanhelp/hartbeat>

  1.  PastForward - Only a week away from the virtual PastForward conference! Taking place October 27 - 30, the virtual conference will feature a variety of content relevant to commercial district revitalization professionals.

In partnership with the National Trust for Historic Preservation, MSA is pleased to offer the following events to all Main Streeters free of charge.

Building Main Street Resilience: Getting Ready for Climate Adaptation. (Workshop | 10/27 at 11:30 EDT): Don't miss MSA's new day-long workshop-Building Main Street Resilience: Getting Ready for Climate Adaptation Workshop. Hear from national experts in the planning, real estate, and disaster preparedness sectors in this one-day workshop. Following the workshop, join one of two optional Hands-On Sessions where you will meet with your colleagues from across the country for facilitated disaster preparedness planning. Learn more<https://bit.ly/3d74bFe> and register.

Celebrating 30 Years of Main Street. (Plenary | 10/30 at 12pm EDT): Join Patrice Frey for this celebratory plenary that will include a very special awards presentation recognizing the 2020 Great American Main Street Award winning communities as well as the inaugural Mary Means Leadership Award recipient. Tune in to the awards ceremony by registering for the session via Zoom<https://zoom.us/webinar/register/WN_lgxmeFN9SFmZk8y62ICwFQ> or the PastForward site<https://registration.sitesolutionsworldwide.com/synergy/v_1_/home/?id=1333>. MSA will also be streaming the ceremony via Facebook Live.<https://www.facebook.com/NationalMainStreetCenter/>

Main Street Happy Hour. (Networking Event | 10/30 at 6pm EDT): Come prepared to discuss ideas and takeaways from the conference, share success stories from your downtown, test your Main Street knowledge with a game of trivia, and raise a glass to this year's Great American Main Street Award winners. Register here<https://zoom.us/meeting/register/tJMkdO2upj0jGtwI0mgkDd5n6wSlJRNQkoso>.
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To view all three days of content, you will need to register for the full conference<https://savingplaces.org/conference>. Main Street America members are receiving an exclusive registration rate of only $75 for all three days, which includes access to all session recordings for a full 12 months. For the discounted rate of only $150, members can register up to 10 attendees with the same email suffix address at no additional cost.
Registering for the full conference will give you access to 50+ sessions, including two special panels we are hosting on Friday, October 30:
How the pandemic is affecting real estate and land use | Friday, October 30 at 2:00pm EDT | Even before the pandemic, communities were feeling the effects of a rapidly evolving economic climate, with major impacts on local real estate and land use. Join Ed McMahon, Senior Resident Fellow at the Urban Land Institute, as he examines how the pandemic is accelerating changes already underway. Learn more<https://www.mainstreet.org/blogs/national-main-street-center/2020/09/02/pastforward-2020-registration-is-now-open?CommunityKey=c40a84d1-46b2-465c-985c-c08ed69081ab>.
Creating more equitable and resilient Main Streets | Friday, October 30 at 3:30pm EDT | The dual crises of COVID-19 and structural racism pose a direct challenge to our work: how will this moment shape revitalization and preservation in the years to come, and what will it take to create more equitable and resilient Main Streets. Join Vu Le, nonprofit leader and blogger, in conversation with Main Street professionals to bring hard truths, insight, and humor to the need for organizational and systemic change. Learn more<https://www.mainstreet.org/blogs/national-main-street-center/2020/09/02/pastforward-2020-registration-is-now-open?CommunityKey=c40a84d1-46b2-465c-985c-c08ed69081ab>.

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