[OMS_MANAGERS] Purchasing Giveaways
Stephanie Wilson
swilson at northbendcity.org
Tue Nov 8 14:08:48 PST 2022
Hello Everyone,
I was curious how you are running your interactive purchasing giveaways, to not be considered a lottery.
For instance when you say (spend this amount and get a punch or shop and bring in receipt to be entered, for your chance to win)..... From my understanding this is considered a lottery. Since you are telling them they have to spend money in order to be entered for a chance to win, with no guarantee of winning.
Where as if they don't have to spend money but still have to do a task (for instance come in and sign up, or take a selfie, vote your favorite decorated businesses, etc.) with a chance to win... its different, because no purchase is necessary to win.
If you're asking them to "spend money" with a guarantee of something, even if it's a small trinket etc., then I believe you are safe, because you are guaranteeing they get something after purchasing X amount. I think if you state how many are guaranteed to win a prize ahead of time like "while supplies last" or what not, I believe this may be ok because you are stating rules up front ( but don't quote me on that)
Not trying to be a bummer or anything, I wish they just made it easy for us to do our jobs to help promote small businesses. These are just how I understand the rules to be, so I am interested on how you all run your giveaways to be compliant, and still drive sales to our small businesses.
If a promotion is being ran through a non-profit then maybe it changes things? Making all those rules not applicable to the Main Street Non Profit, where as if through a business it would be different. My program is new and we are planning, so I'm genuinely looking for advice moving forward, any helpful tips or links would be greatly appreciated.
Sincerely,
Stephanie
Stephanie Wilson
North Bend Main Street Manager
1380 Sherman Ave.
W(541)756-4613
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