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<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Times New Roman","serif";
color:#5F497A'>Welcome<o:p></o:p></span></i></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Times New Roman","serif";
color:#5F497A'><o:p> </o:p></span></i></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Times New Roman","serif";
color:#5F497A'><o:p> </o:p></span></i></b></p>
<div>
<p class=MsoNormal><b><span style='font-size:18.0pt;font-family:"Blackadder ITC";
color:#5F497A'> </span></b><b><span
style='font-size:18.0pt;font-family:"Edwardian Script ITC";color:#5F497A'>Roxana
Grant, </span></b><b><span style='font-size:18.0pt;font-family:"Edwardian Script ITC";
color:#5F497A'>M.B<i>.A.<o:p></o:p></i></span></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Batang","serif";
color:#5F497A'> Executive Director <o:p></o:p></span></i></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Batang","serif";
color:#5F497A'> Downtown Roseburg Association<o:p></o:p></span></i></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Batang","serif";
color:#5F497A'> </span></i></b><b><i><span
style='font-family:"Batang","serif";color:#5F497A'>Cell:
541-430-7268<o:p></o:p></span></i></b></p>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Batang","serif";
color:#5F497A'> Office: 541-673-3352<o:p></o:p></span></i></b></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#5F497A'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif";
color:#5F497A'>**CONFIDENTIALITY NOTICE**</span><span style='color:#5F497A'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif";
color:#5F497A'>This e-mail may contain information that is privileged or
confidential. If you are not the addressee or it appears from the context
that you have received this e-mail in error, please advise me immediately by
reply e-mail, keep the contents confidential, and immediately delete the
message and any attachments from your system.</span><span style='color:#5F497A'><o:p></o:p></span></p>
</div>
<p class=MsoNormal><b><i><span style='font-size:12.0pt;font-family:"Times New Roman","serif";
color:#5F497A'><o:p> </o:p></span></i></b></p>
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<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> OMS_MANAGERS
[mailto:oms_managers-bounces@listsmart.osl.state.or.us] <b>On Behalf Of </b>STUART
Sheri * OPRD<br>
<b>Sent:</b> Thursday, February 04, 2016 9:17 AM<br>
<b>To:</b> Oregon Main Street program managers<br>
<b>Subject:</b> [OMS_MANAGERS] Oregon Main Street Welcomes New Transforming DT
Communities<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal><b><span style='font-size:16.0pt;font-family:"Tahoma","sans-serif"'>NEWS
RELEASE<o:p></o:p></span></b></p>
<p class=MsoNormal><b><span style='font-size:16.0pt;font-family:"Tahoma","sans-serif"'>
</span></b><span style='font-size:12.0pt;font-family:"Tahoma","sans-serif"'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>February
4, 2016
<o:p></o:p></span></p>
<p class=MsoNormal style='text-autospace:none'><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>For Immediate Release</span><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal style='text-autospace:none'><span style='font-size:12.0pt;
font-family:"Times New Roman","serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='text-autospace:none'><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>Media Contact:<o:p></o:p></span></p>
<p class=MsoNormal style='text-autospace:none'><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>Sheri Stuart, 503.986.0679<o:p></o:p></span></p>
<p class=MsoNormal style='text-autospace:none'><span style='font-size:10.0pt;
font-family:"Arial","sans-serif"'>sheri.stuart@oregon.gov</span><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'>
</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p></o:p></span></p>
<p class=MsoNormal align=center style='mso-margin-top-alt:auto;mso-margin-bottom-alt:
auto;text-align:center'><b><u><span style='font-size:12.0pt;font-family:"Arial","sans-serif"'>Oregon
Main Street Welcomes New Transforming Downtown Communities</span></u></b><u><span
style='font-size:12.0pt;font-family:"Arial","sans-serif"'><o:p></o:p></span></u></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Salem, Oregon,
February 4, 2016 — Oregon Main Street just accepted the Beaverton
Downtown Association and the Pendleton Downtown Association at the Transforming
Downtown level of Oregon Main Street. Communities participating at this level
have a high degree of commitment to using the Main Street Approach® as a
model for their downtown revitalization effort. The Main Street Approach®
is a comprehensive downtown revitalization program that uses historic
preservation as one of its most important tools. It is a practical program that
helps a community build on their district’s unique assets. <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>When hearing the
news, Fred Bradbury, president of the Pendleton Downtown Association, stated,
“The PDA Board and our Members are excited about the opportunity to
partner with Oregon Main Street and their staff. This Nationally recognized
program will provide tremendous support for downtown Pendleton as we go forward
in implementing our Strategic Plans.”<o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Over the past few
years, Oregon Main Street has seen an increased interest in building a
comprehensive downtown revitalization effort using the Main Street model and a
renewed awareness of the link between local heritage and sustainable economic
development across the state. Between 2010 and 2014, communities participating at
the Performing Main Street and Transforming Downtown levels – the two
highest levels in the OMS Network – saw an increase of 295 net new
businesses, 1,995 net new jobs, 719 private sector building improvement
projects representing $53.9 million of private sector reinvestment.<o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>“The Beaverton
Downtown Association is very proud to have been accepted at the Transforming
Downtown Level to the Oregon Main Street Program,” said Paul Cohen, Chair
of the BDA. “We have worked hard over the last five years to take an
aging downtown and transform it into a jewel of Beaverton, with new
restaurants, an Art Gallery featuring all local artists, and multiple vintage
shops all helping to attract people downtown. All of this would not have been
possible without the support of the City of Beaverton, the Oregon Main Street
Program, and our hard working volunteers.”<o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Communities
participating at the Transforming Downtown level must have a cohesive core of
historic or older commercial and mixed-use buildings that represent the community’s
architectural heritage and may include compatible in-fill. They must also have
a sufficient mass of businesses, buildings, and density to be effective, as
well as be a compact and pedestrian-oriented district. <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>The primary emphasis
of the Transforming Downtown level is to provide technical assistance to
program’s in their formative years. Acceptance into this level
allows communities to participate in training, community assessments, technical
assistance, the Oregon Main Street network, and receive local capacity building
support. There isn’t a fee to participate in the Oregon Main Street
network. <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
style='font-size:10.0pt;font-family:"Arial","sans-serif"'>The selection process
included submitting an application that describes their community, downtown
area, historical identity, goals, readiness, support, and funding
commitments. <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Currently,
there are 82 communities in Oregon participating in one of the four levels of
the Oregon Main Street Network: Performing Main Street, Transforming Downtown,
Exploring Main Street, and Affiliate. While not a pre-requisite for
acceptance at the Transforming Downtown level, both of the newly designated
communities were participating in the Oregon Main Street Network.<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Oregon
Main Street is part of Heritage Programs in Oregon Parks and Recreation
Department, and is a designated coordinating program member of the National
Main Street Center. Oregon Main Street provides assistance to all communities
whether they are just beginning to explore options for their downtown or are
seeking recognition as an accredited Main Street® town.<o:p></o:p></span></p>
<p class=MsoNormal align=center style='mso-margin-top-alt:auto;mso-margin-bottom-alt:
auto;text-align:center'><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>###<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Local
Contacts:<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Paul
Cohen, Chair, Beaverton Downtown Association<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><a
href="mailto:paul.m.cohen@downtownbeaverton.org">paul.m.cohen@downtownbeaverton.org</a>
<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Mobile:
503.803.6077<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Fred
Bradbury, President, Pendleton Downtown Association<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><a
href="mailto:fbradbury@yahoo.com">fbradbury@yahoo.com</a><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>541.377.7474<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><o:p> </o:p></p>
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