<div dir="ltr"><div dir="ltr">We recently set up a virtual gift card program with Yiftee after vetting several options. Unique Eugene has been using it for three years and highly recommended it. <div><br></div><div><a href="https://app.yiftee.com/gift-card/downtown-hillsboro-hillsboro">https://app.yiftee.com/gift-card/downtown-hillsboro-hillsboro</a> </div><div><a href="https://app.yiftee.com/gift-card/unique-eugene-card-eugene">https://app.yiftee.com/gift-card/unique-eugene-card-eugene</a></div><div><br></div><div>It was the only one we found that didn't cost us anything, besides registering businesses and promotions. Here are some high/lowlights:<br><ul><li>This is a closed-loop MasterCard gift card - meaning that it can only be used at approved businesses. We have invited all of our retail, dining, entertainment, and personal services to be in the "loop". </li><li>There is a administrative fee for the purchasers, including us if we want to use it as a give-away (i.e. Downtown Dollars) or for volunteers. But since our primary audiences were determined to be business buying them as client or employee incentives, we decided this was a much better option than us having to pay a monthly or annual fee. Yiftee will also negotiate fees for large purchases. </li><li>It is an "eCard" so recipients can either show the card on their mobile phone or print it out. Either way it gets entered as a credit card (MasterCard). Because they are still a few months away from having it sync with eWallets (i.e. Apple and Google Pay) businesses will need to pay the No-Card-Present fee, which runs between 05-2.0% depending on their merchant services provider. Our research found that 59% of gift card users spend more than the value of the card and our marketing is directed towards potentially new Downtown customers, so a majority of our businesses didn't seem phased by the NCP fee. </li><li>The customer service from Yiftee has been great so far, and Eugene said that they have not had any issues. </li><li>Again, the no cost to us and the minimal work on our part to manage were the selling points. Not including the research, it will have taken approximately 12 hours of my time to set it all up and run the promotions, $400 for the graphic design and promotional materials, and 8 hours of volunteer time to go door-to-door to set up businesses to accept the card.</li></ul></div><div><div> <br clear="all"><div><div dir="ltr" class="gmail_signature"><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><b><font color="#cc0000">Elisa Joy 'EJ' Payne</font></b><b style="color:rgb(153,0,0)"> </b><font color="#444444"><b>| </b></font><font color="#444444">Executive Director </font><div><font color="#444444"><b>| Hillsboro Downtown Partnership </b>| </font><font color="#444444"><i>Cultivating a vibrant community.</i></font><div><font color="#444444"><b>|</b> </font><font color="#cc0000"><b>o.</b></font><font color="#444444"> 503-640-6145<b> | </b></font><font color="#cc0000"><b>m.</b></font><font color="#444444"><b> </b>503-341-8639</font></div></div><div><font color="#444444"><b>|</b> </font><font color="#cc0000"><b>e. </b></font><font color="#444444"><a href="mailto:ej@downtownhillsboro.org" target="_blank">ej@downtownhillsboro.org</a> <b>|</b> </font><b><font color="#cc0000">w.</font></b><font color="#444444"> <a href="http://downtownhillsboro.org" target="_blank">downtownhillsboro.org</a></font></div><div><br></div><div>Follow what's happening Downtown on <a href="https://www.instagram.com/dwtnhillsboro/" target="_blank">INSTAGRAM</a>.</div></div></div></div></div></div></div></div></div></div></div></div><br></div></div></div></div><br><div class="gmail_quote"><div dir="ltr" class="gmail_attr">On Thu, Jul 9, 2020 at 12:08 PM W Darin Rutledge, Executive Director <<a href="mailto:darin@downtownklamathfalls.org">darin@downtownklamathfalls.org</a>> wrote:<br></div><blockquote class="gmail_quote" style="margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,204);padding-left:1ex"><div lang="EN-US"><div class="gmail-m_2056844243865373940WordSection1"><p class="MsoNormal">Looking forward to hearing from others – I did some research a while back but we haven’t had the capacity to pull the trigger on anything yet. I did find one program that seemed to be a good model in terms of reasonable administrative lift, technology, and a “credible” look and feel. Details are here: <a href="https://downtownsantacruz.com/downtowndollars" target="_blank">https://downtownsantacruz.com/downtowndollars</a><u></u><u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal">There’s always the old school method – print the $, get businesses on board, then simply have them submit for reimbursement when the certificates are tendered. There’s a lot to be said for that, however; programs like the above require a business to be on board with not only the concept, but also with an additional point of sale process, up front registration, etc. <u></u><u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal">Let me know what you settle on!<br><br><br><u></u><u></u></p><table border="0" cellspacing="0" cellpadding="0" align="left" style="border-collapse:collapse"><tbody><tr style="height:71.5pt"><td width="258" style="width:193.5pt;border-top:none;border-bottom:none;border-left:none;border-right:1pt solid windowtext;padding:0in 8.65pt;height:71.5pt"><p class="MsoNormal"><b><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif">W. Darin Rutledge<u></u><u></u></span></b></p><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif">Executive Director<b><u></u><u></u></b></span></p><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif">Klamath Falls Downtown Association<u></u><u></u></span></p><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif"><a href="mailto:darin@downtownklamathfalls.org" target="_blank"><span style="color:rgb(5,99,193)">darin@downtownklamathfalls.org</span></a><u></u><u></u></span></p><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif">541.539.6212<b><u></u><u></u></b></span></p></td><td width="222" style="width:166.2pt;padding:0in 8.65pt;height:71.5pt"><p class="MsoNormal"><b><img border="0" width="143" height="86" style="width: 1.4895in; height: 0.8958in;" id="gmail-m_2056844243865373940Picture_x0020_1" src="cid:173350d7a8f4cff311"></b><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif"><u></u><u></u></span></p></td></tr></tbody></table><p class="MsoNormal"><span style="font-size:10.5pt;font-family:"Avenir Next",sans-serif"><u></u> <u></u></span></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><p class="MsoNormal"><u></u> <u></u></p><div style="border-right:none;border-bottom:none;border-left:none;border-top:1pt solid rgb(181,196,223);padding:3pt 0in 0in"><p class="MsoNormal"><b><span style="font-size:12pt;color:black">From: </span></b><span style="font-size:12pt;color:black">OMS_MANAGERS <<a href="mailto:oms_managers-bounces@omls.oregon.gov" target="_blank">oms_managers-bounces@omls.oregon.gov</a>> on behalf of <<a href="mailto:director@coosbaydowntown.org" target="_blank">director@coosbaydowntown.org</a>><br><b>Reply-To: </b>Oregon Main Street program managers <<a href="mailto:oms_managers@omls.oregon.gov" target="_blank">oms_managers@omls.oregon.gov</a>><br><b>Date: </b>Thursday, July 9, 2020 at 11:55 AM<br><b>To: </b>"<a href="mailto:oms_managers@omls.oregon.gov" target="_blank">oms_managers@omls.oregon.gov</a>" <<a href="mailto:oms_managers@omls.oregon.gov" target="_blank">oms_managers@omls.oregon.gov</a>><br><b>Subject: </b>[OMS_MANAGERS] Downtown Dollars<u></u><u></u></span></p></div><div><p class="MsoNormal"><u></u> <u></u></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Hello,<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black"><u></u> <u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">I was hoping that some of you have worked with "Downtown Dollars" in your downtowns. If so, could you let me know how your program works? We are wanting to have some downtown dollars made for the holiday season that we have printed and then customers can get an extra 10% off when they use them at stores. How are you doing this? Any information is welcome. <u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black"><u></u> <u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">If it is easier to call me you can reach me on my cell: 541-294-2349.<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black"><u></u> <u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Thanks,<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Holly<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black"><u></u> <u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Holly Boardman<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Executive Director<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Coos Bay Downtown Association<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">320 Central Ave. Suite 410<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">Coos Bay, Or 97420<u></u><u></u></span></p></div><div><p class="MsoNormal"><span style="font-size:10pt;font-family:Verdana,sans-serif;color:black">541-266-9706<u></u><u></u></span></p></div></div></div>
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