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<p class="MsoNormal"><b><span style="color:#C55A11">Oregon Main Street 101 Webinar Series</span></b><span style="color:#C55A11">:
<o:p></o:p></span></p>
<p class="MsoNormal">Do you need to reinvigorate your committees? Train new staff, board members, or committee volunteers? Or simply want to know more about the highly effective Main Street Approach™ to downtown and traditional commercial neighborhood revitalization?
Then this free webinar series is for you! We have some of the top professionals in the field providing an introduction to each of the four points of the Main Street Approach™.
<b><u>Please feel free to forward this email to folks you think might be interested in attending</u>.</b><o:p></o:p></p>
<ol style="margin-top:0in" start="1" type="1">
<li class="MsoListParagraph" style="color:#ED7D31;margin-left:-.25in;mso-list:l3 level1 lfo3">
<b><span style="color:#C55A11">Main Street 101: Design</span></b><b><span style="color:windowtext">
<span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%">
Part 1</span></span></b><b><span style="color:#C55A11"> </span></b><span style="color:windowtext">with Randy Wilson, AIA, Community Design Solutions, Thursday, October 15, 8 am to 9 a.m.
<b><u>NEW TIME</u></b> </span><b><span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%"><span style="color:windowtext">Main Street 101: Getting the House in Order – Design Part 2
</span></span></b><b><u><span style="color:windowtext">NEW SESSION</span></u></b><b><span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%"><o:p></o:p></span></b></li></ol>
<p class="MsoNormal" style="margin-left:.25in">- <u><span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%"><a href="https://attendee.gotowebinar.com/register/2226262966442679823"><span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%">Click
Here to Register for Design</span></a> Part 1 & 2</span></u><span style="color:#C55A11;mso-style-textfill-fill-color:#C55A11;mso-style-textfill-fill-alpha:100.0%">
</span><o:p></o:p></p>
<p class="MsoListParagraph" style="margin-left:.25in">Design Session Descriptions:<o:p></o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l2 level1 lfo8"><u>Design 101: The Main Street Approach to Design</u> - Before any building is built, a strong foundation must be laid. In similar fashion, before a community or a committee embarks
on design-related projects it is imperative that they understand the basic roles and principles pertaining to the Main Street approach to design. In this session participants will learn what happened to our downtowns historically, the Main Street approach
to design, critical design basics, and a Top 10 list of best practices pertaining to downtown design. Utilizing a highly visual approach, this session will provide numerous practical tips for Design Committees and interested citizens so that they might address
design and planning related issues in their downtown confidently and creatively.
<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:0in;mso-list:l2 level1 lfo8"><u>Getting the House in Order</u>: Practical Design and Planning Tips for Downtown<o:p></o:p></li></ul>
<p class="MsoListParagraph">No one would ever think of inviting people over for a party without first getting their house in order. From mowing the lawn to trimming the hedges to vacuuming the carpet to washing the dishes, these are the practical things one
must do to be a consummate host. However, when it comes to our downtowns, sometimes we forget to "put our best foot forward" and wonder why our "guests" are not impressed. In this highly visual session you will learn practical design and planning tips that
can both activate your downtown as well as plan your preferred future so that all of your guests leave impressed.
<o:p></o:p></p>
<p class="MsoListParagraph">This training session takes a systematic approach of analyzing and evaluating our communities against objective design and planning criteria for individuals and Main Street programs who want to enhance their communities but don’t
know where to begin. Moreover, this session provides a self-help diagnostic tool that helps Main Street programs evaluate their community and identify practical responses to design and planning issues that range from gateways to streetscapes, from parks and
open spaces, to facades and much, much more.<o:p></o:p></p>
<p class="MsoListParagraph" style="margin-left:.25in"><o:p> </o:p></p>
<ol style="margin-top:0in" start="2" type="1">
<li class="MsoListParagraph" style="margin-left:-.25in;mso-list:l3 level1 lfo3"><b><span style="color:#C55A11">Main Street 101: Promotion
</span></b>with Ben Muldrow, Arnett Muldrow & Associates,<b> </b>Thursday, October 15, 11 am to 12:15 pm
<span style="color:#C55A11"><a href="https://attendee.gotowebinar.com/register/1242012043095521551"><span style="color:#C55A11">Click Here to Register for Promotion</span></a></span> The Promotion point of the Main Street Approach focuses on bringing community
members together to celebrate their downtown and encouraging support for local businesses. This session will cover all aspects of the Promotion element from generating priority ideas to specific ideas to implement in your community<b>.</b><o:p></o:p></li></ol>
<p class="MsoNormal"><o:p> </o:p></p>
<ol style="margin-top:0in" start="3" type="1">
<li class="MsoListParagraph" style="margin-left:-.25in;mso-list:l3 level1 lfo3"><b><span style="color:#C55A11">Main Street 101: Economic Vitality
</span></b>with Jay Schlinsog, CMSM, Downtown Professionals Network,<b> </b>Thursday, October 22, 9 am to 10:15 am
<span style="color:#C55A11"><a href="https://attendee.gotowebinar.com/register/4331717782450557195"><span style="color:#C55A11">Click Here to Register for EV</span></a><b>
</b></span>Economic Vitality helps sharpen the competitiveness of existing business owners, helps to foster entrepreneurial start-ups and expansions, and recruits compatible new businesses and new economic uses to enhance downtowns and traditional commercial
districts. This session will cover the basics your EV committee, volunteers, and board members need to know about the Main Street Approach to Economic Vitality. Participants will walk away with an understanding of economic vitality, typical areas of responsibility,
and sample project ideas.<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:-.25in;mso-list:l3 level1 lfo3"><b><span style="color:#C55A11">Main Street 101: Organization</span></b><span style="color:#C55A11">
</span>with Sheri Stuart, Oregon Main Street. Thursday, October 22, 11 am to 12:15 pm.
<span style="color:#C55A11"><a href="https://attendee.gotowebinar.com/register/4169083520049185295"><span style="color:#C55A11">Click Here to Register for Organization</span></a></span><o:p></o:p></li></ol>
<p class="MsoNormal" style="margin-left:.25in">The Organization component of the Main Street Approach helps build a strong foundation by attracting the people and financial resources necessary to support the overall mission of enhancing and restoring your historic
downtown or traditional commercial neighborhood. Participants will walk away with a clear understanding of why the Organization point is important, how to develop your team, and how to bring it all together to support your efforts over the long haul.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal" style="text-indent:.25in"><b>Speaker Bios:</b><o:p></o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo7"><span style="color:#C55A11">Randy Wilson
</span>established Community Design Solutions in 2005 as a community-based planning firm devoted to delivering creative, asset-based design services for community building. Mr. Wilson serves as the consulting architect to Main Street South Carolina and is also
the Project Architect for Lake City, SC where he has facilitated the renovation of more than 40 facades, two parks, and a streetscape design. In 2019, Lake City was named America’s “#1 Small Town Cultural Scene” by USA Today. Prior to his role in Lake City,
he was the consulting architect to Mississippi Main Street Association. To date he has participated in over 400 resource teams and design and planning exercises nationwide.<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo7"><span style="color:#C55A11">Ben Muldrow</span>, a Partner at Arnett Muldrow & Associates, is responsible for all community marketing and branding functions of the Greenville, SC-based
urban planning firm. Ben Muldrow is a talented graphic artist who has been designing for over 25 years with experience in a wide variety of marketing applications. He provides community identity and branding services for communities across the United States.
Ben has worked on a number of projects specializing in the development of city and neighborhood identities, wayfinding strategies, and promotional marketing material.
<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo7"><span style="color:#C55A11">Jay Schlinsog
</span>is the founder and principal of Downtown Professionals Network (DPN). He has thirty years of community and economic development experience working with more than 200 communities and organizations across the country. His areas of specialty include market
research and analysis, business retention and recruitment, management, and communications. In 2000, Jay founded DPN as a collaborative for industry-leading advocates and practitioners who specialize in downtown and business district revitalization solutions.
Prior to launching DPN, Jay served as executive director with Main Street and Chamber of Commerce organizations in Idaho, Illinois, Washington, and Wisconsin. Since the COVID-19 outbreak, Jay has launched
<a href="http://www.ReopenMainStreet.com">www.ReopenMainStreet.com</a>.<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:0in;mso-list:l0 level1 lfo7"><span style="color:#C55A11">Sheri Stuart
</span>found her true calling when she fell into Main Street in 1990 after spending time communing with brown bears in Alaska and managing a custom black and white photography lab in Santa Cruz, California. She currently serves as the state coordinator of Oregon
Main Street (OMS) which is part of Heritage Programs in Oregon Parks and Recreation Department. OMS helps communities throughout the state preserve and revitalize the economy, appearance, and image of their traditional business districts using a range of services
and assistance to meet the needs of communities interested in revitalization. Prior to her current position, Sheri worked for the National Main Street Center for eight years working primarily with small and midsize communities across the country. Sheri started
her career in Main Street as executive director of the Port Townsend Main Street Program in Washington for eight years and also served as the assistant coordinator of the Washington State Main Street Program for three years.
<o:p></o:p></li></ul>
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<p class="MsoNormal"><span style="font-size:7.0pt;color:#4F6228;letter-spacing:2.0pt"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt;color:#4F6228"><o:p> </o:p></span></b></p>
<p class="MsoNormal"><b><span style="font-size:10.0pt;color:#4F6228">Sheri Stuart
</span></b><b><span style="font-size:8.0pt;color:#4F6228">(she, her, hers) </span>
</b><span style="font-size:10.0pt;color:gray">| Oregon Main Street Coordinator</span><b><span style="font-size:10.0pt;color:#4F6228"><o:p></o:p></span></b></p>
<p class="MsoNormal"><b><span style="font-size:3.0pt;color:#A6A6A6">___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________<o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:gray">Oregon Heritage, Oregon Parks and Recreation Department<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:gray">Desk: (503)986-0679 cell: (503)551-3705<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:gray"><a href="http://www.oregonmainstreet.org">www.oregonmainstreet.org</a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:gray">725 Summer St NE, Ste C<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:gray">Salem, Oregon 97301<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:#1F497D"><o:p> </o:p></span></p>
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