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<div class="WordSection1">
<p class="MsoNormal"><b><span style="color:#C00000">Mary Means Award Nominations Now Open<o:p></o:p></span></b></p>
<p class="MsoNormal">Main Street America is now accepting nominations for the Mary Means Leadership Award! This award recognizes outstanding leadership within the Main Street Movement. The nominee must be currently employed by or volunteering (including Board
Members) with a local Main Street program or Coordinating Program that have an active Main Street America membership. The applicant may submit a nomination for someone else or themselves. Nominators must submit a complete application through the online portal
by Wednesday, January 11 at 11:59pm CT. A preview of the application and examples of supplemental documents are available on Main Street America’s website.
<a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.mainstreet.org%2Fmainstreetamerica%2Fmainstreetawards%2Fmarymeansleadershipaward&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=4rWNshsGCYjbblDls6788pv00NsjTOMUCT53ER7w6iQ%3D&reserved=0" target="_blank">
You can access application and other information here ></a><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><span style="color:#C00000">Upcoming Grant Cycles:<o:p></o:p></span></b></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l7 level1 lfo1"><b>T-Mobile Hometown Grants -
</b><span lang="EN">Apply for a T-Mobile Hometown Grant! Grantees will receive up to $50K to fund projects to build, rebuild, or refresh community spaces that help foster local connections in your community. Just a year and a half into the $25 million, five-year
initiative, T-Mobile has given more than $5.5 million dollars to projects across 37 states. Submissions close on December 31, 2022.
</span><a href="file:///C:/Users/rbowdon/AppData/Local/Microsoft/Windows/INetCache/Content.Outlook/1SC2J3SI/tmobile.com/hometowngrants"><span lang="EN">Learn more and apply here ></span></a>
<o:p></o:p></li></ul>
<p class="MsoNormal"><span lang="EN"><o:p> </o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l2 level1 lfo2"><b>National Trust Preservation Funds</b> - Grants from the National Trust Preservation Funds encourage preservation at the local level by providing seed money for preservation projects.
Grants are awarded annually in three competitive rounds: <o:p></o:p></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal" style="margin-left:.25in;mso-list:l3 level1 lfo3">February 1<o:p></o:p></li><li class="MsoNormal" style="margin-left:.25in;mso-list:l3 level1 lfo3">June 1<o:p></o:p></li><li class="MsoNormal" style="margin-left:.25in;mso-list:l3 level1 lfo3">October 1<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Tuck these two National Trust grants away for future rounds as they typically open these annually in spring:<o:p></o:p></p>
<h3 style="mso-margin-top-alt:0in;margin-right:0in;margin-bottom:0in;margin-left:.5in;margin-bottom:.0001pt;text-indent:-.25in;mso-list:l9 level1 lfo4">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt">Hart Family Fund for Small Towns</span><span style="font-size:11.0pt;font-weight:normal"> - Grants from the
<a href="https://gcc02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fforum.savingplaces.org%2Fhart-family-fund&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=2VbRNgkg2I4HNyRwBNdu8EJB1i7jH%2Fpi9juqjwAfLcc%3D&reserved=0">
Hart Family Fund for Small Towns</a> are intended to encourage preservation at the local level by providing seed money for preservation projects in small towns. These grants help stimulate public discussion, enable local groups to gain the technical expertise
needed for particular projects, introduce the public to preservation concepts and techniques, and encourage financial participation by the private sector. Grants from the Hart Family Fund for Small Towns generally range from $2,500 to $15,000. Eligible towns
must have current populations of less than 10,000 people. The selection process is very competitive. The review process is generally completed within three months of the application deadline, and applicants are notified via email once the review process is
completed.</span><span style="font-size:11.0pt"> </span><span style="font-size:11.0pt;font-weight:normal">For more information on this program, and to learn how to apply, please read about our
<a href="https://gcc02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fforum.savingplaces.org%2Fpreservation-funds&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=FZUUJzs3UrIZf7dr5lO1IOl4zQaxixBUORCHecL4yIM%3D&reserved=0" target="_blank">
guidelines and eligibility parameters</a>. <o:p></o:p></span></h3>
<h3 style="mso-margin-top-alt:6.0pt;margin-right:0in;margin-bottom:5.0pt;margin-left:.5in;text-indent:-.25in;mso-list:l9 level1 lfo4">
<![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:11.0pt">Johanna Favrot Fund for Historic Preservation</span><span style="font-size:11.0pt;font-weight:normal"> - In July 1994, the
<a href="https://gcc02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fforum.savingplaces.org%2Ffavrot-fund&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=qHjH6Ldf4ZVwQ1OqbNOKY5IkGwgd0%2FisD%2Bz7xJdmkgM%3D&reserved=0">
Johanna Favrot Fund for Historic Preservation</a> was created in honor of Johanna Favrot’s 80th birthday. The fund aims to save historic environments in order to foster an appreciation of our nation’s diverse cultural heritage and to preserve and revitalize
the livability of the nation’s communities. Grants from the Johanna Favrot Fund for Historic Preservation generally range from $2,500 to $15,000. The selection process is very competitive. The review process is generally completed within three months of the
application deadline, and applicants are notified via email once the review process is complete.<o:p></o:p></span></h3>
<p class="MsoNormal"><b><span style="color:#C00000">Important Notice:<o:p></o:p></span></b></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l4 level1 lfo5"><b>Paid Leave Oregon to take effect in 2023 -
</b>Starting next year, a new major program called <a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.oregonmuseums.org%2FEmailTracker%2FLinkTracker.ashx%3FlinkAndRecipientCode%3DXFVBHDWk7fwLuVAZKKBHk%252b8kIYNeV2quAvi0LHVmASQQlc44z%252bPLmFM5xvCAFRyBrc8vXUUs3gnm6ERvTiURLEOdLvfJjfu8Zxu19hqkwSI%253d&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=vgZQOw4iZOcy6Y0tBcPG%2FSKTRrTYprqvNxgMQyCPZ6M%3D&reserved=0" target="_blank">
Paid Leave Oregon</a> will begin and will affect ALL nonprofit employers. This program allows workers to take up to 12 weeks of paid time off for family, medical and "safe" leave (victims of sexual assault, domestic violence, harassment or stalking). All employers
except federal and tribal governments are required to participate in the program. Paid Leave Oregon is funded by contributions made by employers and employees. The Nonprofit Association of Oregon outlines
<a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.oregonmuseums.org%2FEmailTracker%2FLinkTracker.ashx%3FlinkAndRecipientCode%3DKyVHgXtx74iwyRoSL5AHwCfCNgZrIoHrSgTQCALakrsCMjHzv4Qg%252b%252fE6psCP72Y3TKl0Gg2Kwd5qeoeSYyDlFZS%252bVB9k5SFG9taFAMg4nVg%253d&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=DopsscUNbb4mL6HFBGgOirG8RwM9%2B5OI71fcWLkabKE%3D&reserved=0" target="_blank">
what nonprofits need to know and do to be in compliance with Paid Leave Oregon</a>.<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l4 level1 lfo5"><b>OMS Reports Due Soon!
</b>Connected Communities should submit their annual reports no later than December 31, 2022. Affiliated, Designated, and Accredited Communities should submit their 2022 Fourth Quarter reports no later than January 10, 2023. Reminder, in 2023 penalties will
begin to be applied to organizations who are delinquent on reports without prior approval.<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><span style="color:#C00000">Oregon Heritage Resources Recap</span></b><span style="color:#C00000">
</span>- In case you missed it, here’s a round-up of some of the reports, studies, and tool kits recently supported by Oregon Heritage:
<o:p></o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-bottom:12.0pt;margin-left:0in;mso-list:l10 level1 lfo6">
Oregon Heritage, in partnership with University of Oregon’s Institute for Policy Research & Engagement (IPRE), announces the release of
<i><a href="https://www.oregon.gov/oprd/OH/Pages/TechnicalResources.aspx#Upper_Stories">What’s Up Downtown? A Playbook for Activating Oregon’s Upper Stories<span style="font-style:normal">.</span></a></i> The report inventories the status of core buildings
in some 33 Main Street communities across Oregon--specifically, their upper floors—identifies reasons for their disuse, and outlines potential ways to rejuvenate the spaces. In addition to the report, the project provides tools including an inventory guide,
resource list and templates for project planning. The project team completed a pilot inventory with the Lebanon Downtown Association and used it to develop the guide to be used in communities throughout the state.
<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:0in;mso-list:l10 level1 lfo6">The
<u><a href="https://www.oregon.gov/oprd/OH/Documents/2022OMS_Impact_Report.pdf">Impact of Oregon’s Main Streets Report</a></u> highlights the many ways local Main Streets are preserving, sustaining, and enhancing their downtown communities under the leadership
of Oregon Main Street. Some of the key findings in the report include:<o:p></o:p></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:.25in;mso-list:l0 level1 lfo7">Oregon Main Street strengthens community connection and culture. The network recognizes each community’s history, works to preserve local character, and creates inviting gathering
places for social interaction.<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:.25in;mso-list:l0 level1 lfo7">Oregon Main Street bolsters the economy. Between 2011 and 2021, the Oregon Main Street network helped generate $266 million in additional sales revenue throughout the state. As a
result of this increased spending, 2,400 jobs were supported in or by Main Street businesses.<o:p></o:p></li><li class="MsoListParagraph" style="margin-left:.25in;mso-list:l0 level1 lfo7">Oregon Main Street helps generate tax revenue. Between 2011 and 2021, the State of Oregon invested $1.8 million in Oregon Main Street administration and generated $3.5 million in
additional state tax revenues as a result of the on-the-ground work of Oregon’s Main Streets.<o:p></o:p></li></ul>
<p class="MsoListParagraph" style="margin-left:.75in"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l10 level1 lfo6">The Oregon Heritage Commission released the
<a href="https://www.oregon.gov/oprd/OH/pages/tools.aspx#economicimpact">Economic Impacts and Value of Oregon’s Heritage Organizations and Events report</a> that speaks to the impact that heritage organizations and Heritage Tradition events have on Oregon’s
economy. The <a href="https://www.oregon.gov/oprd/OH/pages/tools.aspx#economicimpact">
communication tool</a> that accompanies the report offers templates and methods for heritage organizations to incorporate data about their economic impact into their impact stories. These stories help them talk to state and local decision makers, partners,
members, and other stakeholder groups about the importance of their work. This report and communications guide is the latest addition to the
<a href="https://www.oregon.gov/oprd/OH/pages/tools.aspx">Sharing the Value of Heritage Toolkit</a>, an ongoing effort of the Oregon Heritage Commission to compile data, resources, and guidance to help heritage groups recognize and communicate the value of
their work. This tool joins the <b></b>Value of Heritage Message Platform, Cultural Value of Heritage messaging tool, Cultural Value of Heritage through Volunteers study and messaging, and the Value of Heritage in Disaster Resilience Messaging Guide.<b> </b><o:p></o:p></li></ul>
<p class="MsoListParagraph"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l5 level1 lfo8">Oregon Main Street recently updated an awesome resource to help organizations plan out effective donor campaigns,
<a href="https://www.oregon.gov/oprd/OH/Documents/MainStreetWorkbookTurningSupportersIntoDonors.pdf">
Increasing Your Main Street’s Financial Stability: A Guide to Turning Supporters into Donors</a>. With the end of the year approaching, consider end of year asks to help support the important work your organization is doing. Content includes:<o:p></o:p></li></ul>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal" style="margin-left:.25in;mso-list:l6 level1 lfo9">What channels are best for your investor campaign? (pg 10)<o:p></o:p></li><li class="MsoNormal" style="margin-left:.25in;mso-list:l6 level1 lfo9">12 week plan for an investor fundraising campaign (pg 13)<o:p></o:p></li><li class="MsoNormal" style="margin-left:.25in;mso-list:l6 level1 lfo9">Info specifically on End-of-Year Fundraising Campaign (pg 31)<o:p></o:p></li><li class="MsoNormal" style="margin-left:.25in;mso-list:l6 level1 lfo9">Planning, Training, and Sample Documents (pg 36-66)<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l5 level1 lfo8">Working on Your Strategic Plan for Next Year and Beyond? We have a
<a href="https://www.oregon.gov/oprd/OH/Documents/Developing%20a%20Strategic%20Plan%20Workbook_Fillable.pdf">
Strategic Planning Workbook</a> on our website along with sample documents to make the process easier. This step by step guide helps you identify the information you need to help you develop your strategic direction, including what documents to look at, collecting
market data, ideas for community engagement, etc. <o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><span style="color:#C00000">Publications:<o:p></o:p></span></b></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-bottom:12.0pt;margin-left:0in;mso-list:l1 level1 lfo10">
TGM’s newest publication “<i>Vibrant Oregon Downtowns</i>” provides tools and resources to overcome common barriers to development, redevelopment, and recovery of downtowns in small to mid-sized Oregon cities. Focusing on Oregon-specific case-studies, this
robust guidebook synthesizes and presents knowledge in an understandable way for a broad cross-section of stakeholders. Visit the guidebook’s interactive website
<a href="https://www.oregon.gov/lcd/TGM/Pages/Vibrant-Downtowns.aspx">here</a> and access the full report
<a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.oregon.gov%2Flcd%2FPublications%2FVibrantDowntownsOR_2022.pdf&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=LWMeW7App%2BPNHr8BXbSS5BgDzCFlbq3Ir37Fp5%2Brh6w%3D&reserved=0">
here</a>.<o:p></o:p></li></ul>
<p class="MsoNormal"><b><span style="color:#C00000">Blogs/Articles</span></b>:<o:p></o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11"><a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fblueavocado.org%2Ffundraising%2Fhow-to-run-a-successful-nonprofit-without-grant-writing%2F%3Futm_medium%3Demail%26_hsmi%3D237644082%26_hsenc%3Dp2ANqtz-_15BPun_THGbm9JE41YfLRz2h2JkYkb1OvUcGeMQZyyihX4iOMrhmN1LYvkZ6snssXNmmrStF874gb-yAzz5gph3pT6_cn6H0u5KMwSubzcPZjssU%26utm_content%3D237644082%26utm_source%3Dhs_email&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112548608%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=6FTbkkSCqiwWmtmElDxrT3GuEWsBKidwHlqp9Bk3a7o%3D&reserved=0">How
to Run a Successful Nonprofit Without Grant Writing</a> by Lillie Therieau - intriguing article about “closed loop” funding to support mission. While I don’t feel this is a model that could fund a major portion of a main street organization’s budget, I do
think there are good takeaways<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11">New Director for Oregon Community Foundation talks about what’s next for OCF - Oregon Business article interviewing the new Director for the Oregon Community Foundation, Lisa Mensah,
who discusses what’s next for OCF. Check out the article <a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.oregonbusiness.com%2Farticle%2Fnonprofit%2Fitem%2F19682-lisa-mensah-brings-philanthropy-home&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112704830%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=7LS0uMbnjFfm0N0OMhA0Rwpy7gJB8eLpjTLWBMixBWU%3D&reserved=0">
here</a>. <o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
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<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11"><b>Digital Commerce is Changing Main Streets... Could It Be For The Better?
</b><span style="color:#111111;background:white">Running a small business is now more complex than ever, but there are powerful tools that business owners can use to stand out. Matt Wagner, Ph.D., wrote an article for the OECD blog on how small business owners
can combine digital tools with the power of place to find sustainable success. From the increasing importance of e-commerce sales to the longstanding power of brick-and-mortar locations, this article provides a crucial look at the trends shaping retail now
and into the future.</span><span style="color:#111111"> </span><a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fbit.ly%2F3AU0srU&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112704830%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=8KZ1s25H7hv19kiU8tjiYk4w9G0C3LIyMGYzM2N1N9U%3D&reserved=0"><span style="background:white">Read
his insights here ></span></a><span style="font-size:12.0pt"><o:p></o:p></span></li></ul>
<p class="MsoListParagraph"><b><o:p> </o:p></b></p>
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<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11"><b>How to Build a Meaningful End-of-Year Fundraising Initiative
</b>According to Network for Good, thirty percent of all donations happen in December and ten percent of all giving occurs during the last three days of the year. This revenue can provide a cushion to drive programming and lay the groundwork for a successful
new year. Creating a meaningful, place-based fundraising program is a great way to tap into the holiday giving season while centering your mission and values. Hannah Davis, Development Manager at Florence Downtown, shared the story behind their holiday ornament
fundraising program. She wrote about key lessons learned and offered a roadmap that Main Street programs can follow to design and implement a successful, mission-driven end-of-year fundraising program.
<a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.mainstreet.org%2Fblogs%2Fnational-main-street-center%2F2022%2F11%2F15%2Fmain-spotlight-meaningful-end-of-year-fundraising&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112704830%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=ODI4g5DOdUX%2BO7k0vKzKJ%2B%2F3cxKzDrlfWb3iCSKJ%2FUg%3D&reserved=0">
Read here ></a><o:p></o:p></li></ul>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
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<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11"><b>Merch on Main Street
</b>Branding is a critical component of the promotional role that Main Streets play in their communities, and branded merchandise is a powerful tool to increase awareness, build excitement, and raise revenue for the program. The Milk District in Orlando, Fla.,
is well-known for their dramatic merchandise designs and compelling marketing strategy, and they serve as a great example for other organizations. Zac Alfson, Executive Director at The Milk District, explained their design strategy and explored the various
tools they use to produce and market their branded products. From engaging diverse communities and representing your values to managing inventory and coordinating new product launches, this guidance is essential for every Main Street program interested in
expanding their branded merchandise. <a href="https://gcc02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.mainstreet.org%2Fblogs%2Fnational-main-street-center%2F2022%2F11%2F01%2Fmain-spotlight-merch-on-main-street&data=05%7C01%7CCam.AMABILE%40oprd.oregon.gov%7Ceac516c31c0042a8803508dadd36aae7%7Caa3f6932fa7c47b4a0cea598cad161cf%7C0%7C0%7C638065524112704830%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=KH6UkfSyz3U%2FocGFjeRpEG%2FQbairbKBgHTmmahk9Wnk%3D&reserved=0">
Read his thoughts here ></a><o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoListParagraph" style="margin-left:0in;mso-list:l8 level1 lfo11"><b><a href="https://www.wweek.com/news/2022/08/17/you-pointed-us-to-the-eeriest-vacant-buildings-in-portland-we-found-out-why-theyre-empty/">Willamette Week’s Chasing Ghosts</a></b>
features a podcast and a series of short articles profiling vacant buildings throughout various neighborhoods in Portland, Or. This series is a creative approach to addressing blighted and vacant properties by providing the public with unique stories of the
buildings, their ownership status, and the reasons behind the vacancies. The articles establish the buildings as their own characters in the larger story of Portland’s commercial architectural landscape. Could you model this feature with some of your local
media outlets?<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
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