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<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Hi Jamie,<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">It’s great that you’re thinking proactively about improving the customer experience while also supporting local
businesses.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">One way to approach this without alienating business owners is by framing the conversation around mutual benefit.
You could highlight that by keeping street parking available for customers, it not only makes it more convenient for them but can also lead to increased business foot traffic and higher sales. Rather than focusing on what business owners should or shouldn’t
do, try positioning it as a community effort to enhance downtown accessibility for everyone.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">A few ideas to consider:<o:p></o:p></span></p>
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<b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Educational Campaign</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">: Instead of a flyer that may come across as directive, think about creating an “awareness
campaign” that showcases the benefits of parking in free lots. Use language like “Help Our Main Street Thrive – Keep Customer Parking Open!” You can emphasize the potential benefits of customers finding parking easily and spending more time in the shops.<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo1">
<b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Positive Incentives</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">: You might create a fun competition or incentive program for business owners who park in
designated lots. Perhaps offer a “Local Business of the Month” feature for participants, with recognition on social media or in a local newsletter.<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo1">
<b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Business Engagement</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">: Hold a brief workshop or meeting with business owners to discuss this issue together. Often,
when business owners are part of the solution-making process, they’re more likely to adopt changes willingly. You can present the parking map at the meeting and brainstorm creative solutions with their input.<o:p></o:p></span></li><li class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo1">
<b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Collaborative Messaging</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">: Instead of a flyer, you could also use social media or email newsletters to remind businesses
of the free parking options and how they benefit their customers. You could use light-hearted, friendly language like “Let’s make it easy for our customers to visit – more parking, more sales!”<o:p></o:p></span></li></ol>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">By engaging businesses as partners in the solution, you can help foster a positive atmosphere while still addressing
the parking issue. Feel free to adapt any of these ideas based on what you think will resonate best with your business community.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">Best regards,<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Times New Roman",serif">David<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif">---<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif">David A. Milliron, Credentialed City Manager (ICMA-CM)
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif">City of North Bend, 835 California Ave, OR 97459-0014
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif">541-756-8536 |
<u><span style="color:#0563C1"><a href="mailto:dmilliron@northbendcity.org"><span style="color:#0563C1">dmilliron@northbendcity.org</span></a><o:p></o:p></span></u></span></p>
<p class="MsoNormal"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">North Bend:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif">
<i><a href="https://www.northbendoregon.us/"><span style="color:#0563C1">Coast, Community, Culture</span></a>.</i></span><span style="font-family:"Times New Roman",serif;color:#1F497D"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman",serif"><o:p> </o:p></span></p>
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<p class="MsoNormal"><b>From:</b> OMS_MANAGERS <oms_managers-bounces@omls.oregon.gov>
<b>On Behalf Of </b>Jamie Zamrin<br>
<b>Sent:</b> Friday, October 11, 2024 12:11 PM<br>
<b>To:</b> oms_managers@omls.oregon.gov<br>
<b>Subject:</b> [OMS_MANAGERS] Parking Question<o:p></o:p></p>
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<p class="MsoNormal"><o:p> </o:p></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black">Happy Friday!<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black">Wondering if anyone has a suggestion about how to encourage business owners to park in free public parking lots (a block or two away from their business) instead
of street parking (directly in front of their business)? We are running into an issue where customers are not finding parking directly in front of the businesses on our main street, so some business owners are concerned about losing quick drop-in customers. <o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black">We have thought about creating a flyer along the lines of "Be kind to your customers - leave the street parking for them". We also have a map created for the business
owners which highlights all of the free parking lots available. Any thoughts or ideas would be very helpful.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black">Thank you! <o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Aptos",sans-serif;color:black"><o:p> </o:p></span></p>
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<p style="margin-bottom:6.0pt"><b><span style="font-size:14.0pt;font-family:"Arial",sans-serif;color:#0A347E">Jamie Zamrin<br>
</span></b><span style="font-family:"Arial",sans-serif;color:black">Economic Development Specialist</span><span style="font-family:"Arial",sans-serif"><br>
<span style="color:black">Office (503) 980-6307 | Cell (503) 951-1569</span></span><o:p></o:p></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="216" height="46" style="width:2.25in;height:.4791in" id="Picture_x0020_1" src="cid:image001.png@01DB1BD9.7877C550" alt="A close-up of a logo
Description automatically generated with medium confidence"></span><span style="font-family:"Times New Roman",serif;color:black">
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<p class="MsoNormal">PUBLIC RECORDS LAW DISCLOSURE This e-mail is a public record of the City of Woodburn and is subject to public disclosure unless exempt from disclosure under Oregon Public Records Law. This e-mail is subject to the State Retention Schedule
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