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We looked at Datafy too and thought they were better suited for marketing campaigns and DMO-type organizations. It would be interesting if we could find a panel of communities who have used one or both to talk about their experiences. </div>
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Shawn</div>
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<div id="divRplyFwdMsg" dir="ltr"><font face="Calibri, sans-serif" style="font-size:11pt" color="#000000"><b>From:</b> OMS_MANAGERS <oms_managers-bounces@omls.oregon.gov> on behalf of Erin Salisbury <erin@sthelensmainstreet.org><br>
<b>Sent:</b> Wednesday, March 11, 2026 9:19 AM<br>
<b>To:</b> Network Members Oregon Main Street <oms_managers@omls.oregon.gov><br>
<b>Subject:</b> Re: [OMS_MANAGERS] Geo-fencing apps?</font>
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<div dir="ltr">I’m at the Oregon Gov Con on Tourism, and in a moment of serendipity, am at a table this morning for breakfast with a woman who works for a Placer type competitor. Datafy.com</div>
<div dir="ltr">She had some interesting perspectives about the limits of placer and how there may be other products that might better serve civic organizations like ours. </div>
<div dir="ltr"> They might be a good presenter at a mornings on main call. I’ll send contact info to Cam. </div>
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<blockquote type="cite">On Mar 11, 2026, at 8:54 AM, Shawn Irvine <irvine.shawn@ci.independence.or.us> wrote:<br>
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Hi Judy,</div>
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Independence had placer for a year a couple years ago. It's useful for a lot of things, but you really have to know what you want to do with it to make the cost worthwhile. Also, the numbers never match up with on the ground data so you have to think of it
in terms of trends, generalities, and percent changes as opposed to "513 people came to this store last week." Our attorney also had a lot of issues with their contract terms. On the positive side, we also used it for things like land use planning, understanding
traffic patterns, and park usage. </div>
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Happy to talk about it. Drop me a line.</div>
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<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:10pt; color:rgb(100,100,106)"><b>Shawn Irvine</b></span></p>
<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:10pt; color:rgb(100,100,106)">Assistant City Manager</span></p>
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<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:10pt; color:rgb(100,100,106)">Office 503.837.1191 | Fax 503.606.3282</span></p>
<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:10pt; color:rgb(100,100,106)">sirvine@ci.independence.or.us</span></p>
<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:10pt; color:rgb(100,100,106)">www.experienceindyoregon.com</span></p>
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<p style="margin:0in; font-family:Calibri,sans-serif; font-size:12pt"><span style="font-size:8pt; color:rgb(100,100,106)">DISCLOSURE NOTICE: This email is official business of the City of Independence, and it is subject to Oregon Public Records Law.</span></p>
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<div id="x_divRplyFwdMsg" dir="ltr"><font face="Calibri, sans-serif" color="#000000" style="font-size:11pt"><b>From:</b> OMS_MANAGERS <oms_managers-bounces@omls.oregon.gov> on behalf of judyg@macnet.com <judyg@macnet.com><br>
<b>Sent:</b> Tuesday, March 10, 2026 6:26 PM<br>
<b>To:</b> oms_managers@omls.oregon.gov <oms_managers@omls.oregon.gov><br>
<b>Subject:</b> [OMS_MANAGERS] Geo-fencing apps?</font>
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<p>Wondering if any of your organizations are using placer.ai or other such geo-fencing applications for data gathering? And if so, I'd like to reach out and find out more. We are thinking of it here, but as a tiny town it seems a heavy lift.</p>
<p>Thanks!</p>
<p>Judy Gerrard - Dayton Community Development Assoc / Board Secretary-Treasurer</p>
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