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<b><span style="font-size:11.0pt;font-family:"Arial",sans-serif;color:#1F497D">Greetings and welcome to this week’s issue of Tech-Talk!<br>
</span></b><span style="font-size:1.0pt">A peek at IG <o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="font-size:1.0pt"><img id="_x0000_i1025" src="http://r20.rs6.net/on.jsp?ca=ed171bca-c9cd-4086-8424-7159df008b84&a=1100778316270&c=4f52e898-6edc-11ea-9474-d4ae529a85ae&ch=4f548978-6edc-11ea-9474-d4ae529a85ae"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img width="220" id="_x0000_i1026" src="http://files.constantcontact.com/ee1208b4001/34916cb2-412f-43fa-8294-1f7ecb0e9a3d.png"><o:p></o:p></p>
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<img width="5" height="1" id="_x0000_i1027" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal"><span style="color:#3661BD"> </span><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">This Week's Topic: SOCIAL MEDIA</span></b><span style="color:#333333">
<o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Tahoma",sans-serif;color:#333333"></span></b><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="color:#16274C">1. ARTICLE & VIDEO </span></b><span style="color:#16274C">... Thinking About Using Instagram?</span><span style="color:#333333">
<o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="color:#16274C">2. COMMUNICATING </span></b><span style="color:#16274C">... "What makes you ask that?"</span><span style="color:#333333">
<o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="color:#16274C">3. LEADERSHIP </span></b><span style="color:#16274C">... How to double your success, year after year</span><span style="color:#333333">
<o:p></o:p></span></p>
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<img width="5" height="1" id="_x0000_i1028" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGq9AhQ8Du-M2F4_4Si3WxZLcH0tgwLGuZ9oaophOuMXoKPs-fLV_3eULmWnYFz5Gv0vNP9cNoGeHH9WFwdPRjWXtmzCgQBd-e7s8jRRzuEb0kSdsB4SzqAw1xPvfIl3S_lZ66cYsvoDR5&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew=="><span style="text-decoration:none"><img border="0" width="580" id="_x0000_i1029" src="https://files.constantcontact.com/ee1208b4001/277e067e-432e-410a-a995-66bebfcc43f7.png"></span></a><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="color:black">Photo by
</span><span style="color:#333333"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGq9AhQ8Du-M2FQG56or5m-dOTraFRnhdmS4gvJKb4tOSGspXkSofWgFSl7_bOeJa8iDG4M5BoOT19hfPFNPDjFRA4XjpAtMgcgbXXK0hwx27VBAADEuj8iC1yMrNiTjBaGap2RSRQRy0FBq-U7PLUbremx3my4K5_NtzD7CtRrtLGhh7bQUvTWnqoPx6mhwoanQp8ipTNd2cw&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew==" target="_blank"><span style="color:black">ian
dooley</span></a></span><span style="color:black"> on </span><span style="color:#333333"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGq9AhQ8Du-M2FuVeoGzh3V_BNJWSx2sQ8KnZvnCXSDkTUP9faYvUUu-WRwhNP97AMZ08O26nbMuFN1m4NQYRUS4kN1HOOalpYOsp3M51YuvRM5_dbZXrYGpdSf30xG5STDnQ93SfIiew8f7Kwef_sQAGQT7LGCyarUcEOWQ3CVxlDSodEJBSJcxeqQ3JoY1KIyu1vCQ2Z0BrnLZJZx0T8LZCFadaKjju9Cw==&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew==" target="_blank"><span style="color:black">Unsplash</span></a>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Brought To You By
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="164" id="_x0000_i1032" src="https://files.constantcontact.com/ee1208b4001/9975e68c-5234-456e-bd40-fe203e94bf80.png" alt="State of Oregon"><o:p></o:p></p>
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<p class="MsoNormal"><span style="color:#333333"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGqx3xIlJALHnq6t0Y54dhiClzogNaXYR9l3gsLL9_h8WFGTYLJbMRpjlkGWuUGzZnFJNt_eo4tyqqKvpn-3DUcFf9jq-Vmtss3u7kyUk8F701&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew==" target="_blank"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Visit
Tech-Talk.com Database</span></b></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="color:#333333">Username</span></b><span style="color:#333333">:
<o:p></o:p></span></p>
<p class="MsoNormal"><b><span style="color:#333333">Password</span></b><span style="color:#333333">:
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
<p class="MsoNormal"><b><span style="color:#333333">Questions about Tech-Talk?</span></b><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="5" height="1" id="_x0000_i1033" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">SOCIAL MEDIA - Thinking About Using Instagram?</span></b><span style="color:#333333"><o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><i><span style="color:#333333">Intermediate</span></i><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="15" height="1" id="_x0000_i1034" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="186" id="_x0000_i1035" src="https://files.constantcontact.com/ee1208b4001/e370a0ce-0bd1-4e15-ba46-9c2a13eafef0.png" alt="IG post"><o:p></o:p></p>
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<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1036" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1037" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<p class="MsoNormal"><span style="color:#333333">You might already have a <i>Facebook, Twitter
</i>and <i>YouTube </i>account, but what about <i>Instagram</i>? Do you need another social media platform? How is it different from the others? Which
<i>type </i>of <i>Instagram </i>account should you choose? Who are the users?<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">Let's look at the basics of this free social networking platform so that you know if it's for you ... and if so, how to get started.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><i><span style="color:#333333">Instagram </span></i><span style="color:#333333">(often referred to as IG)
<b>emphasizes <i>images</i></b><i> </i>more than any other social media platform --<b> that's their hook.</b> These include photos, graphics and videos.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="color:#333333">Instagram was launched in 2010</span></b><span style="color:#333333"> and purchased by Facebook in 2012. Currently this platform has over 1 Billion users worldwide.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#3661BD">Who Uses Instagram?</span></b><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="color:#333333">Currently, more than half</span></b><span style="color:#333333"> of the Internet users between the ages of 18 and 29 have
<i>Instagram </i>accounts and 70% of these are female.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">In late 2018</span></b><span style="color:#333333">,<b>
<i>Instagram </i>edged out <i>Snapchat </i></b>to be the leading social media platform for
<i>teens</i>, with 85% reporting that they use it at least once a month. <b>On top of that,</b> IG users are 58% more likely to
<i>comment</i>, <i>like </i>or <i>share </i>a picture than on Facebook. This type of engagement is golden so it makes sense to include it in your Social Media Marketing (SMM) plans.<o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Like the other social media sites</span></b><span style="color:#333333">, you can
<i>follow </i>others, <i>like</i> what you see, and <i>post </i>to your page. You can
<i>comment </i>on posts and use the <i>Direct Messaging</i> (DM) feature to chat with other users in private.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="color:#333333">However, there are <b>two huge differences with Instagram
</b>vs Facebook or Twitter. <b>IG is a <i>mobile </i>platform. </b>Sure users can
<i>view</i> Instagram as a web page on a computer, <b>but they can only post from a smartphone</b>. It's really designed to be a mobile platform.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Another difference</span></b><span style="color:#333333">...<b> you can
<i>not</i> add a hyperlink in your posts</b> ... you know, to direct people to a web page. This can be a bit frustrating.<o:p></o:p></span></p>
</div>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p>
<p></p>
<div align="center"></div>
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<img border="0" width="5" height="1" id="_x0000_i1038" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">Three Types of Account</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 7.5pt">
<div>
<div>
<p class="MsoNormal" align="right" style="text-align:right"><i><span style="font-size:10.5pt;color:#333333">Example of a personal account:</span></i><span style="color:#333333"><o:p></o:p></span></p>
</div>
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</td>
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</tbody>
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</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1039" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="186" id="_x0000_i1040" src="https://files.constantcontact.com/ee1208b4001/974af8fe-dec4-4ef1-b12d-32d3370bf598.png"><o:p></o:p></p>
</div>
</td>
</tr>
<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1041" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1042" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<div>
<p class="MsoNormal"><span style="color:#333333">Like other platforms, you can choose
<b>from three different <i>types </i>of accounts.</b> <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">1. Personal - </span></b><span style="color:#333333">a page you can use for yourself... to connect with friends, follow others and share content.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">2. Creator</span></b><span style="color:#333333"> - used for "influencers," public figures and content creators... a step up from the personal account, but not as function-rich as the business one.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">As a start, this account allows you to create promotions and access analytics related to content, activity and audiences. There are more features.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">3. Business </span></b><span style="color:#333333">- for organizations to promote their brand and products. With this account level you can gain access to business-specific analytics, pay to promote posts,
etc...<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">In this article we're focusing on personal accounts to get you started.<o:p></o:p></span></p>
</div>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p>
<p></p>
<div align="center"></div>
</p>
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</tbody>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;background:#F7F7F7;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.0pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1043" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
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</td>
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</tbody>
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</td>
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</tbody>
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</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">First, Set Up Your Instagram Account</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
</div>
</div>
</td>
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</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><span style="color:#333333">Let's walk through setting up your Instagram account and then go through an overview of how to use it.<b> You can create an account from both a smart device or computer, but you can only post to it from your
mobile device.</b> <o:p></o:p></span></p>
</div>
</div>
</div>
</td>
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</tbody>
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</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1044" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="183" id="_x0000_i1045" src="https://files.constantcontact.com/ee1208b4001/abaaa108-24d3-4703-b3c2-88b653349416.png" alt="Instagram"><o:p></o:p></p>
</div>
</td>
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<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1046" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1047" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
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</td>
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">From your smartphone:</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l21 level1 lfo1">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">1.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Download the Instagram app</span></b><span style="color:#333333"> from the App Store (iPhone) or Google Play Store (Android).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l21 level1 lfo1">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">2.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Then <b>find the Instagram icon</b> on your mobile device and follow the prompts to set up your account with an email address or a personal Facebook account (if you have one).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l21 level1 lfo1">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">3.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Create a username.</span></b><span style="color:#333333"> This will be displayed publicly and is what people see when they view your account.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l21 level1 lfo1">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">4.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Set up your profile
</span></b><span style="color:#333333">and display picture.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l21 level1 lfo1">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">5.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Choose a privacy setting:</span></b><span style="color:#333333">
<i>Private </i>(only people that follow you can see your posts and photos) or <i>
Public </i>(anyone can view your posted content).<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Or, from a computer:</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo2">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">1.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Go to Instagram.com.</span></b><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo2">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">2.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Click Sign up, </span>
</b><span style="color:#333333">enter your email address, create a username and password or click
<i>Log in with Facebook</i> to sign up with your Facebook account.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l2 level1 lfo2">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">3.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Follow the prompts to select a
<i>username</i>, add our <i>profile </i>and choose <i>privacy settings.</i> <o:p>
</o:p></span></p>
</div>
</div>
</tr>
</tbody>
</table>
</div>
</td>
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</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1048" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">Instagram Layout and Lingo</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><span style="color:#333333">Before you post for the first time, let's take a tour and get familiar with the
<i>Instagram </i>(IG) platform and lingo.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-family:"Arial",sans-serif;color:#475ECC">Your Home Page Layout</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1049" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="223" id="_x0000_i1050" src="https://files.constantcontact.com/ee1208b4001/17ece2b4-3979-42da-9ddd-db0574e0b32f.png"><o:p></o:p></p>
</div>
</td>
</tr>
<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1051" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1052" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
</tr>
</tbody>
</table>
</td>
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Across the Top</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l7 level1 lfo3">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">1.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Stories </span></b><span style="color:#333333">- The circular icons at the top are for Instagram
<b><i>Stories </i></b><i>...</i>those of people you follow. <b>Stories are like posts, however they disappear after 24 hours.</b> Just tap to view them.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l7 level1 lfo3">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">2.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Camera </span></b><span style="color:#333333">- In the top left is the camera icon to create an Instagram Story.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l7 level1 lfo3">
<![if !supportLists]><span style="color:#333333"><span style="mso-list:Ignore">3.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Instagram Direct -</span></b><span style="color:#333333"> In the upper right corner is an icon of a paper plane which goes to
<i>direct messages. </i>There you can send personal (private) notes to one or more users, sharing posts or sending a message.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1053" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
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</div>
</td>
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</div>
</td>
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</div>
</td>
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</tbody>
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</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1054" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="220" id="_x0000_i1055" src="https://files.constantcontact.com/ee1208b4001/70bb7ba0-e081-4748-80e3-706f751af196.png"><o:p></o:p></p>
</div>
</td>
</tr>
<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1056" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1057" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Icons at the Bottom</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">1. Home </span></b><span style="color:#333333">- Brings you back to the home page from other locations.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">2. Explore/Search</span></b><span style="color:#333333"> - This gives you access via the magnifying glass to see trending or recommended stories. You can search by topic, person or usernames.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">3. Plus Symbol</span></b><span style="color:#333333"> - Press this to initiate a post to your feed (see the process below).<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">4. Heart</span></b><span style="color:#333333"> - Your notifications are shown here – for when someone
<i>follows </i>you, <i>likes </i>a post, <i>comments </i>and so on.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">5. Person - </span></b><span style="color:#333333">This leads to your profile. When others come to your page, this is what they would see.<o:p></o:p></span></p>
</div>
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</td>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1058" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
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</tbody>
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</td>
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</tbody>
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</td>
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</tbody>
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</td>
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</tbody>
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</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">The Stuff in the Middle</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">Your Feed</span></b><span style="color:#333333"> - The content in your account is called your "feed." It is filled with recent posts of those you follow, as well as ads and
<i>suggested </i>posts of things that Instagram thinks you might like.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">NOTE</span></b><span style="color:#333333">:<i> Instagram Stories
</i>are vertical photos or videos that <b><i>disappear </i>after 24 hours </b>after posting.
<b>Instead of being part of the feed</b>, they're displayed at the top of the home page.<o:p></o:p></span></p>
</div>
</div>
</div>
</td>
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</div>
</td>
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</tbody>
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</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l19 level1 lfo4">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Post</span></b><span style="color:#333333"> - The content you add to your profile - image, video (up to one minute), text.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l13 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Tagging </span></b><span style="color:#333333">- This can be used in two ways. You can "tag" people who are in the post, or type "@" followed by their username in the comment section to refer to
an IG user.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l0 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Hashtags </span></b><span style="color:#333333">- You can use hashtags in your message to add context or make the post discoverable by topic to others, like #vote2020 or #photooftheday<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l3 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Like</span></b><span style="color:#333333"> - To "like" someone's post, you tap on the heart underneath the person's post.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l17 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Comment </span></b><span style="color:#333333">- To post a comment on someone's post that you follow, tap on the speech bubble icon. Keep in mind that your comment will be public. <o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l1 level1 lfo9">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">Follow </span></b><span style="color:#333333">- How you connect with others. You follow others and they follow you.
<b>NOTE</b>: If your account is "private" you will need to approve requests (accept or deny). Public accounts do not need to be confirmed.<o:p></o:p></span></p>
</div>
</div>
</td>
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</td>
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</tbody>
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</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 0in 7.5pt 0in">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="474" id="_x0000_i1059" src="https://files.constantcontact.com/ee1208b4001/eec54039-e9cc-4ba0-b19a-bb64e14f79db.png"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1060" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
</td>
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</tbody>
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</div>
</td>
</tr>
</tbody>
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</div>
</td>
</tr>
</tbody>
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</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">Create a Post</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
</div>
</div>
</td>
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</tbody>
</table>
</div>
</td>
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</tbody>
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</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1061" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="238" id="_x0000_i1062" src="https://files.constantcontact.com/ee1208b4001/03d43f50-293d-4166-95ce-57f2d97c68b9.png"><o:p></o:p></p>
</div>
</td>
</tr>
<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1063" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1064" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
</tr>
</tbody>
</table>
</td>
<div>
<div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l10 level1 lfo10">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="color:#333333">To begin a post, tap the
<i>Plus </i>icon</span></b><span style="color:#333333"> in the middle of the <i>bottom
</i>toolbar<b> (not the camera icon in the top left as that is for creating a Story).</b>
<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l16 level1 lfo11">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Choose to take a new <i>
photo </i>or <i>video</i>, or upload an existing picture (or pictures for a carousel post) from your photo gallery. The optimum image size is either 1080 x 1080 pixels (square) or 1080 x 1350 pixels (rectangle). <o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l6 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Click <i>Next </i>and you have the choice to use one of Instagram's many
<i>filters </i>or <i>edit </i>the image. You can even trim your video right in the app and take seconds off the beginning or ending.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l8 level1 lfo13">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Add a <i>comment </i>to your picture,
<i>tag </i>people, add a <i>hashtag </i>and/or mark the <i>location</i>.<o:p></o:p></span></p>
</div>
</div>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="45%" valign="top" style="width:45.0%;background:white;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="223" id="_x0000_i1065" src="https://files.constantcontact.com/ee1208b4001/1ef57ab9-4125-4fb2-825d-b3e1e6908432.png"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
<td width="55%" valign="top" style="width:55.0%;background:white;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 7.5pt">
<div>
<div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l4 level1 lfo14">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Choose to <i>Share </i>
it to Instagram users or other social networks. <o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l5 level1 lfo15">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Hit <i>Share </i>and your post will appear in your profile and your followers' feeds.<o:p></o:p></span></p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1066" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#475ECC">Post to Your Instagram Story</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="border-collapse:collapse;margin-right:3.5pt;word-wrap: break-word">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1067" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="176" id="_x0000_i1068" src="https://files.constantcontact.com/ee1208b4001/a2e9f83b-30a5-4411-8cfd-f25661a4c067.png"><o:p></o:p></p>
</div>
</td>
</tr>
<tr style="height:3.75pt">
<td width="15" valign="top" style="width:3.75pt;padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1069" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td valign="top" style="padding:0in 0in 0in 0in;height:3.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1070" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
</tr>
</tbody>
</table>
</td>
<div>
<div>
<div>
<p class="MsoNormal"><b><i><span style="color:#333333">Stories </span></i></b><span style="color:#333333">are in a vertical format and are a series of images, video and/or graphics.
<b>Again, they are automatically deleted after 24 hours. </b> <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l12 level1 lfo16">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:black">To post a new Story (instead of tapping the bottom middle
<i>Plus </i>sign for a post), tap the camera icon in the top left of the screen (or swipe your screen to the right). </span><span style="color:#333333">
<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l9 level1 lfo17">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Tap the center button to take a picture, or tap and hold the button down to take a video.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l14 level1 lfo18">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#333333"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#333333">Or, you can choose a photo or video from your gallery by swiping UP anywhere on the screen.<o:p></o:p></span></p>
</div>
</div>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="40%" valign="top" style="width:40.0%;background:white;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 0in 7.5pt 0in">
<div>
<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="217" id="_x0000_i1071" src="https://files.constantcontact.com/ee1208b4001/9489b3a0-2c4f-4625-9518-89eb2eeeda5f.png"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
<td width="60%" valign="top" style="width:60.0%;background:white;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 7.5pt">
<div>
<div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l20 level1 lfo19">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#2C2C2C"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#2C2C2C">This will open a whole new panel with a range of options with icons displayed at the top to draw, add a sticker or text to your image or video.<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l18 level1 lfo20">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#2C2C2C"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#2C2C2C">When you’re ready, click the
<i>Send To</i> option to share your story. <o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#2C2C2C">More options include…</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l22 level1 lfo21">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#2C2C2C"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#2C2C2C">The '<i>Boomerang'</i> feature which makes a short video that loops.
<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l15 level1 lfo22">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#2C2C2C"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#2C2C2C">Include <i>Music</i> to add some personality.
<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" style="margin-left:30.0pt;text-indent:-12.0pt;mso-list:l11 level1 lfo23">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#2C2C2C"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="color:#2C2C2C">The <i>Live</i> option, which lets you broadcast from your phone in real-time to your followers.</span><span style="font-size:13.0pt;color:#2C2C2C">
</span><span style="color:#2C2C2C"><o:p></o:p></span></p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 0in 6.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="93%" style="width:93.0%;border-collapse:collapse;min-width: 93%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1072" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in;word-wrap: break-word">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div>
<div>
<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;color:#475ECC">IGTV (Instagram TV)
</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="color:#333333">IGTV is accessible</span></b><span style="color:#333333"> from your Instagram account
<b><i>and </i></b>a separate IGTV app. <b>It allows you to post videos longer than one minute</b> in a long form (vertical) the format that takes up your entire screen. (Although, you now can add horizontal formats as well.)<b> IGTV is modeled after YouTube
to focus on video interactions.</b> <o:p></o:p></span></p>
</div>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div>
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr>
<td valign="top" style="padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%;cursor:default">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:3.75pt 0in 3.75pt 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;border-collapse:collapse;min-width: 100%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 4.5pt 0in;height:.75pt">
<div>
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1073" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
</td>
</tr>
</tbody>
</table>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="180" id="_x0000_i1074" src="https://files.constantcontact.com/ee1208b4001/41d9a61c-7e5a-4de3-b0a4-4021dd05cea3.png"><o:p></o:p></p>
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1075" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1076" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<img border="0" width="5" height="1" id="_x0000_i1077" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#333333">Communications: Listening</span></b><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><i><span style="color:#333333">What makes you ask that?</span></i><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333">If you've ever been asked a question (and who hasn't), the initial temptation is to answer it. And more times than not, that works just fine.<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="color:#333333">However, here's a clever technique that will give you greater insight and allow you to provide a more satisfying reply.<o:p></o:p></span></p>
</div>
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<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><i><span style="color:#333333">Great, what makes you ask that?</span></i><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><i><span style="color:#333333">Interesting, what makes you ask that?</span></i><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><i><span style="color:#333333">I'm not sure, what makes you ask that?</span></i><span style="color:#333333"><o:p></o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><span style="color:#333333">Yes, you want to first acknowledge that you heard the question ... with a noncommittal start as shown above ... something that sounds accepting of the inquiry and not challenging. Something that shows you're
interested and ready to listen.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">You don't want the "<i>what makes you ask that</i>" to sound belligerent, irritated or condescending. You need it to be respectful and professional ... maybe even curious.<o:p></o:p></span></p>
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<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
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<div>
<p class="MsoNormal"><b><span style="color:#333333">TIP:</span></b><span style="color:#333333"> Even
<i>after </i>you've given an answer, you can follow it up with "<i>By the way, what makes you ask that?"</i> You can never go wrong and you'll always get a greater understanding.<o:p></o:p></span></p>
</div>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="5" height="1" id="_x0000_i1078" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="180" id="_x0000_i1079" src="https://files.constantcontact.com/ee1208b4001/da1c6ee9-ba35-4af5-9c80-8e1b5781189e.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" id="_x0000_i1080" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="1" height="5" id="_x0000_i1081" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="5" height="1" id="_x0000_i1082" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<div>
<p class="MsoNormal"><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#333333">Leadership
</span></b><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><i><span style="color:#333333">Employee-focused vision for the organization</span></i><span style="color:#333333"><o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><b><span style="font-family:"Arial",sans-serif;color:#333333">True Story: Searching for good V<i>isions</i></span></b><span style="color:#333333">
<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">I was walking the exhibitor floor at a city and county government IT conference and talking with various vendors. Because there was a presentation going on in the auditorium, the company sales reps had little
to do.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">So I took the opportunity to ask the various vendors my favorite question, "<i>What is the vision of your company?"</i>
<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">I typically get a blank stare ... or a weak stab at it. Far more often than not they tell me a mission, a goal, a value … but very, very seldom do they come up with a true
<i>vision</i>. <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">So when I asked this very question of a representative from
<i>Service Express, Inc.</i> (SEI), he readily and enthusiastically replied, "<i>to help our employees achieve their goals."</i>
<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">"No," I said, "the vision of the company." <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">"That IS the vision of the company," he replied. <o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">This interplay repeated itself a few times because frankly, I didn't believe it.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">However, it was certainly confirmed when the rep connected me with Ron Alvesteffer, CEO of this IT hardware maintenance services company. The rep gave me Ron's email and said he'd welcome a call.
<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333">I did. He did. It was an excellent conversation. Here's the vision they live by.<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="color:#333333">SEI Vision</span></b><span style="color:#333333">
<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><i><span style="color:#333333">"To work with our employees to help them achieve
</span></i><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><i><span style="color:#333333">their personal, professional and financial goals."</span></i><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="color:#333333"><o:p> </o:p></span></p>
<div>
<p class="MsoNormal"><span style="color:#333333">Is this nice? Sure! <b>But more importantly, it brings results.</b>
<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><span style="color:#333333"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="color:#333333">SEI Performance</span></b><span style="color:#333333"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="color:#333333">Double-digit revenue growth, year after year, for well over a decade,<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="color:#333333">along with multiple national awards … all attributed to a vision that is EMPLOYEE focused.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="5" height="1" id="_x0000_i1083" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGq0xgBRxq7c6vZrHdsPEdj6F9fCTfjo8x4GePu7r2hMIoCkbBK2Rttf4DMFyqbYYFCTOFDwGUKrG3IrIFMfvMkX6mFSScH1yM57f3HOLopItB&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew=="><span style="text-decoration:none"><img border="0" width="272" id="_x0000_i1084" src="http://files.constantcontact.com/ee1208b4001/b13a7a6a-7445-4d8e-b741-4b475385ef5b.png"></span></a><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="http://r20.rs6.net/tn.jsp?f=001iHs6bsaYuKGQ0tcgWKtrlf1hqsfBjodcApFpJcGZBm4f88G7MiRGq7g3PeHb34oIXDqhnK3w_sE5ijafu3XlPr3gmOzbp-JQ0EEq96QoMrZIuBzMLgSwPw5Qn_Ps24DyZHo1-b5otH3_4XW_kqHOIRMn9JpeFxq7osoVUMmwGig=&c=Tt7pyrmv2lVJXhsxETaQteCsd47jeFCJrgBY-fHc8kmP3LFParfp_Q==&ch=Lq6RtJkBCFengdv17QH4xa5GEn5jOCYrgDLCs-dO7_4GXWhUglY-Ew=="><span style="text-decoration:none"><img border="0" width="271" id="_x0000_i1085" src="http://files.constantcontact.com/ee1208b4001/8751eb23-fa9b-43ba-9f5f-7e80a465c6c5.png" alt="Ask a question"></span></a><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#333333">Copyright 1996-2020 Shared Results International. Published weekly. Distribution is limited by license. For information on how to include additional recipients,
contact <a href="mailto:support@tech-talk.com">support@tech-talk.com</a> 941-355-2092. </span><span style="color:#333333"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#1F497D">The Tech-Talk e-newsletter for Oregon library staff is distributed weekly via the Libs-OR and TechTalk mailing lists.<b>
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<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#1F497D">Tech-Talk is a paid subscription service for staff of Oregon libraries and is supported in whole by the Institute of
Museum and Library Services (IMLS) through the Library Services and Technology Act (LSTA), administered by the State Library of Oregon.</span></b><span style="font-size:9.0pt;font-family:"Verdana",sans-serif;color:#5D5D5D"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:#1F497D">Cheers,<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:3.0pt"><b><span style="font-size:10.0pt;font-family:"Century Gothic",sans-serif;color:black">Darci Hanning, MLIS<o:p></o:p></span></b></p>
<p class="MsoNormal" style="margin-bottom:3.0pt;line-height:115%"><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F4E79">Public Library Consultant / CE Coordinator<br>
</span></b><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#2E74B5">Continuing Education Resources:
</span></b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F497D"><a href="https://libguides.osl.state.or.us/conted"><b><span style="line-height:115%;color:#0563C1">https://libguides.osl.state.or.us/conted</span></b></a></span><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#2E74B5">
</span></b><b><span style="font-size:10.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F4E79"><br>
</span></b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F497D"><a href="mailto:darci.hanning@state.or.us"><span style="color:#2E74B5">darci.hanning@state.or.us</span></a></span><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F4E79">
</span><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F497D">|</span></b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F4E79">
</span><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:red">NEW NUMBER: 971-375-3491</span></b><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F4E79">
</span></b><b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F497D">|
</span></b><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#1F497D"><a href="https://www.oregon.gov/library"><span style="color:#0563C1">www.oregon.gov/library</span></a></span><u><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif;color:#0563C1"><o:p></o:p></span></u></p>
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