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<b><span style="font-family:"Arial",sans-serif;color:#1F497D">Welcome to the latest issue of Tech-Talk!<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-family:"Arial",sans-serif;color:#1F497D">Reminder:
</span></b><span style="font-family:"Arial",sans-serif;color:#1F497D">When accessing resources at the
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for <b>both</b> the username and password when prompted.</span><span style="font-family:"Arial",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal" align="center" style="margin-bottom:12.0pt;text-align:center">
<b><span style="font-size:9.0pt;font-family:"Arial",sans-serif">Tech-Talk is a paid subscription service for staff of Oregon libraries and is supported in whole by the Institute of Museum and Library Services (IMLS) through the Library Services and Technology
Act (LSTA), administered by the State Library of Oregon.</span></b><span style="font-family:"Arial",sans-serif"><o:p></o:p></span></p>
<div id="preheader">
<p class="MsoNormal" style="mso-line-height-alt:.75pt"><span style="font-size:1.0pt">They'll increase your visibility and engagement<o:p></o:p></span></p>
</div>
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<p class="MsoNormal" style="mso-line-height-alt:.75pt"><span style="font-size:1.0pt"><img border="0" width="1" height="1" style="width:.0138in;height:.0138in" id="_x0000_i1061" src="https://r20.rs6.net/on.jsp?ca=91fa98d7-1539-4d19-a195-a0916f0ca613&a=1100778316270&c=4f52e898-6edc-11ea-9474-d4ae529a85ae&ch=69c188cc-cdfb-11eb-b3db-fa163e6b8330"></span><span style="font-size:1.0pt"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="490" height="115" style="width:5.1041in;height:1.2013in" id="_x0000_i1060" src="https://files.constantcontact.com/ee1208b4001/f83449a5-bce3-4d6a-9fcf-1833537cf016.png" alt="Tech-Talk 27 years"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0069in" id="_x0000_i1059" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="https://r20.rs6.net/tn.jsp?f=001Oy3rUyUs4Y4TjtxlQm65Nj2vAMG-34JW4VQXnzeulaxsN-OGzsy2vxrVjB9bSGZ_105I_xUD3JmHqqyzJSjnzb2pd35si3zo8E6V-lui9Be1wUf8FRNtMUCDuwULGLc4BvGuNgVl1pxImRZxy5U0jUyuklhXyjSYFGz4BQatHwSW3wu4IxDXPj0hHwP3jMnQatkiKXL8nhgnXhuY0eVPTA==&c=-Xr3WXpqLRZDLxlQ0ePn7RWrSf2SpzuKBHU621xSTSMmLuGAMrhstA==&ch=xRfLjXGmFftMHnte7F3hf63CChmSRpluoWSZEDf8gb8lqeSs9xSqyw=="><span style="text-decoration:none"><img border="0" width="600" height="363" style="width:6.25in;height:3.7777in" id="_x0000_i1058" src="https://files.constantcontact.com/ee1208b4001/ffdc6cf3-eee5-4d33-bb78-06ab22ad62dc.png" alt="video"></span></a><o:p></o:p></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1057" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p align="center" style="text-align:center"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Photo by
<a href="https://r20.rs6.net/tn.jsp?f=001Oy3rUyUs4Y4TjtxlQm65Nj2vAMG-34JW4VQXnzeulaxsN-OGzsy2v5ztuEiUwwOQZxsjoZaUIKhC-rFM-x05nUjCE1K6sVFpM0_Ac3Qta81HPGSbh5a-eWYqMjXnUNVGgyWV9XB1Jag8887m-8V6_7ZUjgH9YbEALXGS488mDA2qpHWwLQJz02hrWgdDx1MQV_yY89SNk19Bucu0ZD7LV6D2itrJKcCWR1nO96igxiowVi9v0fpURrom6ChSK2uL54Uyq22jR9s=&c=-Xr3WXpqLRZDLxlQ0ePn7RWrSf2SpzuKBHU621xSTSMmLuGAMrhstA==&ch=xRfLjXGmFftMHnte7F3hf63CChmSRpluoWSZEDf8gb8lqeSs9xSqyw==" target="_blank">
<b><span style="color:#428BCA">Nick Fewings</span></b></a> on <a href="https://r20.rs6.net/tn.jsp?f=001Oy3rUyUs4Y4TjtxlQm65Nj2vAMG-34JW4VQXnzeulaxsN-OGzsy2vxrVjB9bSGZ_aGeQOADyE67dskkvLwq1amF7gfHAcZIrM3AqU3kONZl0KzP1q1izGWnK-rxGchxK5omZUHjAnmCeU2sZCirA29WqCsFewdn1iaVw6cLZJlT8OKByHwnMD9WpbJUqazqMvHLxEObDQmzg8C3BliOyxcX3i_JcD-_oFzpcC3QLjMX00aP1hwijJFjUT6r3xodqX7SYsDnX_FXLOBRCgmS5gA==&c=-Xr3WXpqLRZDLxlQ0ePn7RWrSf2SpzuKBHU621xSTSMmLuGAMrhstA==&ch=xRfLjXGmFftMHnte7F3hf63CChmSRpluoWSZEDf8gb8lqeSs9xSqyw==" target="_blank">
<b><span style="color:#428BCA">Unsplash</span></b></a><o:p></o:p></span></p>
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<p><b><span style="font-size:16.0pt;font-family:"Arial",sans-serif;color:#315FC3">Webinars for You </span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">Aug 9: [WEB TOOL]</span></b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">
<i>Exploring Artificial Intelligence (AI) in Everyday Life</i> [3 pm ET for 1 hour]
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</span></span></span><![endif]><b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">Aug 23: [WEB DESIGN]</span></b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">
<i>Introducing BASIC Website Design to Upgrade Your Site and Modify Pages </i>[3 pm ET for 1 hour]
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</span></span></span><![endif]><b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">Sep 13: [FAVORITES -PART 1]</span></b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">
<i>Supercharge Your Productivity, Tech-Talk's Favorite Tips for Success </i>[3 pm ET for 1 hour]
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</span></span></span><![endif]><b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">Sep 27: [FAVORITES -PART 2]</span></b><span style="font-size:13.0pt;font-family:"Times New Roman",serif;color:black">
<i>Supercharge Your Productivity, Tech-Talk's Favorite Tips for Success </i>[3 pm ET for 1 hour]
<o:p></o:p></span></p>
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Webinars and Register Here</span></b></a> </span><o:p></o:p></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1053" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">WEB DESIGN – Do You Have These Essentials on Your Web Pages and Posts?
<o:p></o:p></span></h1>
<p><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Intermediate</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1052" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="right" style="text-align:right"><img border="0" width="265" height="177" style="width:2.7569in;height:1.8402in" id="_x0000_i1051" src="https://files.constantcontact.com/ee1208b4001/a9b065de-99db-4e80-aef2-77f3ad54a3d4.png" alt="website page and post parts"><o:p></o:p></p>
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<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Do you create website pages</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> for your events or programs… or want to?
<b>Maybe you</b> <b>post blog articles. </b>If you want your content to be found and look professional, there are some
<b>"back end" considerations you should have in place.</b><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">You may not be responsible for your organization's web design, but if you add content,
<b>there are items that are important to include that you may be overlooking. </b>
I'm not talking about the content text and images. You can do a lot more and <b>get greater visibility</b> ... if you pay attention to the details we're outlining here.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">To create the optimum effect,</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> you need to do more than: 1) focus on the look and feel
of a website page, 2) making sure the content is informative, easy to read, has a clear call-to-action, and 3) including engaging visuals.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">There are elements on the back end</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> of a website page or post that should not be overlooked.
You want your <b>content to be found </b>... and <b>look professional</b> when it shows up in a Google search or posted to social media, right?<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Let's break down these four backend components
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">that have significant importance and should be remembered when you publish your page or blog post.
<o:p></o:p></span></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1050" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">1. Page Title<o:p></o:p></span></h1>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">OK, this one might seem obvious, but are you really<b> using the page (or blog) title strategically</b>?
<b>Also called the <i>title tag, </i></b>this text helps both the readers and search engines understand the
<i>purpose </i>of the page. Every website page should have a title that focuses on the reason for the page ...<b> using
<i>keywords</i>. </b><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Here are guidelines and helpful tips</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#C03E30">
</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">for six (6) aspects of the
<b><i>title</i></b>.<o:p></o:p></span></p>
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<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">1. Length</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - When giving your page a title, it should not be more
than 50-60 characters. Otherwise, it won't display correctly and may get cut off in a search results page. <o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">2. Search Engine Optimization, Keyword-Rich -</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> When the page or post
comes up in a keyword search, the <b>title of the page plays a prominent role</b>! A
<i>descriptive </i>title that uses<i> keywords</i> related to your content can help the page be found, and encourage people to click through to view it. <o:p></o:p></span></p>
<p class="indent-0"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-0"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">In the image below, see how the title is listed in a Google search.
<b>TIP</b>: After you've finished writing your content, go back and see if you can create a stronger, keyword-rich title.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="display:none"><o:p> </o:p></span></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="554" height="160" style="width:5.7708in;height:1.6666in" id="_x0000_i1049" src="https://files.constantcontact.com/ee1208b4001/6f37f6c3-2451-4de7-ac55-c148ff522f19.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1048" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="right" style="text-align:right"><img border="0" width="263" height="147" style="width:2.743in;height:1.5277in" id="_x0000_i1047" src="https://files.constantcontact.com/ee1208b4001/38746a33-8dfc-4dc6-8106-29addb63347f.png" alt="page title example"><o:p></o:p></p>
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<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">3. Browser Tab Label</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - Remember the page (or post) title is
<b>visibl</b>e <b>when opened in a <i>browser </i>tab.</b> It helps viewers identify it, especially when they have several open at once. Making your title descriptive (not generic) helps you and others recognize it.<o:p></o:p></span></p>
<p class="indent-0"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">4. Accessibility</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - Page titles are also crucial as they provide context
and navigation for <i>screen readers</i>. A <i>descriptive </i>title enhances website accessibility for all users.</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:#C03E30">
</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="indent-0"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">5. Bookmarking</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> – The title is shown when a user bookmarks a page.
This helps them quickly find it later in their bookmarked list ... which you want them to do!<o:p></o:p></span></p>
<p class="indent-0"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-0"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">6. Social Media Sharing</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - When you paste the URL of a page (or a
post) in social media or in messaging apps like Facebook Messenger,<b> the title is automatically added to accompany the image.</b> For example, in the picture below, when we pasted the Library of Congress website URL into a Facebook post,
<b>the page <i>title was </i>automatically included</b>. This is just another reason to have an impactful title.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="display:none"><o:p> </o:p></span></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="439" height="384" style="width:4.5694in;height:4.0in" id="_x0000_i1046" src="https://files.constantcontact.com/ee1208b4001/11474cb2-d780-43d7-9e88-685e93c271a2.png" alt="Library of Congress link"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<td width="100%" valign="top" style="width:100.0%;padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1045" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="display:none"><o:p> </o:p></span></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">2. Page Description<o:p></o:p></span></h1>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">The page description (often referred to as the "<i>meta description</i>") is a very concise summary of the content on the page (or post) that is
<b>entered on the<i> back end </i>of the website. </b><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l6 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Length
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">- So that it doesn't get cut off, the general recommendation is that it should be 150-160 characters in length.
<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l0 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Search Engine Visibility</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - The<b><i> page description</i></b>
isn't shown on the page itself but is <b>visible right below the title in a<i> search engine results</i> pag</b>e. It lets the reader know what the purpose of the page is and entices them to click on the link to view more.<b>
</b><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="display:none"><o:p> </o:p></span></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="435" height="125" style="width:4.5347in;height:1.2986in" id="_x0000_i1044" src="https://files.constantcontact.com/ee1208b4001/76e8ea36-3cac-4859-8f35-fd4d0022db09.png"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="display:none"><o:p> </o:p></span></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l9 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">SEO Considerations</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - While meta descriptions don't directly
impact SEO (Search Engine Optimization), the inclusion of relevant keywords can be helpful in catching the user's attention improving the click-through rate.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">CAUTION</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">:<b> If you don't include your own page description</b>, Google or other search
engines will automatically pull the first 150 to 160 characters of text on the page ... which may not be what you want.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<td width="100%" valign="top" style="width:100.0%;padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1043" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">3. Keywords<o:p></o:p></span></h1>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Strategic use of keywords</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> in website pages can significantly affect your website's
visibility and reach.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l7 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Search Engine Ranking</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - Add relevant keywords and phrases
to your website pages via a backend plugin such as <i>All in One SEO, Yoast SEO</i> or
<i>Monster Insights</i>. An even more powerful strategy is to make sure your keywords are already sprinkled throughout the text of your page or post. This is known as "<i>organic
</i>placements".<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1042" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td style="padding:0in 0in 7.5pt 0in;height:.75pt">
<p class="MsoNormal" align="right" style="text-align:right"><img border="0" width="212" height="190" style="width:2.2083in;height:1.9791in" id="_x0000_i1041" src="https://files.constantcontact.com/ee1208b4001/68b0a090-31e9-4ceb-9f51-f18245f2c023.png" alt="keyword planner"><o:p></o:p></p>
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<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l8 level1 lfo9">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Planning</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - When creating your target keywords or key phrases,
it's too easy to use terms to describe what your page talks about. Instead, it's much better to research the words and phrases someone would
<b>enter into a Google search to find your content</b>. Use a tool like the <a href="https://r20.rs6.net/tn.jsp?f=001Oy3rUyUs4Y4TjtxlQm65Nj2vAMG-34JW4VQXnzeulaxsN-OGzsy2vxrVjB9bSGZ_Irr7OkcVPpwTO2XkTSkpLQnYzkxg9R6z5miGjmGyzyMALcJPZyuMg6TwqFWiMSGha81aO_j04z4QNuMfgl4xbESn3gSFz3t-Fdqq8d2d_Z_eEOLk-ywCeZSxvtSs9nEiuzVHr2rg9-o=&c=-Xr3WXpqLRZDLxlQ0ePn7RWrSf2SpzuKBHU621xSTSMmLuGAMrhstA==&ch=xRfLjXGmFftMHnte7F3hf63CChmSRpluoWSZEDf8gb8lqeSs9xSqyw==" target="_blank">
<b><span style="color:#428BCA">Google Keyword Planner</span></b></a> to identify terms that people are<i> actually using
</i>to find what they need.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1040" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">4. Featured Image<o:p></o:p></span></h1>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Featured
</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">images are usually used for blog posts but can also be added on regular pages as well.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l1 level1 lfo10">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Placement -
</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">When you
<b>designate a featured image </b>in a post, it is usually the "thumbnail" you see on a blog summary/feed page (as in the picture below) or it is the big picture at the top of the article. <o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="538" height="225" style="width:5.6041in;height:2.3402in" id="_x0000_i1039" src="https://files.constantcontact.com/ee1208b4001/7796a9d6-a62a-4776-967f-6d122f74329b.png" alt="thumbnail example"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1038" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="right" style="text-align:right"><img border="0" width="274" height="293" style="width:2.8541in;height:3.0486in" id="_x0000_i1037" src="https://files.constantcontact.com/ee1208b4001/0544476d-2190-443e-a9f7-a3dfac1d2f20.png" alt="social media post"><o:p></o:p></p>
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<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l3 level1 lfo11">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Visual Interest</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - Of course having a<b> picture to accompany
the text</b> can grab website visitor's attention and entice them to click on and read the full post.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:66.0pt;text-indent:-12.0pt;mso-list:l4 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Social Media</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> - When you share a post by pasting the URL
of the page on sites like Facebook and Twitter, the <b>featured image will automatically be shown in the link preview</b> (example to the right). A colorful image can encourage more clicks and shares.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">NOTE:</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> In any website platform (like WordPress, Weebly or Squarespace), in the page
or post creation,<b> look for a section in the backend to add each of these items:
</b><i>Title, Meta Description, Keywords </i>and <i>Featured Image</i>. However sometimes, as in WordPress, you may need to
<b>install a plug-in to make it easier to add some of these elements.</b><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1036" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center"><img border="0" width="157" height="157" style="width:1.6319in;height:1.6319in" id="_x0000_i1035" src="https://files.constantcontact.com/ee1208b4001/25e32a02-9b44-4b3d-bee9-22c2250f2af3.png" alt="webinar"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;width:inherit;border-radius: 10px;border-spacing: 0">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" style="background:#552697">
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<p class="MsoNormal" align="center" style="text-align:center"><span style="color:black"><a href="https://r20.rs6.net/tn.jsp?f=001Oy3rUyUs4Y4TjtxlQm65Nj2vAMG-34JW4VQXnzeulaxsN-OGzsy2v6WVLEzCHUyP2Ji-Y7I_8Pum0Jjxk0GWFsEKY_hH8d8uarQD4E6MCqYpTPuqHm5pMmrTQFYKkTjiv-gHGhPeSJss4SQpHxqDI5HEZKR0OmWd&c=-Xr3WXpqLRZDLxlQ0ePn7RWrSf2SpzuKBHU621xSTSMmLuGAMrhstA==&ch=xRfLjXGmFftMHnte7F3hf63CChmSRpluoWSZEDf8gb8lqeSs9xSqyw=="><b><span style="font-size:12.0pt;font-family:"Arial",sans-serif;color:white;text-decoration:none">Register
to Attend Here & Get Recording</span></b></a> </span><o:p></o:p></p>
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<td width="55%" valign="top" style="width:55.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p><b><span style="font-size:15.0pt;font-family:"Arial",sans-serif;color:black">Upcoming Webinar:
</span></b><span style="font-size:12.0pt;font-family:"Arial",sans-serif;color:#5E81CA"><o:p></o:p></span></p>
<p><span class="ql-cursor"><b><span style="font-size:15.0pt;font-family:"Tahoma",sans-serif;color:#552697"></span></b></span><b><span style="font-size:15.0pt;font-family:"Arial",sans-serif;color:#552697">Web Design</span></b><span style="font-size:15.0pt;font-family:"Arial",sans-serif;color:#552697">
</span><span style="font-size:12.0pt;font-family:"Arial",sans-serif;color:#5E81CA"><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Arial",sans-serif;color:#5E81CA"><o:p> </o:p></span></p>
<p><b><i><span style="font-size:13.0pt;font-family:"Arial",sans-serif;color:#552697">Introducing BASIC Website Design to Upgrade Your Site and Modify Pages</span></i></b><span style="font-size:12.0pt;font-family:"Arial",sans-serif;color:#5E81CA"><o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 7.5pt">
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">We'll help you understand terms and tools relating to working on web pages such as
<i>plugins, widgets</i> and more. <o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">We’ll also talk about best practices for design techniques
<i>using colors, fonts </i>and <i>images</i>. <o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1034" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<p class="MsoNormal"><img border="0" width="200" height="136" style="width:2.0833in;height:1.4166in" id="_x0000_i1033" src="https://files.constantcontact.com/ee1208b4001/f8f1ecc8-4884-4c21-8ed0-cf647e6db944.png"><o:p></o:p></p>
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1032" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#333333">Communications: Talking</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">"What could go wrong?"</span></i><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">We were in a quandary a few years back!</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> It had become apparent that we needed a bigger
and faster server for the Tech-Talk database. We wanted to find the best provider, right?<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">Of course we researched online, looked at customer reviews, and read up on the topic.
<b>Then came the interviews</b> ... talking with the sales folks at the companies we were considering. You know how they think that everything they have is perfect and exactly what we need.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">What they didn't expect</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">, was the question we asked each of them:<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p align="center" style="text-align:center"><span style="font-size:13.5pt;font-family:"Times New Roman",serif;color:black">"If we changed server platforms to yours,
</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p align="center" style="text-align:center"><span style="font-size:13.5pt;font-family:"Times New Roman",serif;color:black">and<b> one thing went wrong, what would it be?</b>"
</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p align="center" style="text-align:center"><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">You can see that this type of question catches people off guard when they are trying to convince you to accept what they have to offer. They are used to "<i>What features do you
have", "How much does it cost" </i>or <i>"How quickly can you make this happen"</i>.<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">When you ask:
<i>"If something went wrong, what would it be?</i>" you'll find out the worst. If it is a condition you can live with, you're all set!<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">TIP</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">:
<b>You can use this same technique in interpersonal communications</b>. Look for opportunities to flip your inquiries to the unexpected. You can still stay positive as you look at the "downside" of the situation. It's all in the tone and attitude.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:6.75pt 15.0pt 7.5pt 15.0pt">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td style="background:#5E81CA;padding:0in 0in 3.75pt 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0486in;height:.0138in" id="_x0000_i1031" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1597in;height:.0069in" id="_x0000_i1030" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="right" style="text-align:right"><img border="0" width="200" height="161" style="width:2.0833in;height:1.6736in" id="_x0000_i1029" src="https://files.constantcontact.com/ee1208b4001/2ac4f1fc-fb1e-4aa0-a15a-9d0874b5bff6.png"><o:p></o:p></p>
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<p align="center" style="text-align:center"><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">COMING: FREE RESOURCES</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">YES, we're still searching</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"> for great web tools and digital products to include in
the upcoming FREE RESOURCES area of Tech-Talk. <o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black">If you have a wish or an idea, let us know!<o:p></o:p></span></p>
<p><span style="font-size:12.0pt;font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
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<p><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#333333">Copyright 1996-2023 Shared Results International. Published weekly. Distribution is limited by license. For information on how to include additional recipients, contact
<a href="mailto:support@tech-talk.com">support@tech-talk.com</a> 941-355-2092. </span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-family:"Arial",sans-serif">Cheers,<br>
</span><b><span style="font-size:14.0pt;mso-ligatures:standardcontextual">Darci Hanning, MLIS (she/her/hers)</span></b><b><span style="font-size:14.0pt"><o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="mso-ligatures:standardcontextual">Public Library Consultant / CE Coordinator<br>
<b>Continuing Education Resources: </b><a href="https://libguides.osl.state.or.us/conted"><span style="color:#0563C1">https://libguides.osl.state.or.us/conted</span></a></span><span style="font-size:8.0pt;mso-ligatures:standardcontextual"><br>
<br>
<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:115%"><span style="mso-ligatures:standardcontextual">State Library of Oregon
<b>|</b> Library Support and Development Services <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:115%"><span style="mso-ligatures:standardcontextual">971-375-3491
<b>|</b> <a href="mailto:darci.hanning@slo.oregon.gov"><span style="color:#0563C1">darci.hanning@slo.oregon.gov</span></a>
<b>|</b> <a href="http://www.oregon.gov/library"><span style="color:#0563C1">www.oregon.gov/library</span></a>
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