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<title>Email from Shared Results International</title>
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<body lang="EN-US" link="blue" vlink="purple" style="word-wrap:break-word">
<div class="WordSection1">
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif">Welcome to the latest issue of Tech-Talk!</span></b><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif"><o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif"><br>
Reminder: </span></b><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif">When accessing resources at the
<u><a href="https://www.tech-talk.com/login/oregon">Tech-Talk website</a></u>,<br>
use ORLIBTECH for <b>both</b> the username and password when prompted.<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-size:10.0pt;font-family:"Aptos Display",sans-serif">Tech-Talk is a paid subscription service for staff of Oregon libraries and is supported in whole by the Institute of Museum and
Library Services (IMLS) through the Library Services and Technology Act (LSTA), administered by the State Library of Oregon.</span><span style="font-family:"Aptos Display",sans-serif"><o:p></o:p></span></p>
<div id="preheader">
<p class="MsoNormal" style="mso-line-height-alt:.75pt"><span style="font-size:1.0pt">Are you streaming?<o:p></o:p></span></p>
</div>
<div id="tracking-image">
<p class="MsoNormal" style="mso-line-height-alt:.75pt"><span style="font-size:1.0pt"><img border="0" width="1" height="1" style="width:.0119in;height:.0119in" id="_x0000_i1069" src="https://opiayfbab.cc.rs6.net/on.jsp?ca=5e3c0e6c-71c2-48ea-a881-cad9c74987d0&a=1100778316270&c=4f52e898-6edc-11ea-9474-d4ae529a85ae&ch=69c188cc-cdfb-11eb-b3db-fa163e6b8330"></span><span style="font-size:1.0pt"><o:p></o:p></span></p>
</div>
<div>
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<p align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black">Photo by
<a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elriOb0JJZyxUV9WGJ5mLfV3pXSXuuaUHsoh6TnezA5MXksfuQoYkxs-S1FDqn2VB71WJZgl62TPUJgSlqoms2aBKIauf6_uRfxcyqXUOBwJulyh28HxII6v6g3_iGYLSEP83cQsOlUkw05wU9NVCfj1nPG_ARlR8bfiq-d0ZX8T24A1Xi_3c8wRVpjjW-nhgJ25L_vZn8p2zHt5z2EMvMXYcQ==&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank">
<b><span style="color:#315FC3">Michael Carruth</span></b></a> on <a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elrilOYIHheAitAfeG4vW7DiTvfgOBUqWL8i0FXE6FCHkC5QOkkZO68Eo8nt4Grzv7VlwdcC_HnZUEVMtscHscJAqYDnw1BkVRHnPZKA0BUX5TfvkAnXK693S7OhRAU5PoWU1GCoYV5etSofx195TrNHENh4kQv0Jdvn9fjUtuo6jd2t-f_bHVgtUxWq04KJ6KHObxc6dhcAwHbWO0vVXyIIgMiEDe6xfA5aAVSvC1pNWyRTwVHaxwmp4CHDwNLLq47Bl-PJY5bMhe0=&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank">
<b><span style="color:#315FC3">Unsplash</span></b></a><o:p></o:p></span></p>
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<p><b><span style="font-family:"Times New Roman",serif;color:black">The other day I asked my husband for gift ideas</span></b><span style="font-family:"Times New Roman",serif;color:black">. He said he'd like an iTunes gift card. I had to chuckle as he hasn't
yet transitioned to <i>streaming </i>music and likes to purchase individual songs (or albums) and download them to his playlist. You might consider this "old school" -- like how we used to buy records or cassettes. <o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black">In the digital age,
<b>streaming services have revolutionized</b> <b>how we listen to music</b> and audio content. You have access to literally millions of songs. It's like you have your own customized radio station just for you!<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black">If you're not 100% sure what I mean…<b>streaming refers to listening to music over the internet without downloading the audio files to your device.</b> Instead of storing the songs locally, the
music is delivered to your device (such as a smartphone, computer, or smart speaker) through a continuous stream from a remote server. You get to pick the songs you listen to and can curate (create) your own playlist.<o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">Some Key Features of Music Streaming<o:p></o:p></span></h1>
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<p><b><span style="font-family:"Times New Roman",serif;color:black">Instead of purchasing individual songs or albums</span></b><span style="font-family:"Times New Roman",serif;color:black">, you get access to a massive library of music with streaming. This
is done be subscribing to what is called a "streaming platform" (like <i>Spotify</i>). Depending on the platform you choose, you get:<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l4 level1 lfo1">
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</span></span></span><![endif]><b><span style="font-family:"Times New Roman",serif;color:black">On-Demand Access
</span></b><span style="font-family:"Times New Roman",serif;color:black">- Choose from millions of songs and playlists whenever you want, without needing to purchase individual tracks or albums.<o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-family:"Times New Roman",serif;color:black">No File Storage Required</span></b><span style="font-family:"Times New Roman",serif;color:black"> - Music is played directly from the internet, so you don't need
to use up storage space on your device.<o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-family:"Times New Roman",serif;color:black">Subscription or Ad-Supported Models</span></b><span style="font-family:"Times New Roman",serif;color:black"> - Most platforms offer
<i>free </i>levels with ads ... and <i>paid </i>subscriptions for additional features like offline playback and higher sound quality.<o:p></o:p></span></p>
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</span></span></span><![endif]><b><span style="font-family:"Times New Roman",serif;color:black">Customization and Discovery</span></b><span style="font-family:"Times New Roman",serif;color:black"> - Streaming services often use algorithms to recommend music
based on your preferences and listening history.<o:p></o:p></span></p>
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</span></span></span><![endif]><b><span style="font-family:"Times New Roman",serif;color:black">Cross-Device Syncing</span></b><span style="font-family:"Times New Roman",serif;color:black"> - You can access your account and playlists when you sign into any
of your devices (e.g. phone, tablet, laptop).<o:p></o:p></span></p>
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<img border="0" width="15" height="1" style="width:.1547in;height:.0119in" id="_x0000_i1056" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p><b><span style="font-family:"Times New Roman",serif;color:black">With countless options available</span></b><span style="font-family:"Times New Roman",serif;color:black">, from globally recognized platforms like
<i>Spotify </i>and <i>Apple Music</i> to niche offerings like <i>Tidal </i>and <i>
Freegal</i>, choosing the right service can feel overwhelming. Each platform boasts unique features, pricing tiers, and content libraries, catering to different needs and preferences.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black">Whether you're a casual listener who loves discovering new tunes, or a budget-conscious user exploring free options, there’s a streaming service tailored for you. Let's break down the most popular
platforms, their key features, and who they're best suited for, helping you make an informed decision on where to tune in.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">NOTE</span></b><span style="font-family:"Times New Roman",serif;color:black">: At the bottom of this article you'll find
<b>definitions of audio tech terms</b> that we use. They are marked with an asterisk (*).
<o:p></o:p></span></p>
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<img border="0" width="15" height="1" style="width:.1547in;height:.0119in" id="_x0000_i1054" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">1. Spotify<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">For general music lovers and podcast listeners.
</span></b><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elrizvgrXk6i9MLOka0bj1jOOZpt5UiumDPfV--udZIfX28n8xck1lNfF9tHoskXUTZDbQNAMarBXFfiyUJP01UhQg==&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://spotify.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l18 level1 lfo2">
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</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Extensive music library and personalized playlists (e.g., Discover Weekly, Daily Mixes).<o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Strong podcast integration with exclusive shows.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l18 level1 lfo2">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Collaborative playlists and social sharing.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing (as of 12/2024): </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l17 level1 lfo3">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Free (ad-supported, lower quality, limited skips).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l17 level1 lfo3">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Premium: $11.99/month (ad-free, offline playback, high-quality streaming).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l17 level1 lfo3">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Family, Duo, and Student plans available.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l22 level1 lfo4">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Best for music discovery and playlist curation.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l22 level1 lfo4">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Excellent cross-platform compatibility.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weakness:</span></b><span style="font-family:"Times New Roman",serif;color:black"> No
<i>lossless</i>* audio quality.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0535in;height:.0119in" id="_x0000_i1052" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
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<tbody>
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<div align="center">
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1547in;height:.0119in" id="_x0000_i1051" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="266" height="69" style="width:2.7738in;height:.7142in" id="_x0000_i1050" src="https://files.constantcontact.com/ee1208b4001/a57824db-fb30-485a-b099-47e277457f25.png" alt="Apple Music logo featuring the Apple logo and the words "Music" in bold, black font on a white background."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">2. Apple Music<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">When you want direct integration for iOS devices.
</span></b><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elrifdIR3qOha8e8cFYbklWTjFnpduiGpMJagjtZDBazBYY_0VaSe6x0yubl6Ef-gK7EuSIrw9uFUfFHsM5rUxt4Kg==&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://music.apple.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l12 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Lossless and
<i>spatial audio (Dolby Atmos)</i>*.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l12 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Integration with iOS devices and Siri.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l12 level1 lfo5">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Robust music catalog and radio shows<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing (as of 12/2024): </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l21 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Individual: $10.99/month.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l21 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Family: $16.99/month.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l21 level1 lfo6">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Student: $5.99/month.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths:</span></b><span style="font-family:"Times New Roman",serif;color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l8 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">High-quality audio streaming.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l8 level1 lfo7">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Seamless integration with Apple devices.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weakness:</span></b><span style="font-family:"Times New Roman",serif;color:black"> Limited free version (only trial).<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div align="center">
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<td width="100%" valign="top" style="width:100.0%;padding:7.5pt 15.0pt 7.5pt 15.0pt">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0535in;height:.0119in" id="_x0000_i1049" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;float:right">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
<tbody>
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1547in;height:.0119in" id="_x0000_i1048" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td style="padding:0in 0in 7.5pt 0in;height:.75pt">
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<td style="padding:0in 0in 0in 0in">
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="291" height="58" style="width:3.0297in;height:.6011in" id="_x0000_i1047" src="https://files.constantcontact.com/ee1208b4001/1a35d073-12a4-4b6b-b0be-77e5bb08e7e9.png" alt="Amazon Music logo in light blue text on a white background."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">3. Amazon<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Music for Prime members and casual listeners.
</span></b><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elriivkmWCvzix0hX7caJDnZbcM1ihnJvN9r7plTNlPal9QvmPt14BUdi2NWoAIneg1HxP1TU2YitQVkmzJARhl4qLjKKM_4W9xp&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://amazon.com/music</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l13 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Two tiers: Amazon Music Free/Prime (limited catalog) and Amazon Music Unlimited (full catalog, HD and Ultra HD audio).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l13 level1 lfo8">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Hands-free voice control with Alexa.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing</span></b><span style="font-family:"Times New Roman",serif;color:black">
<b>(as of 12/2024): </b><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l9 level1 lfo9">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Prime Music: Included with Amazon Prime.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l9 level1 lfo9">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Unlimited: $10.99/month or $8.99/month for Prime members.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l11 level1 lfo10">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Great for Prime users.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l11 level1 lfo10">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">High-quality audio included in Unlimited.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weakness:</span></b><span style="font-family:"Times New Roman",serif;color:black"> Smaller user base compared to Spotify/Apple Music.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:7.5pt 15.0pt 7.5pt 15.0pt">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
<tr style="height:.75pt">
<td style="background:#5E81CA;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0535in;height:.0119in" id="_x0000_i1046" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;float:right">
<tbody>
<tr>
<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
<tr>
<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
<tbody>
<tr style="height:.75pt">
<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1547in;height:.0119in" id="_x0000_i1045" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
</td>
<td style="padding:0in 0in 7.5pt 0in;height:.75pt">
<div align="right">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0">
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<tr>
<td style="padding:0in 0in 0in 0in">
<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="337" height="51" style="width:3.5119in;height:.5357in" id="_x0000_i1044" src="https://files.constantcontact.com/ee1208b4001/46f2e540-73e7-4428-a318-8741078e5cd1.png" alt="Tidal logo featuring a geometric wave-like symbol followed by the word "TIDAL" in bold black letters."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">4. Tidal<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">For fans of exclusive content.
</span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elriJfKpMV3Kup-BDokMfdFTPbGdCfwX4Vstbh_s24w8AH2Uq4I1NUwE6tW36xb_gaLlqvm-9bk2KVptKp0KCVNQ3Q==&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://tidal.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l15 level1 lfo11">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Lossless and
<i>HiFi</i>* Plus tiers with <i>MQA (Master Quality Authenticated)</i>* audio.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l15 level1 lfo11">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Exclusive artist content and music videos.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing (as of 12/2024): </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l14 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Individual: $10.99 USD/month. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l14 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Family plan (for you and up to 5 other family members): $16.99 USD/month.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l14 level1 lfo12">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Student plan: $5.49 USD/month. <o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l2 level1 lfo13">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Best sound quality.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l2 level1 lfo13">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Artist-friendly revenue model.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weaknesses: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l0 level1 lfo14">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Less intuitive interface.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l0 level1 lfo14">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Limited podcast offerings.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0535in;height:.0119in" id="_x0000_i1043" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1547in;height:.0059in" id="_x0000_i1042" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="304" height="90" style="width:3.1666in;height:.9345in" id="_x0000_i1041" src="https://files.constantcontact.com/ee1208b4001/e983cf05-0148-4ce4-bfce-036c1c78bd4f.png" alt="Red circle with a white play button next to the word "Music" in bold black letters."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">5. YouTube Music<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">For visual-oriented listeners.
</span></b><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elri7wSePDldN1rXKe42UyyNnIuAQjB1uV479N2N05LmCM8g8dQCh4Doyr5ZCSaPBWZ49FmC4OssumkB9eCQfTuo1A8QIIwJUle_&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://music.youtube.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l23 level1 lfo15">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Includes official tracks, remixes, and live performances.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l23 level1 lfo15">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Smart search features (e.g., search by lyrics).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l23 level1 lfo15">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Video integration.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing</span></b><span style="font-family:"Times New Roman",serif;color:black">
<b>(as of 12/2024): </b><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l16 level1 lfo16">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Free (ad-supported).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l16 level1 lfo16">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Premium: $10.99/month (ad-free, offline).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l16 level1 lfo16">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Family: (for you and up to 5 other family members): $16.99/mouth.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l16 level1 lfo16">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Student plan: $5.49 USD/month.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l20 level1 lfo17">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Huge catalog with rare and unofficial content.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l20 level1 lfo17">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Integrates with your other Google apps.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weaknesses: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l6 level1 lfo18">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">No
<i>lossless</i>* audio option.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l6 level1 lfo18">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Heavily tied to video content.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
<tbody>
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<td width="100%" valign="top" style="width:100.0%;padding:0in 0in 0in 0in">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<td width="100%" valign="top" style="width:100.0%;padding:7.5pt 15.0pt 7.5pt 15.0pt">
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<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%">
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<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<span style="color:black"><img border="0" width="5" height="1" style="width:.0535in;height:.0119in" id="_x0000_i1040" src="https://imgssl.constantcontact.com/letters/images/1101116784221/S.gif"></span><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><o:p> </o:p></p>
<div align="center">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" width="100%" style="width:100.0%;float:right">
<tbody>
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<tbody>
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<td valign="top" style="padding:7.5pt 15.0pt 7.5pt 15.0pt">
<table class="MsoNormalTable" border="0" cellspacing="0" cellpadding="0" align="right" style="margin-left:3.5pt">
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<td width="15" valign="top" style="width:11.25pt;padding:0in 0in 0in 0in;height:.75pt">
<p class="MsoNormal" align="center" style="text-align:center;mso-line-height-alt:.75pt">
<img border="0" width="15" height="1" style="width:.1547in;height:.0059in" id="_x0000_i1039" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<td style="padding:0in 0in 7.5pt 0in;height:.75pt">
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="273" height="76" style="width:2.8452in;height:.7916in" id="_x0000_i1038" src="https://files.constantcontact.com/ee1208b4001/68c3e19c-daf2-443d-a995-08b53656326f.png" alt="Deezer logo with purple sound wave symbol on the left and bold black text on the right."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">6. Deezer<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">For music enthusiasts globally.</span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elri-cfjGD7qk3lgnGxaaLbGZvKCElDlxLiZVHM-4lAj0j6Sb168pxWtSfz4UzxwGGFDlAHhZ9Ycg8g0bWlQXIxdjDzcUKxrHE0q&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank"><b><span style="color:#315FC3">https://www.deezer.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Tahoma",sans-serif;color:black"></span></b><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l19 level1 lfo19">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Flow (personalized playlist feature).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l19 level1 lfo19">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><i><span style="font-family:"Times New Roman",serif;color:black">HiFi*
</span></i><span style="font-family:"Times New Roman",serif;color:black">tier with
<i>FLAC</i>* audio quality.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l19 level1 lfo19">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Extensive international catalog.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing</span></b><span style="font-family:"Times New Roman",serif;color:black">
<b>(as of 12/2024): </b><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l7 level1 lfo20">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Premium: $10.99/month.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l7 level1 lfo20">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><i><span style="font-family:"Times New Roman",serif;color:black">HiFi*</span></i><span style="font-family:"Times New Roman",serif;color:black">: $14.99/month.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l1 level1 lfo21">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Great for global music discovery.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l1 level1 lfo21">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Lossless* audio at a lower price point than Tidal.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weakness:</span></b><span style="font-family:"Times New Roman",serif;color:black"> Limited podcast and exclusive content compared to competitors.<o:p></o:p></span></p>
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<img border="0" width="15" height="1" style="width:.1547in;height:.0059in" id="_x0000_i1036" src="https://imgssl.constantcontact.com/letters/images/sys/S.gif"><o:p></o:p></p>
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<p class="MsoNormal" align="center" style="text-align:center"><span style="font-family:"Times New Roman",serif;color:black"><img border="0" width="247" height="99" style="width:2.5714in;height:1.0297in" id="_x0000_i1035" src="https://files.constantcontact.com/ee1208b4001/e1710ec0-7490-4484-825a-3494533ba09f.png" alt="Logo of Freegal Music featuring three red arcs above the text "freegal music" in black."></span><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">7. Freegal<o:p></o:p></span></h1>
<p><b><span style="font-family:"Times New Roman",serif;color:black">For library and casual listeners.</span></b><span style="font-family:"Times New Roman",serif;color:black">
<a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_I629HE7elriyLxGZs1K-dn3hahBHtd4msIfVVLvWE2YLJ3XsS7iyBHKUBwKJXrBTNxgwe6MiHil9H8ZjtgxRagKLc-aJ07FFw==&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw==" target="_blank">
<b><span style="color:#315FC3">https://freegalmusic.com</span></b></a><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Key Features: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Free music streaming and downloads via participating public libraries.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Large collection of music, particularly classical, jazz, and older pop hits.<o:p></o:p></span></p>
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</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Ad-free experience.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Pricing:</span></b><span style="font-family:"Times New Roman",serif;color:black"> Free with a library card from a participating library.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Strengths: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">100% free, legal access to music.<o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Offline downloads included at no cost. No ads.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Weaknesses: </span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-left:.5in;text-indent:-12.0pt;mso-list:l10 level1 lfo24">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Limited catalog compared to major platforms.<o:p></o:p></span></p>
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<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:black"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-family:"Times New Roman",serif;color:black">Requires a library card from a supported institution.<o:p></o:p></span></p>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">Streaming Service Comparison Summary<o:p></o:p></span></h1>
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<h1 style="margin:0in"><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:#315FC3">*Audio Terms:<o:p></o:p></span></h1>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">FLAC (Free Lossless Audio Codec)</span></b><span style="font-family:"Times New Roman",serif;color:black"> - A musical file format that uses lossless compression to remove unnecessary bits of
data from an audio file, reducing its size by up to 50%.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">HiFi (High-Fidelity) -
</span></b><span style="font-family:"Times New Roman",serif;color:black">Refers to audio playback that closely replicates the original recording, maintaining high clarity and detail with minimal distortion.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Lossless</span></b><span style="font-family:"Times New Roman",serif;color:black"> - Preserves all the data from the original recording, resulting in high-quality sound without any loss of detail
during compression. Formats like FLAC and ALAC (Apple Lossless Audio Codec) are lossless.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">MQA (Master Quality Authenticated)
</span></b><span style="font-family:"Times New Roman",serif;color:black">- An advanced audio codec designed to deliver studio-quality sound in a file small enough for streaming.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Spatial audio (Dolby Atmos)</span></b><span style="font-family:"Times New Roman",serif;color:black"> - Creates a 3D sound experience, making it feel like the music or sound is coming from all
around you, not just from the left and right.<o:p></o:p></span></p>
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<p><b><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:black">Communications: Videos</span></b><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><i><span style="font-family:"Times New Roman",serif;color:black">Creating 1-Min. Videos</span></i><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">You know all to well</span></b><span style="font-family:"Times New Roman",serif;color:black">, that videos are getting shorter and shorter, right? <o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Not only is nano-learning the trend now,
</span></b><span style="font-family:"Times New Roman",serif;color:black">but popular social media sites like Y<i>ouTube (Shorts), TikTok
</i>and <i>Instagram</i> offer greater visibility by being quick and to the point.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">These very brief communication segments
</span></b><span style="font-family:"Times New Roman",serif;color:black">are a powerful tool for organizations to attract and engage audiences. Here are a few compelling reasons to create short videos:<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><b><span style="font-family:"Times New Roman",serif;color:black">1. Grab Attention Quickly.
</span></b><span style="font-family:"Times New Roman",serif;color:black">Reach busy people more easily because they prefer short, easy content. <o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><b><span style="font-family:"Times New Roman",serif;color:black">2. Showcase Services.</span></b><span style="font-family:"Times New Roman",serif;color:black"> Highlight new materials, announce events, and provide
quick tutorials.<o:p></o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><b><span style="font-family:"Times New Roman",serif;color:black">3. Engage the Community.
</span></b><span style="font-family:"Times New Roman",serif;color:black">Introduce new staff members, share news of how you are supporting local initiatives.<o:p></o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><b><span style="font-family:"Times New Roman",serif;color:black">4. Provide Educational Content.
</span></b><span style="font-family:"Times New Roman",serif;color:black">Recommend a “Book of the Week” or offer a fun fact such as “Did you know you can borrow a Wi-Fi hotspot?”<o:p></o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p class="indent-1" style="margin-left:.5in"><b><span style="font-family:"Times New Roman",serif;color:black">5. Encourage Visits</span></b><span style="font-family:"Times New Roman",serif;color:black">. Create intrigue with teasers, such as “What’s behind
the secret door in the library?” and highlight new areas or upgrades such as a renovated reading space or makerspace.<o:p></o:p></span></p>
<p><span style="font-family:"Times New Roman",serif;color:black"><o:p> </o:p></span></p>
<p><b><span style="font-family:"Times New Roman",serif;color:black">Get in the habit
</span></b><span style="font-family:"Times New Roman",serif;color:black">of thinking short, pointed communications.<o:p></o:p></span></p>
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<p class="MsoNormal" align="center" style="text-align:center"><a href="https://opiayfbab.cc.rs6.net/tn.jsp?f=001QkRsA-UJSwuwtUMgkEfSxryCaYoEScZy1E4BEV3BEV4Qwng7Zh36_E1WAfLwknu6GyktnB5mzgXG-F5VLKSWiLCruEyRcKeG7oG2rtz5hJHJDkUmZJsCuc1qRsG_SjPCxnCaJ2X3gklYnyS59zSBuqbcIyZ4AcFkVd4u7W4dULw=&c=QItmi8gVDCm-ku4qcfXkLI6wsqXXhKv_NxAqutdge3n8UZaQpSRGpQ==&ch=gj5CiODNfIKyyJeskvcfdCBPADCTBK_ni8aNm9lPsmZM8mqxZo57Jw=="><b><span style="font-family:"Times New Roman",serif;color:#315FC3;text-decoration:none"><img border="0" width="300" height="201" style="width:3.125in;height:2.0892in" id="_x0000_i1028" src="https://files.constantcontact.com/ee1208b4001/b13a7a6a-7445-4d8e-b741-4b475385ef5b.png"></span></b></a><span style="font-family:"Times New Roman",serif;color:black"><o:p></o:p></span></p>
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<p><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:#333333">Copyright 1996-2024 Shared Results International. Published weekly. Distribution is limited by license. For information on how to include additional recipients, contact
<a href="mailto:support@tech-talk.com">support@tech-talk.com</a> 585-615-7795. </span><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Aptos Display",sans-serif">Cheers,<br>
</span><b><span style="font-size:14.0pt;font-family:"Calibri",sans-serif">Darci Hanning, MLIS (she/her/hers)</span></b><o:p></o:p></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif">Public Library Consultant / CE Coordinator<br>
<b>Continuing Education Resources: </b><u><span style="color:#0563C1"><a href="https://libguides.osl.state.or.us/conted"><span style="color:#0563C1">https://libguides.osl.state.or.us/conted</span></a></span></u></span><o:p></o:p></p>
<p class="MsoNormal" style="line-height:115%"><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif">State Library of Oregon
<b>|</b> Library Support and Development Services</span><o:p></o:p></p>
<p class="MsoNormal" style="line-height:115%"><span style="font-size:11.0pt;line-height:115%;font-family:"Calibri",sans-serif">971-375-3491
<b>|</b> <u><span style="color:#0563C1"><a href="mailto:darci.hanning@slo.oregon.gov"><span style="color:#0563C1">darci.hanning@slo.oregon.gov</span></a></span></u>
<b>|</b> <u><span style="color:#0563C1"><a href="http://www.oregon.gov/library"><span style="color:#0563C1">www.oregon.gov/library</span></a></span></u></span><o:p></o:p></p>
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<img border="0" width="408" height="51" style="width:4.25in;height:.5297in" id="Picture_x0020_1098738029" src="cid:image001.png@01DB5091.EA6EEDE0" alt="State Library of Oregon (Logo)"></span> <o:p></o:p></p>
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<p class="MsoNormal"><a href="https://outlook.office.com/bookwithme/user/a59abb0a2327467fac503ddb3913cf5e@slo.oregon.gov?anonymous&ep=signature"><span style="text-decoration:none"><img border="0" width="20" height="20" style="width:.2083in;height:.2083in" id="_x0000_i1025" src="https://res.public.onecdn.static.microsoft/assets/bookwithme/misc/CalendarPerson20px.png"></span></a><o:p></o:p></p>
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<p class="MsoNormal"><span style="color:#0078D4"><a href="https://outlook.office.com/bookwithme/user/a59abb0a2327467fac503ddb3913cf5e@slo.oregon.gov?anonymous&ep=signature"><span style="color:#0078D4;text-decoration:none">Book time to meet with me</span></a></span><o:p></o:p></p>
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