[OYAN] Think Big Save for College: how to order material & participation stats to date

[Katie Anderson]

[http://media.katu.com/images/Think-Big-Flyer-Girl2.jpg]




Think Big Save for College
Fifteen Chances for your Library to Win $500!

Dear Oregon Libraries,

Thanks for your participation in Think Big Save for College, a joint effort of the Oregon College Savings Plan, the State Library and the Oregon Library Association designed to get more kids involved in your library's summer reading program while raising awareness about saving for college. By encouraging your patrons to participate, you will help 15 families win $1,000 toward their college education. Plus, every winner's library will also receive $500 to use toward future programs.

As of July 9th more than 2,000 children and teens have been entered in Think Big Save for College by their parents, grandparents or guardians. Entry forms must be postmarked August 31st, 2012. The top five libraries/branches with the most entries are:

*         Hillsboro - 381

*         Albany - 188

*         Corvallis-Benton -177

*         Springfield - 114

*         Harney County - 110

If you need more Think Big Save for College materials, simply email your order request to kgriffin at tiaa-cref.org<mailto:kgriffin at tiaa-cref.org> or call Kathy Griffin at 503-477-9710.
Here is what is available:

*         Entry Card: Encourage parents to fill out the postage-paid entry card at your library and drop it in the mail. One entry per child. Each child must be 18 or younger to participate.
*         Bookmark: Give these out to the kids as a fun way to remind them about summer reading and college savings.
*         Table Tent: Place these on library tables or on your counter.
*         Posters: Hang posters where they will help you promote summer reading and the contest.
*         Oregon College Savings Plan Brochure: Help families learn more about saving for college by distributing an Oregon College Savings Plan Brochure along with the Entry Card.

Thanks,
Katie

Katie Anderson, Library Development Services
* Youth Services Consultant * Oregon Center for the Book Coordinator *
Oregon State Library, 250 Winter St. NE, Salem, OR 97301
katie.anderson at state.or.us<mailto:katie.anderson at state.or.us>, 503-378-2528

Media reminder:

KATU is our media partner for the Think Big Save for College summer reading sweepstakes. Here are some of the promotions you should be aware of because hopefully they will be drawing more people to your library!

*         Attached is the Think Big Summer Reading promotion (commercial/PSA) that started airing on KATU June 1st and will air 100 times on their regular TV station and 60 times on their digital cable station KATU.2. You may post this promotion on your library's website, blog, or FaceBook page! Can you guess which library it was filmed at?

*         State Librarian, MaryKay Dahlgreen, launched Think Big Save for College and summer reading on AM Northwest on June 4th. You may want to link to this video of her<http://www.katu.com/amnw/segments/THINK-BIG-Save-for-College-156455615.html> on AM Northwest on your library's FaceBook page, blog, or website.

*         AM Northwest will have 2 more segments over the summer to continue promoting Think Big Save for College and encouraging people to head to your public library to participate in your summer reading program! You'll be able to find these videos after they air at: http://www.katu.com/amnw/segments

*         In September or October (as soon as the Think Big Save for College winners are confirmed) AM Northwest will have a segment announcing the winners.

*         KATU has a banner promoting Think Big Save for College on their AM Northwest page<http://www.katu.com/amnw> (about halfway down) which links to a page dedicated to the summer reading sweepstakes with book recommendations<http://www.katu.com/amnw/sponsored/thinkbig> taken from the CSLP summer reading manual and links to the 2012-13 Oregon Battle of the Books titles, Oregon Readers Choice Award nominees, and the Beverly Cleary Children's Choice Award nominees to encourage parents and kids to get ahead for next year's literary happenings!

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