[techtalk] Tech-Talk: WEBSITE - $1 Pictures Keep You Safe

Fri Oct 6 12:06:41 PDT 2017

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 This Week's Tech-Talk: Website

1. VIDEO ...  $1 Pictures Keep You Safe
2. ARTICLE ... $1 Pictures Keep You Safe
3. COMMUNICATING ... Ask Engaging Questions

NOTE: To view the VIDEO, click here<http://r20.rs6.net/tn.jsp?f=001Rb9mMOLAvWQyz9EcqkCU4JReud7p44H39yD80cQDP-vS0Rri1qQq-j8D7tSQsRydBWrKFPoFoprmYvvWmhh9HIXAS3BQQPCFqpdifoQNqgvYY8kv499N0konqr-jIxFnzfTb989Xa41sjO3fPTOKeGKGTqEehMSAey105lCRc88NGgrYTFZCQb4c0HHl1Nk5x7KXQ8AUPFg=&c=xQI5I3V7t08Ziezx69gDE3nOBgKjKuV89lvSweRKvC77Q4PClCQlkg==&ch=qveTJC8mDRhQD8LuhNVPzgK8D3hsiL7ePbKYXZyIy4yMBBAGJu5rCQ==>. Enter the User Name and Password!

Tech-Talk: WEBSITE - $1 Pictures Keep You Safe
Intermediate

[stock photo]

True story ... I'm working with a colleague on her blog about the recent eclipse. She was excited and told me she found the perfect image online to use in the post.

The problem was, she just grabbed ... without paying for it. She didn't have permission!

Oh, my gosh ... that can be a big deal. The guardians of photographers and their stock images can be quite diligent (and rightfully so.)

You may be asking, "do they really watch?" Sure, and with "reverse image search" capability now, stock photo companies have employees whose job is to find image violators.

In the end she was fined over $700! If she had purchased it in the beginning, it would have cost less than $45. (It was a high-end, really nice image.) What a bummer!

You don't need this to happen to you because there is a great stock photo site with images for just 1$. You'll be legal, compliant and respectful of the photographer. The site is "www.123rf.com<http://www.123rf.com>".

We need images all the time for things like flyers, social media posts, web pages, etc… And it's tempting to think you could get them free on the web. However, it may come back and bite you if you use a copyrighted image without permission!

Yes, there are a number of no-cost image sites available (see our Tech-Talk article<http://r20.rs6.net/tn.jsp?f=001Rb9mMOLAvWQyz9EcqkCU4JReud7p44H39yD80cQDP-vS0Rri1qQq-j8D7tSQsRydOG05sLqPou1hQ4UiFXepw6l9wJWqcwXd8CgZwkrFZmEGfXLNRlSoEMmcXOepmlRXcJVU-C-l-Bgtq-h6RpWh_L64sdZCqqa7DL9vJniXC6qHrZdOJW6o9hsjrtkadsh6EqKJKB3hX6NuYRb5_Q_PEA==&c=xQI5I3V7t08Ziezx69gDE3nOBgKjKuV89lvSweRKvC77Q4PClCQlkg==&ch=qveTJC8mDRhQD8LuhNVPzgK8D3hsiL7ePbKYXZyIy4yMBBAGJu5rCQ==>). They're great. And depending on the importance of what you are creating, you may want ... more elaborate, high-end or concept-based (e.g. success, frustrated, expansive) images.

That's when it's good to know about low-cost websites such as www.123rf.com<http://www.123rf.com>.

Searching For Images

The other day we were looking for a cute Halloween image to use in a flyer. It's a children's party so we didn't want anything "scary" looking. And we didn't want to rummage around the free sites. We needed something dependable, quickly.

On the very first page of results (based on our keywords), we found several, high-quality image possibilities.

[Halloween image]

This website appears to get better with time. We've seen an increase in new and fresh images on a regular basis (they say about 60,000 per day!).

Plus, you can use the search filters to narrow down the results so that you can find specifically what you need. For instance, you can sort by file type, image orientation (horizontal, vertical) or colors.

You can imagine, with a Halloween theme, that "blue" would not be a typical search. But when we used the color sort feature, we found these stunning images.

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When you purchase stock photos, you do not own the copyright, but have purchased the rights to use that content legally without additional fees. You pay for the image once, and you're free to use it as many times as you want. If you're wondering about what the "rf" stands for, it's "royalty free".

You pick the size / resolution before downloading. For instance...

·     A standard web quality image (72 dpi) is 1 credit (~$1)
·     A standard larger web or print quality (300 dpi) is 3 credits (~$3/image)

We find that using the 72 dpi / 1 credit size works really well in web-based situations.

NOTE: Once you've selected an image, be sure to change the size to the one YOU want. (The default is set to "4 credits".)

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Communicating: Engaging People
Ask engaging questions.

Would you like to have more engagement in your meetings? Want more people to participate? Would you like ideas to come from everyone, not just a few?

Even if you are not the person in charge of the meeting, you can engage people. You can ask an open-ended question of others in the group.

For instance, I bet you have a few quiet ones in your group who don't volunteer their ideas, right? They may have been harboring some "killer" ideas.

Ask them a question ... making sure it's open-ended. What a powerful tool! It's a "bringing-in" activity.

So instead of saying, "Are there any more questions?" or "Does anyone have another idea?"...

... ask, "Jennifer, what do you think about this?" "Joe, how do you feel about what has been suggested?" "Mika, tell us what you have on your mind."

[innovation]

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Darci Hanning, MLIS
Technology Development Consultant
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