[HealthyTribes] FW: Research and Legal Update on American Spirit Cigarettes

Moseley Katarina katarina.moseley at state.or.us
Tue Feb 21 08:08:18 PST 2017


Hi Everyone,
I’m sorry for the short notice about this webinar, as you can see, I just received it myself.

I thought that some of you might be interested, and able to attend on short notice.

Please see below for details.

Thank you,
Kati
________________________________
Kati Moseley, MPH| Health Promotion Strategist | Health Promotion & Chronic Disease Prevention Section | Public Health Division | Oregon Health Authority | Katarina.moseley at state.or.us<mailto:Katarina.moseley at state.or.us> |Phone: 971-673-1002 | Mobile: 971-255-6732 | http://www.oregon.gov/OHA



From: Truth Initiative [mailto:truthinitiative at truthinitiative.org]
Sent: Tuesday, February 21, 2017 7:59 AM
To: Moseley Katarina <KATARINA.MOSELEY at dhsoha.state.or.us>
Subject: Research and Legal Update on American Spirit Cigarettes

Truth Initiative


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It’s Only “Natural”: A Research and Legal Update on How Natural American Spirit’s Marketing Misleads Consumers
Natural American Spirit smokers are over 22 times more likely than other smokers to believe their brand is less harmful, despite the fact that there is no evidence that they are any safer. What’s behind this deadly disconnect, and what can be done to address it?
Register today for a free webinar hosted by Truth Initiative® that reveals the latest research on the harm perceptions of American Spirit cigarettes, the only major cigarette brand that makes the claims “natural,” “organic” and “additive-free.” Our webinar will also include an update on the legal challenges to American Spirit’s branding, marketing and advertising.
When:
Tuesday, February 21, 2017
2:00 PM - 3:00 PM (EST)
Expert presenters

·        Dr. Jennifer Pearson, Schroeder Institute for Tobacco Research and Policy Studies at Truth Initiative

·        Leslie Zellers, Richman Law Group

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