[OMS_MANAGERS] OMS Round-up: updated summer schedule for MoM; OMS Board Institute; upcoming webinars; Art of Market Analysis; grant opportunities; and more!

Tue Jun 11 14:13:41 PDT 2024

OMS Board Institute 101 - June 18, 8:30 - 10:30 am
OMS Board Institute is for board members who are new to Main Street or current board members who would like a refresher! Our next virtual workshop is June 18, 8:30 to 10:30 a.m. In this session, we cover:

  *   Overview of the nationally recognized Main Street Approach(tm),
  *   Introduction to the Oregon Main Street Network, and
  *   Grounding in the legal duties of board members and typical roles and responsibilities.
Registration is required After registering, you will receive a confirmation email containing information about joining the meeting:
https://us06web.zoom.us/meeting/register/tZUucu-rrD4vEtC8r4WZsgIX6r508Aa-hKJy
After registering, you will receive a confirmation email containing information about joining the meeting.
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Mornings on Main - Summer Schedule
We are moving to the summer schedule for Mornings on Main - hosting them every other Thursday (i.e., first and third Thursday) through September. There are three options to access the Zoom link:

  *   The iCalendar link is below if you want to update your calendar system automatically with the Zoom link which is the easiest method to have the link handy.
  *    The Zoom link is below.
  *   The Zoom link is on the calendar on our website, www.oregonmainstreet.org<http://www.oregonmainstreet.org/> and through the orange portal button (although the schedule needs to be updated).

Time: Jun 20, 2024 09:30 AM Pacific Time (US and Canada)
        Every 2 weeks on Thu, until Sep 12, 2024, 7 occurrence(s)
        Jun 20, 2024 09:30 AM
        Jul 4, 2024 09:30 AM -  Holiday!
        Jul 18, 2024 09:30 AM
        Aug 1, 2024 09:30 AM
        Aug 15, 2024 09:30 AM
        Aug 29, 2024 09:30 AM
        Sep 12, 2024 09:30 AM
Please download and import the following iCalendar (.ics) files to your calendar system.
Weekly: https://us06web.zoom.us/meeting/tZ0lc-6orDwuE9zjQ4SierdDgkv_C4ebr0JO/ics?icsToken=98tyKuGhpj8tGtaStBCPRpx5Go-gKPTzpmZbj_pHli6xMClWcAfSMelUDZErFdrC

Join Zoom Meeting
https://us06web.zoom.us/j/89847027498?pwd=Zm5nRExRTU5KN2Z6bDdNZlpSWDVxUT09
Meeting ID: 898 4702 7498
Passcode: 860481

One tap mobile
+12532050468,,89847027498# US
+12532158782,,89847027498# US (Tacoma)

Find your local number: https://us06web.zoom.us/u/kIZW8YWKg
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Spring 2024 Small Business Survey
It is time for MSA's Spring 2024 Small Business Survey<https://nationalmainstreet.qualtrics.com/jfe/form/SV_07Wbd6oVlmoFCDA?mc_cid=b5f5433ef9>! They are asking small business owners across the country to share their perspectives on the opportunities and challenges they're facing as summer approaches. The survey quick and easy to fill out, and it is available in both English and Spanish. Anonymized results will be shared on mainstreet.org<file:///C:/Users/AGallo/Downloads/mainstreet.org> in July. The deadline to complete the survey is Wednesday, June 19.

Please share the survey with your small business owners. If you have any questions or concerns about the survey, please send them to the MSA Research Team at research at mainstreet.org<mailto:research at mainstreet.org>. You can find the survey here ><https://nationalmainstreet.qualtrics.com/jfe/form/SV_07Wbd6oVlmoFCDA?mc_cid=b5f5433ef9>
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On the Magic of Main Street Now 2024 and Five Aspirations for the Movement
Earlier this month, more than 2,000 Main Street leaders gathered in the Magic City, Birmingham, Alabama, for the 2024 Main Street Now Conference. Adding to the excitement was the fact that over 800 of those leaders were attending Main Street Now for the first time, including MSA's own President and CEO, Erin Barnes. At the opening plenary, Erin shared five aspirations that she has for the Main Street Movement. To make sure the whole Movement can benefit from her thoughts, we are publishing those remarks, as well as some other reflections from Erin's conference experience. We hope you feel energized, excited, and inspired by her insights. Read here ><https://mainstreet.org/the-latest/news/on-the-magic-of-main-street-now-2024-and-five-aspirations-for-the-movement>
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Free webinars from several organizations in June

  *   Introduction to Generative AI Tools for Research and Writing<https://lnks.gd/l/eyJhbGciOiJIUzI1NiJ9.eyJidWxsZXRpbl9saW5rX2lkIjoxMDQsInVyaSI6ImJwMjpjbGljayIsInVybCI6Imh0dHBzOi8vdW1uLmxpYmNhbC5jb20vZXZlbnQvMTIzODE4NjQ_dXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWdvdmRlbGl2ZXJ5IiwiYnVsbGV0aW5faWQiOiIyMDI0MDYwNy45NTk0ODQxMSJ9.TGzYfS-CqbFm3E9wvgG_QInBSa8aKon7QockJX-yGpw/s/2934310880/br/243823877554-l>, June 20, 2024, 12 p.m. CT, FREE, presented by University of Minnesota Libraries
  *   Recalibrate Your Events to Fund Year-Round Fundraising<https://lnks.gd/l/eyJhbGciOiJIUzI1NiJ9.eyJidWxsZXRpbl9saW5rX2lkIjoxMDUsInVyaSI6ImJwMjpjbGljayIsInVybCI6Imh0dHBzOi8vcHJvZHVjdGl2ZWZ1bmRyYWlzaW5nLmNvbS9ldmVudC9ldmVudHMtd2ViaW5hci8_dXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWdvdmRlbGl2ZXJ5IiwiYnVsbGV0aW5faWQiOiIyMDI0MDYwNy45NTk0ODQxMSJ9.CBanyMW0d8c1nWQjc-_MqRJNT5iT2DtgjFA1xbGOgx4/s/2934310880/br/243823877554-l>, June 26, 2024, 12 p.m. CT, FREE, presented by Productive Fundraising.
  *   Succession Planning for Cultural Institutions, Part One: Research Findings<https://lnks.gd/l/eyJhbGciOiJIUzI1NiJ9.eyJidWxsZXRpbl9saW5rX2lkIjoxMDYsInVyaSI6ImJwMjpjbGljayIsInVybCI6Imh0dHBzOi8vY2NhaGEub3JnL2V2ZW50cy9zdWNjZXNzaW9uLXBsYW5uaW5nLWN1bHR1cmFsLWluc3RpdHV0aW9ucy1wYXJ0LW9uZS1yZXNlYXJjaC1maW5kaW5ncz91dG1fbWVkaXVtPWVtYWlsJnV0bV9zb3VyY2U9Z292ZGVsaXZlcnkiLCJidWxsZXRpbl9pZCI6IjIwMjQwNjA3Ljk1OTQ4NDExIn0.Y1m1dE8Zapv81ZtpYVKefHz3g9fBUZBQA119XQDcYks/s/2934310880/br/243823877554-l>, June 28, 2024, FREE, presented by Conservation Center for Art and Historic Artifacts
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Catch up with recent posts on the Oregon Heritage Exchange Blog

  *   From "Blue Loo" to Beautiful Bathrooms and Beyond: This post takes a unique introspective (and comedic) peek into the years long restoration effort of the North Bend Liberty Theater. In celebration of Preservation Month, this story features a cross-section of services and support offered by Oregon Heritage! When you combine Main Street, the National Register, and Oregon Heritage Excellence Awards all in one - you know it aught to be good, with a few lessons learned thrown in along the way. Read More<https://oregonheritage.wordpress.com/2024/05/22/from-blue-loo-to-beautiful-bathroomsand-beyond>.
  *   Purple Tile Project: "If you've ever walked the streets of downtown Astoria, chances are you may have walked directly on a piece, or many pieces, of history." Grids of purple glass tiles interrupt Astoria's sidewalks, harkening back to a time before electricity illuminated cities and creative solutions for underground lighting was needed. This blog highlights the ongoing preservation project to restore these tiles that help define Astoria's character. Collaborators on this project include several Oregon Heritage programs like Astoria's Main Street organization, city partners through the Certified Local Government program, as well as including local artists, business owners, and craftspeople. Read More<https://oregonheritage.wordpress.com/?p=4869>.
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Main Street America Blog: How to Rehabilitate a Historic Building
Historic structures are important features of Main Street districts: they provide huge economic, placemaking, and cultural preservation benefits. Rehabilitation projects are important endeavors for Main Street programs, but they can also be daunting, requiring technical expertise, fundraising, and management. In this Main Spotlight, Becky Axilbund, Executive Director at Main Street Middletown, MD Inc.<https://mainstreet.us13.list-manage.com/track/click?u=881199cb2d0b2894c01ba06c1&id=a280981a76&e=0e501fd357>, shares lessons learned from their renovation of two downtown buildings. She explores strategies for identifying opportunities, fundraising and budgeting, communicating with partners, and more. If you are considering your own rehabilitation project, her insights will provide a helpful guidance for a successful project. Read more.<https://mainstreet.org/the-latest/news/main-spotlight-how-to-rehabilitate-an-historic-building?mc_cid=e92bf097a6&mc_eid=0e501fd357>
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Webinar: Insuring Historic Properties, July 16
Join the National Trust's Government Relations and Policy team as they host a webinar with key leaders from the insurance, non-profit, and state historic preservation regulatory sectors about what you need to know about the state of the insurance industry today, what is driving up costs, and what you may be able to do about it.
Register here.<https://savingplaces-org.zoom.us/webinar/register/8417164986372/WN_F317-k75RQum8BHyAxIBfg#/registration>
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Community Reinvestment Act Resources
At the Main Street Now conference, Paul Carruthers (Regions Bank) and Anoop Mishra (Birmingham Federal Reserve) discussed how the Federal Reserve works, how the Community Reinvestment Act works, and how Main Street can be engaged. We are providing some additional resources to help you build a deeper understanding.

  *   Overview: A 1-hour overview video<https://www.youtube.com/watch?v=-tdrSNzPIrQ> on the Community Reinvestment Act. This is a helpful timeline<https://fedcommunities.org/four-decades-how-why-cra-keeps-evolving/> showing CRA's evolution since it was created in 1977.
  *   Check out this map<https://www.federalreserve.gov/aboutthefed/federal-reserve-system.htm> to see which Federal Reserve district you should be engaging with.
  *   The St. Louis Fed's New Approach to CRA<https://www.stlouisfed.org/publications/bridges/winter-2017-2018/investment-connection-feds-new-approach-cra>
  *   Reinventing Our Communities (ROC) Cohort Program in Philadelphia<https://www.philadelphiafed.org/community-development/reinventing-our-communities-roc-cohort-program>
  *   Raj Chetty's research on social connection and poverty<https://www.bizjournals.com/triad/news/2024/05/21/raj-chetty-harvard-guilford-college-dialogues.html>
  *   What Is Heirs' Property, and Why Does It Matter for Equitable Homeownership?<https://housingmatters.urban.org/articles/what-heirs-property-and-why-does-it-matter-equitable-homeownership>
  *   Additional information about the Community Reinvestment Act<https://housingmatters.urban.org/articles/what-heirs-property-and-why-does-it-matter-equitable-homeownership>
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Special Podcast Episode
At the 2024 Main Street Now Conference, MSA recorded a special live episode of the Main Street Business Insights podcast. Matt sat down with Alycia Levels-Moore, owner and founder of ASL Creative Firm and Polaris Birmingham, an event and co-working hub, based in Birmingham, Alabama.  In their conversation, Matt and Alycia discuss her journey to business ownership, her community development work in Birmingham and through the Breaking Barriers to Business initiative, and the importance of resilience and self-belief for entrepreneurs.  Listen now ><https://mainstreet.org/resources/knowledge-hub/podcast/alycia-levels-moore-asl-creative-polaris>
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The Art of Market Analysis
The Art of Market Analysis (Part One): Market analysis is more than data and numbers. It requires a deep understanding of the built environment, transportation flow, business mix, and other contextual elements that shape the way people experience your Main Street. Chief Program Officer Matt Wagner, Ph.D., dove into the art of market analysis to explore how data and context can help you identify opportunities in your community. He also provided examples that illustrate the importance of understanding your community beyond the data. Read here ><https://mainstreet.org/the-latest/news/main-spotlight-the-art-of-market-analysis>

The Art of Market Analysis (Part Two): Market analysis is more than data and numbers. It requires a strong understanding of the trends, assets, and preferences that shape your Main Street. Two weeks ago, Chief Program Officer Matt Wagner, Ph.D., introduced the art of market analysis<https://mainstreet.us13.list-manage.com/track/click?u=881199cb2d0b2894c01ba06c1&id=306a5beb9a&e=b22a72ae8a> and explained how Main Street managers can use their local knowledge to develop unique transformation strategies. In this Main Spotlight, Matt uses a case study to explore the process of breaking down your data and examining it within your local context. By looking at market forces and demographic trends in Galax, Virginia, you will gain a deeper understanding of the art of market analysis and the ways you can apply it in your district. Read here<https://mainstreet.org/the-latest/news/main-spotlight-the-art-of-market-analysis-part-two?mc_cid=19dfc817ea&mc_eid=b22a72ae8a>
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Accepting Applications: T-Mobile Hometown Grants

The application for the T-Mobile Hometown Grant is open now through Sunday, June 30, 2024. This five-year initiative awards 25 grants per quarter to small towns and rural communities with populations less than 50,000. Learn more ><https://www.t-mobile.com/brand/hometown-grants>

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Sheri Stuart (she, her, hers) |  Oregon Main Street Coordinator
___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
Oregon Heritage, Oregon Parks and Recreation Department
Desk:  (503)986-0679 cell: (503)551-3705
725 Summer St NE, Ste C
Salem, Oregon 97301

Visit our website<http://www.oregonheritage.org/>, Like us on Facebook<https://www.facebook.com/OregonHeritage>, Visit our Blog<http://oregonheritage.wordpress.com/>, Join the Oregon Heritage News e-news<https://omls.oregon.gov/mailman/listinfo/Heritage> Check our LinkedIn<https://www.linkedin.com/company/oregon-parks-and-recreation-department/>.

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