[OMS_MANAGERS] Fwd: FW: Tourism Skillshop Next Week

Tue May 28 09:49:55 PDT 2024

Good Morning!

I will be a panelist for the State of Washington Tourism Skillshop on When
and How to Rebrand your Organization. We will be talking about the decision
making process of when to rebrand your organization, the pros and cons to
contracting out a graphic designer or keeping it all in house, the step by
step process of the actual rebrand, who to involve, and how to manage and
measure your own capacity for taking on the rebrand before you get in too
over your head.

The webinar is happening this Thursday at 10:00AM. I know this conflicts
with Mornings on Main so please don't sacrifice one for the other if you
are already planning on attending MOM. If you can't be there with us live,
It will be available on you tube after. Also... if you have any questions
for me after the webinar, please reach out!! I am part of this network and
am totally here to help you all with anything that comes up within the
marketing and branding space!

Please see the attached email below from State of Washington Tourism. I
have attached my graphic for the webinar as well. Please feel free to share
with other organizations in your area if they are needing this information
too!

Megan Dompe
Director of Coburg Main Street
PO Box 2875
Coburg, Oregon 97408
(541)913-6570

"Start where you are,
Use what you have,
Do what you can."
- Arthur Ashe
[image: Outlook-oqfl5f5k.png]

---------- Forwarded message ---------
From: Matthew Ozuna <matthew at stateofwatourism.com>
Date: Thu, May 23, 2024 at 10:47 AM
Subject: FW: Tourism Skillshop Next Week
To: Megan Dompe <coburgmainstreet at gmail.com>

FYI – feel free to share with other OR folks

*From:* State of WA Tourism <info at stateofwatourism.com>
*Sent:* Thursday, May 23, 2024 10:02 AM
*To:* Matthew Ozuna <matthew at stateofwatourism.com>
*Subject:* Tourism Skillshop Next Week

When & How to Rebrand

View as Webpage
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<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2WWBWWZwlr4OS6lbcuA5L_f3Eo0BCYs54_OyDUq1vGRhRkqGAyuENTRqvpruUxOttrO3TwmWhYl4qiXlAcsfwR1NakfmHJ3O1dYG0-o_I4aYeVk6yi6yjvQ=&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>

*Next Week's Skillshop Will Focus on When & How to Rebrand*

*Thursday, May 30 | 10-11 a.m. via Zoom*

Join SWT next Thursday for a Tourism Skillshop about how and when to
rebrand in the tourism sector. Thoughtful branding should communicate
values and purpose to customers, enabling brands to stand out and connect
with specific target audiences. However, there comes a time when tourism
professionals should consider a rebrand to guide long-term growth and
market adaptation.

In this webinar, attendees will learn how and when to rebrand with or
without the help of a brand agency. An expert panel of tourism
practitioners will share their knowledge and experience of brand
development through research, auditing, and assessments, combined with
strong project management and budgeting skills.

Panelists will include *Megan Dompe*
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2TFOZ1z6Z90Liu2lSY8bQp4ahwPmqLRx2sGu9cmOzWzXU0vTtmWTLAPp9yUl_Tu9rjYWoOK1TwmIT06WbwIUHpDCbDzdwVLM2NN0-kLJowpy&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>,
director of Coburg Main Street and owner/founder of Dompe Design
Company; *Shelly
Stevens*
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2TFOZ1z6Z90LHnPfnDP-AdBJveG0F-mbnQ6gtRkcjvN2ozb7ou0q_ixKZZxp8rMjr77_3xp25bxsCdq0jGxzsrfN4ZKQ2YB4oysTM37pdUxeBr7wO7AJD5rUuixCm2TMkSsvJXLPA2R9&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>,
regional marketing and tourism developer at Tri-County Economic Development
District; and *Taylor Pulsipher*
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2TFOZ1z6Z90Lkvta8-s3LI7PiTna34N0uWWzpHvEf8h4o8RcWtxDIK-BzMyWXfkNMeESrDYWW0BSHImjsIllVrZz7Aua9Yy1hI52xocZY0fBVB9ncOajSZUnOfTPQWC-BT8LT9m9I9dzccPX7L0b0CM=&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>,
art director at Visit Vancouver WA.

*Matthew Ozuna*
<matthew at stateofwatourism.com?subject=Tourism%20Skillshop%20inquiry%20>,
destination
development manager for SWT, will moderate the webinar. All webinars will
be recorded and shared with registrants and posted to the *SWT YouTube
channel*
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2a6Lzv31LATOCiY5_vvb7n4HEi_H6DDQZP3CbK_sjj0ObaKv2cMex4RTlq0hGb-PW_0C07KWW5vBp-ZV2BnSqLbUX-ctcSUihFFsw-UhNYKMaJjs4tEumC_DtcyuNrWjKuc3AnvFXb4hKjRGzHCJPp-xnCGPNsUm9mjvXv5TukG8ZjX_07tSn8EF0ydr2tV0wbLeJms9KbSMVFcNwE9lKVGRysU4yO9Ru4ER2Csy_JmAvI3Ohux8SIXFUdWmo0W4_VNZk5cpvSRt99NW3C_64hRlcvfENQhdlCUI2UzMIwHnHZ7xME4Kug2VfcrRO37vz0UoZIDGPJKZY8eHqHbloBqp0QY0M_uc_DJN4jTULT0-Q3DV_PUcs3KUMr1uLJcmv6wtoR7LLjeuLvQjI3J0-hlQ_2G1bvUCmc2th_YBr92ucGeQtp65hTHGBXH2npfX4IpdXF8XAF3ol6HdckZdYvrm1gYESrqD8G-w9fplmMXTKoA7UcQpDVTP_YGXd0rqn88f9xH-eAFMdpWSDxoTxdCpOpJU6p7BI6azHj3f1R1ZZWvL8q9coxIix6RAWr-zi_FW3ShlIJHw_66GxxNjvr4UIrmt-S1WVlb-ifd4jhnuBTxjcy_xoaiKqlnTbj9hj0Nbtm6kmxx2QalVd9JmHhhDYtlXSifbjGpv4jPpNX0Bv06QFLKGHDPEs6--Q1SbOcwC0dp8jK7SEniEHwYs6nqgmc_xeKZUtQvuypw22-pg3xPCyocSGr9gl_6Jh5mEnRsvE8pmN_0kF4W_ak4yPmqez7LTRtVy7dRP2sMj_BPwYJsTeRzfDSmgkmVgUS66m9UbitUojnv9p0ujWfYeVpeZwnhcY98AjPsNgQufpY_gseQgPZ1f_TT7K9oFNf1cj0rORmz7oZIJ9xyi9RnOpy1eFikE0EjixHWHDpijh0Lmiy35K3CMYXtpE6cRjl1fLPXfEAsNuRc-e9Z4Xddf7LzhFBwbXfv7NUystp0x8c_pMnHtnDzhonieZE_x4isiTqXFk3iBe0rcCii-NpJpR5WoIYkAkP6W8RWDNzZP4ShlPNd0Giyc5jGwbid5IE-eStfAgeIkx-7pTc97ekF-a7nD4i9lJTEiVc4WHeZvombzgpmwX2BKtadoCfoK_F1a3ZRaJBoyXSrO4R2qkrsFLXAWvIMgu9W3abUX-swkUyN8eGcpL2fktCE=&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>
.

*Register Here*
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2TFOZ1z6Z90LE4FLB_LO8JYun-LpGciP2wP64HnyOjo-EeMoZVN51_O6lBufmBbD3iYKRJzZmcg6x_l0sgT3neE98mnUyWQoo8UoWGDCP4N18UZCageqkiWMeJoDryAMDd3JAx5tZgnl7X0P9XnJ7IDrrn3S51ojw-M3rWjf5k0N7RvVdpe8L5c=&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>

[image: Facebook]
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 [image: X]
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 [image: Instagram]
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 [image: Linkedin]
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2a0U-TRokhBP9eDOG9mbrrzdHJo_FQ8kX_Y8FqRWYxreUuxUDSPuH73CAWhl5UYAPwjVsaokYZbFIjOXIBuwJqMqdFX_jKpdVHbEX81rYD4mM1ZI1typHola4aBQ4fTncl4rtU7_tRuU2Ym77VN_iHE=&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>

State of Washington Tourism | stateofwatourism.com
<https://xfyssnfab.cc.rs6.net/tn.jsp?f=0011ALze8hzj5gjzx8tNjLSGDwB8KR9ObR7iv1RJ-uI9ldd4tjsl4IV2WSI-P0JQ86R9w-JqPfvPZoSq-Z7-l2fRl6nfb1s9fc9-RSgSlZEt4yIJtoo-iPMv4fYqqNnW1XiJnIBDeKVUL0dY9EH2qZRET5MMQUA9cZp&c=pjSnUWNXC2w8dqI7jI8sdsw1hNztdEa4t-vKMnaTBJPjjcr4g_vPlw==&ch=jHnmd74EsMfAtWA3wFDQ8r8td5adnb-e6PXEqioKGlDi08sw4Zjz5A==>

State of Washington Tourism | P. O. Box 16612 | Seattle, WA 98116 US

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